monkeesofbaltimore.com website review

Your mobile performance score is 75. Pages that score under 90 lose visitors before the first paint.

2 files block the first paint until they finish downloading. Deferring or inlining them could save about 600 ms.

About 263 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 250 ms faster on a phone.

8 third-party services load with your homepage (Klaviyo, Shopify and Accessibe Accessibility Overlay and others), adding 1.3 MB and 310 ms of main-thread time.

A phone's processor spends 2.1 s on main-thread work while loading, 761 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Shopify costs a phone 100 ms of main-thread work and 650 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Klaviyo costs a phone 107 ms of main-thread work and 312 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Polyfills for old browsers add 70 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

About 64 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

8 images could be 107 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

3 long tasks block the main thread while loading, the longest for 104 ms. During a long task the page ignores taps.

10 files are served with short cache lifetimes, so returning visitors download them again (25 KiB).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

The page becomes fully interactive after 15.1 s. Good is under 3.8 s.

Your largest element takes 4.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “TAYLOR ANKLE SKIRT”.

The layout shifts by 0.202 while loading, so content jumps under the reader's thumb. Good is under 0.1.

Visually, the page fills in at 4.2 s (Speed Index). Good is under 3.4 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 3.0 MB in 347 requests on a phone: scripts 1.2 MB (184), other files 822 KiB (113) and images 668 KiB (22). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 0.86 g of CO₂e: 103.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 frame has no title, so screen-reader users cannot tell what it contains.

All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

Headings skip levels (h2 → h4, h2 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.

Elements with visible text labels do not have matching accessible names. (1 element).

Your title is 85 characters, so Google will cut it off around 60: “MONKEE'S | Shop Clothing & Accessories Online - Baltimore, MD – Monkee's of Baltimore”.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

Your meta description is only 56 characters: “The ultimate in women's clothing, shoes and accessories.”. 70 to 160 characters is enough to sell the click.

There are 2 <h1> headlines (“Monkee's of Baltimore” and “Monkee's of Baltimore”). One clear main headline is easier for people and search engines.

The homepage links to 127 pages on monkeesofbaltimore.com and 4 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

https://monkeesofbaltimore.com/collections/all-clothing, https://monkeesofbaltimore.com/collections/tops, https://monkeesofbaltimore.com/collections/all-bottoms, https://monkeesofbaltimore.com/collections/denim, https://monkeesofbaltimore.com/collections/shorts and https://monkeesofbaltimore.com/collections/skirts and 7 others use the same meta description. A description written for each page earns more clicks.

https://monkeesofbaltimore.com/collections/new-arrivals-1, https://monkeesofbaltimore.com/collections/all-clothing, https://monkeesofbaltimore.com/collections/tops, https://monkeesofbaltimore.com/collections/all-bottoms, https://monkeesofbaltimore.com/collections/denim and https://monkeesofbaltimore.com/collections/shorts and 8 others have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 46 found) and read each the way a search engine does.

18 of 49 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

The page uses 1 deprecated browser API that will stop working in future browsers (“CSS appearance value `slider-vertical` is not standardized and will be removed.”).

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 194 words of visible text; thin pages give Google and first-time buyers little to go on.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 15 cookies, 1 of them by other companies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 24 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.