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mppd.org website review

Visit site (opens in a new tab)Reviewed 25 October 202624 issues · 80 checks

This review found 24 issues worth fixing on mppd.org, 7 of them high impact, across 80 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.6 s2.0 sMay 2Oct 172.1 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20262.5 s
May 9, 20262.3 s
May 16, 20262.3 s
May 23, 20262.2 s
May 30, 20262.1 s
Jun 6, 20262.2 s
Jun 13, 20262.1 s
Jun 20, 20262.2 s
Jun 27, 20262.3 s
Jul 4, 20262.2 s
Jul 11, 20262.2 s
Jul 18, 20262.2 s
Jul 25, 20262.1 s
Aug 1, 20262.1 s
Aug 8, 20262.1 s
Aug 15, 20262.1 s
Aug 22, 20262.1 s
Aug 29, 20262.1 s
Sep 5, 20262.2 s
Sep 12, 20262.3 s
Sep 19, 20262.3 s
Sep 26, 20262.2 s
Oct 3, 20262.2 s
Oct 10, 20262.1 s
Oct 17, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
88 ms79 msMay 2Oct 1783 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 202687 ms
May 9, 202687 ms
May 16, 202687 ms
May 23, 202686 ms
May 30, 202685 ms
Jun 6, 202685 ms
Jun 13, 202686 ms
Jun 20, 202686 ms
Jun 27, 202686 ms
Jul 4, 202686 ms
Jul 11, 202683 ms
Jul 18, 202683 ms
Jul 25, 202683 ms
Aug 1, 202685 ms
Aug 8, 202685 ms
Aug 15, 202685 ms
Aug 22, 202682 ms
Aug 29, 202682 ms
Sep 5, 202680 ms
Sep 12, 202685 ms
Sep 19, 202685 ms
Sep 26, 202681 ms
Oct 3, 202683 ms
Oct 10, 202683 ms
Oct 17, 202683 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of mppd.org (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. mppd.org at 0.6 s0.6 s
  2. mppd.org at 1.2 s1.2 s
  3. mppd.org at 1.7 s1.7 s
  4. mppd.org at 2.3 s2.3 s
  5. mppd.org at 2.9 s2.9 s
  6. mppd.org at 3.5 s3.5 s
  7. mppd.org at 4.1 s4.1 s
  8. mppd.org at 4.7 s4.7 s

Speed

5 to fix55
  • Reduce unused JavaScript

    5.5 s · 621 KiB

    About 621 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 5.5 s faster on a phone.

  • Mobile performance score: 55

    55/100

    Your mobile performance score is 55 (desktop: 54). Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google CDN, Google Tag Manager and Accessibe Accessibility Overlay and others), adding 1.4 MB and 527 ms of main-thread time.

  • Reduce unused CSS

    600 ms · 64 KiB

    About 64 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Google CDN adds 270 ms

    270 ms

    Google CDN costs a phone 270 ms of main-thread work and 734 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    150 ms · 72 KiB

    4 images could be 72 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Use efficient cache lifetimes

    150 ms

    2 files are served with short cache lifetimes, so returning visitors download them again.

  • Render-blocking requests

    150 ms

    1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 150 ms.

  • 6 long tasks on the main thread

    6 long tasks block the main thread while loading, the longest for 117 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    9 KiB

    Polyfills for old browsers add 9 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.3 s

    A phone's processor spends 1.3 s on main-thread work while loading, 785 ms of it running JavaScript. That is comfortably low.

  • Server response: 3 ms

    3 ms

    Your server sent the HTML in 3 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100
  • First Contentful Paint: 9.5 s

    9.5 s

    The first text or image appears after 9.5 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 17.6 s

    17.6 s

    Your largest element takes 17.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Ladies Night Out: Harvest & Holiday”.

  • Time to Interactive: 17.6 s

    17.6 s

    The page becomes fully interactive after 17.6 s. Good is under 3.8 s.

  • Speed Index: 9.5 s

    9.5 s

    Visually, the page fills in at 9.5 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) held steady for real visitors

    -5%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 87 ms to 83 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

9 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.3 s

    1.3 s

    Real visitors wait 1.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 83 ms

    83 ms

    Real visitors wait 83 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.9 s

    0.9 s

    Real visitors see the first content after 0.9 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 667 ms

    667 ms

    Real visitors wait 667 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 13% faster for real visitors

    -13%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.5 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 114 ms

    114 ms

    Scripts block the page for only 114 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

2 to fix81
  • Page weight: 3.0 MB in 63 requests

    3.0 MB

    Your homepage downloads 3.0 MB in 63 requests on a phone: scripts 1.2 MB (14), images 958 KiB (23) and other files 459 KiB (11). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    Hill-Street_event-header-573x275.avif is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 0.8 g of CO₂ per visit

    0.84 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.84 g of CO₂e: 100.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

3 to fixGoogle 10097
  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 13 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 2 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 10087
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 105 internal links, 17 external

    The homepage links to 105 pages on mppd.org and 17 external pages.

6 checks passed
  • Meta description: 154 characters

    Your meta description is 154 characters: “The park district's mission is to provide exceptional parks and recreation experiences that enrich the quality of life …”.

  • Title: 33 characters

    Your title is a healthy 33 characters: “Home - Mt. Prospect Park District”.

  • Canonical URL set

    The canonical URL is https://www.mppd.org/.

  • Structured data in place

    Structured data found: BreadcrumbList, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.mppd.org/sitemap_index.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.mppd.org/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (769 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix86
  • 2 pages share a title

    https://www.mppd.org/park-district-info and https://www.mppd.org/park-district-info/about-us all use the title “About Us - Mt. Prospect Park District”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages share a meta description

    https://www.mppd.org/park-district-info and https://www.mppd.org/park-district-info/about-us use the same meta description. A description written for each page earns more clicks.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.mppd.org/park-district-info, whose canonical is https://www.mppd.org/park-district-info/about-us. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 86 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Cannot read properties of undefined (reading 'register')”.

2 checks passed
  • Tap targets are thumb-sized

    35 of 40 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix81
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 385 words of copy

    The homepage carries about 385 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Register Now” and “CONTACT US”.

  • 6 calls to action

    The homepage has 6 calls to action, for example “Register Now”, “Rental Request Form” and “Contact Us”.

  • 4 short forms

    4 short forms (5 fields at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 2 cookies set on arrival

    2

    Opening the homepage sets 2 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 10 other companies contacted

    Loading the homepage contacts 10 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mppd.org, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Analytics

Upkeep, stack, hiring and company data from programmable.info

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