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mobilemodular.com website review

Visit site (opens in a new tab)Reviewed 4 November 202646 issues · 96 checks

This review found 46 issues worth fixing on mobilemodular.com, 24 of them high impact, across 96 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.3 s2.8 sMay 16Oct 313.1 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20263.2 s
May 23, 20263.3 s
May 30, 20263.0 s
Jun 6, 20263.1 s
Jun 13, 20263.2 s
Jun 20, 20263.3 s
Jun 27, 20263.3 s
Jul 4, 20263.1 s
Jul 11, 20263.1 s
Jul 18, 20262.9 s
Jul 25, 20262.9 s
Aug 1, 20262.9 s
Aug 8, 20263.0 s
Aug 15, 20263.0 s
Aug 22, 20263.1 s
Aug 29, 20263.2 s
Sep 5, 20263.1 s
Sep 12, 20263.2 s
Sep 19, 20263.1 s
Sep 26, 20263.1 s
Oct 3, 20263.1 s
Oct 10, 20263.1 s
Oct 17, 20263.2 s
Oct 24, 20263.2 s
Oct 31, 20263.1 s
Real-visitor tap response (INP)75th percentile, phones
199 ms146 msMay 16Oct 31161 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026182 ms
May 23, 2026175 ms
May 30, 2026159 ms
Jun 6, 2026159 ms
Jun 13, 2026154 ms
Jun 20, 2026154 ms
Jun 27, 2026156 ms
Jul 4, 2026154 ms
Jul 11, 2026157 ms
Jul 18, 2026152 ms
Jul 25, 2026157 ms
Aug 1, 2026158 ms
Aug 8, 2026158 ms
Aug 15, 2026163 ms
Aug 22, 2026172 ms
Aug 29, 2026179 ms
Sep 5, 2026187 ms
Sep 12, 2026193 ms
Sep 19, 2026185 ms
Sep 26, 2026174 ms
Oct 3, 2026163 ms
Oct 10, 2026152 ms
Oct 17, 2026155 ms
Oct 24, 2026159 ms
Oct 31, 2026161 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of mobilemodular.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. mobilemodular.com at 0.7 s0.7 s
  2. mobilemodular.com at 1.4 s1.4 s
  3. mobilemodular.com at 2.2 s2.2 s
  4. mobilemodular.com at 2.9 s2.9 s
  5. mobilemodular.com at 3.6 s3.6 s
  6. mobilemodular.com at 4.3 s4.3 s
  7. mobilemodular.com at 5.0 s5.0 s
  8. mobilemodular.com at 5.8 s5.8 s

Speed

14 to fix26
  • Reduce unused JavaScript

    2.7 s · 630 KiB

    About 630 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.7 s faster on a phone.

  • Render-blocking requests

    2.5 s

    11 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.5 s.

  • Reduce unused CSS

    1.8 s · 277 KiB

    About 277 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.8 s faster on a phone.

  • Use efficient cache lifetimes

    1.6 s · 297 KiB

    25 files are served with short cache lifetimes, so returning visitors download them again (297 KiB).

  • CallRail adds 1.8 s

    1.8 s

    CallRail costs a phone 1.8 s of main-thread work and 24 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Mobile performance score: 26

    26/100

    Your mobile performance score is 26. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 7.2 s

    A phone's processor spends 7.2 s on main-thread work while loading, 4.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 5,380 HTML elements

    The page has 5,380 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 third-party services on the page

    8 third-party services load with your homepage (CallRail, Google Tag Manager and jQuery CDN and others), adding 1.4 MB and 3.4 s of main-thread time.

  • Improve image delivery

    650 ms · 770 KiB

    13 images could be 770 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 650 ms faster on a phone.

  • 17 long tasks on the main thread

    17 long tasks block the main thread while loading, the longest for 1.1 s. During a long task the page ignores taps.

  • Google Tag Manager adds 634 ms

    634 ms

    Google Tag Manager costs a phone 634 ms of main-thread work and 542 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify CSS

    450 ms · 78 KiB

    78 KiB could be saved by minifying CSS.

  • jQuery CDN adds 410 ms

    410 ms

    jQuery CDN costs a phone 410 ms of main-thread work and 31 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify JavaScript

    150 ms · 21 KiB

    21 KiB could be saved by minifying JavaScript.

  • Font display

    150 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).

  • Legacy JavaScript

    21 KiB

    Polyfills for old browsers add 21 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 114 ms

    114 ms

    Your server sent the HTML in 114 ms, well inside Google's 600 ms guideline.

Core Web Vitals

13 to fix0
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 6.6 s

    6.6 s

    Real visitors wait 6.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Largest Contentful Paint: 44.1 s

    44.1 s

    Your largest element takes 44.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Time to Interactive: 46.2 s

    46.2 s

    The page becomes fully interactive after 46.2 s. Good is under 3.8 s.

  • Speed Index: 11.7 s

    11.7 s

    Visually, the page fills in at 11.7 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.4 s

    1.4 s

    Scripts block taps and scrolling for 1.4 s in total while the page loads. Good is under 200 ms.

  • First Contentful Paint: 3.3 s

    3.3 s

    The first text or image appears after 3.3 s on a phone. Good is under 1.8 s.

  • Real-user INP: 295 ms

    295 ms

    Real visitors wait 295 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.17

    0.17

    For real visitors the layout shifts by 0.17 (75th percentile). Good is under 0.1.

  • Real-user FCP: 2.7 s

    2.7 s

    Real visitors see the first content after 2.7 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.3 s

    1.3 s

    Real visitors wait 1.3 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0.186

    0.186

    The layout shifts by 0.186 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • 5 images without width and height

    5 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    -2%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 3.2 s to 3.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

1 checks passed
  • Tap response (INP) got 10% faster for real visitors

    -10%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 182 ms to 161 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Images and page weight

4 to fix28
  • Page weight: 11.6 MB in 209 requests

    11.6 MB

    Your homepage downloads 11.6 MB in 209 requests on a phone: images 9.3 MB (73), scripts 1.6 MB (57) and stylesheets 327 KiB (24). Under 2 MB keeps phones on slow connections fast.

  • 3 images over 500 KB

    3 images weigh 4.9 MB together. On a phone connection a single image that size takes seconds.

  • 7 images far larger than shown

    4.9 MB

    7 images are downloaded at several times the size a phone draws them, for example 107044-hero.webp at 4,284 px wide, shown at 320 px. Resized copies would save about 4.9 MB.

  • 9 images below the first screen load straight away

    9 images further down the page (1,021 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 1 image in older formats

    1 image (96 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 3.3 g of CO₂ per visit

    3.30 g

    By the Sustainable Web Design model, a visit to your homepage emits about 3.30 g of CO₂e: 396.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

8 to fixGoogle 8688
  • Hidden but focusable

    133 elements hidden from screen readers can still receive keyboard focus.

  • Certain ARIA roles must contain particular children (1 element)

    Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • ARIA input fields must have an accessible name (1 element)

    ARIA input fields must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

  • Form elements should have a visible label (1 element)

    Form elements should have a visible label: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (34 elements)

    All page content should be contained by landmarks: 34 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Alternative text of images should not be repeated as text (9 elements)

    Alternative text of images should not be repeated as text: 9 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h4, h2 → h4 and h2 → h5), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (10 elements).

2 checks passed
  • Every image has alt text

    All 276 images in the HTML carry an alt attribute.

  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 8 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8595
  • 78 links with vague text

    78 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 15 links crawlers can't follow

    15 links have no real href, so search engines can't follow them.

  • 947 internal links, 20 external

    The homepage links to 947 pages on mobilemodular.com and 20 external pages.

8 checks passed
  • Meta description: 146 characters

    Your meta description is 146 characters: “Mobile Modular delivers portable offices, classrooms and modular buildings nationwide. Rent, lease or buy with turnkey …”.

  • One H1 headline

    Your main headline reads: “A Leading Provider of Prefabricated Modular & Portable Buildings”.

  • Title: 50 characters

    Your title is a healthy 50 characters: “Modular Buildings for Rent & Sale | Mobile Modular”.

  • Canonical URL set

    The canonical URL is https://www.mobilemodular.com/.

  • Structured data in place

    Structured data found: FAQPage, Organization, VideoObject and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://a281323.sitemaphosting6.com/4273199/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (5,451 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 1 page slow to respond

    /resources/live-inventory took over 3 s to send its HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 198 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

5 to fixGoogle 6969
  • 10 broken images

    10 images failed to load on a phone, for example https://bat.bing.com/action/0?ti=175001114&Ver=2&mid=d7d75119-fb34-4261-9806-bd35e6f61cac&bo=1&sid=f7c6e620d80311f1912ea5ea577c07fc&vid=f7c70ef0d80311f1a97e6d498b81161e&vids=1&msclkid=N&pi=918639831&l.

  • 8 small tap targets

    8 of 23 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Synchronous `XMLHttpRequest` on the main thread is deprecated because of its detrimental effects to…”).

  • 32 distorted images

    32 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “plusAddOn is not defined”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

100
  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 2,502 words of copy

    The homepage carries about 2,502 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop Our Modular Buildings For Sale!” and “LEARN MORE”.

  • 214 calls to action

    The homepage has 214 calls to action, for example “Request Service”, “Contact Us” and “Learn More”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 7 testimonial or review blocks and a star rating.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 4 phone links and 0 email links.

Privacy and tracking

  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Microsoft Ads and Microsoft Clarity and 1 more (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 35 cookies set on arrival

    35

    Opening the homepage sets 35 cookies (measured from a US location before any click).

  • 37 other companies contacted

    Loading the homepage contacts 37 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mobilemodular.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
jQuery
Analytics
Google Tag Manager
Hosting
Azure

Upkeep, stack, hiring and company data from programmable.info

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This review found 46 issues on mobilemodular.com, including 27 speed issues and 2 SEO issues. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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