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mspdesigngroup.com website review

Visit site (opens in a new tab)Reviewed 21 October 20269 issues · 64 checks

This review found 9 issues worth fixing on mspdesigngroup.com, 1 of them high impact, across 64 checks. The most urgent: cumulative Layout Shift: 0.349. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of mspdesigngroup.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. mspdesigngroup.com at 0.4 s0.4 s
  2. mspdesigngroup.com at 0.8 s0.8 s
  3. mspdesigngroup.com at 1.1 s1.1 s
  4. mspdesigngroup.com at 1.5 s1.5 s
  5. mspdesigngroup.com at 1.9 s1.9 s
  6. mspdesigngroup.com at 2.3 s2.3 s
  7. mspdesigngroup.com at 2.6 s2.6 s
  8. mspdesigngroup.com at 3.0 s3.0 s

Speed

1 to fix66
  • Mobile performance score: 66

    66/100

    Your mobile performance score is 66 (desktop: 98). Pages that score under 90 lose visitors before the first paint.

  • Reduce unused CSS

    21 KiB

    About 21 KiB of CSS is downloaded but never applied on this page.

  • 1 third-party service on the page

    1 third-party service load with your homepage (Google Fonts), adding 164 KiB and 0 ms of main-thread time.

  • Improve image delivery

    13 KiB

    1 image could be 13 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Phones get a much slower page than desktops

    Desktop scores 98 but mobile only 66. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 0.3 s

    A phone's processor spends 0.3 s on main-thread work while loading, 52 ms of it running JavaScript. That is comfortably low.

  • Server response: 10 ms

    10 ms

    Your server sent the HTML in 10 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix62
  • Cumulative Layout Shift: 0.349

    0.349

    The layout shifts by 0.349 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Largest Contentful Paint: 3.8 s

    3.8 s

    Your largest element takes 3.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Multi Cam Hang Loose 400x400 2”.

  • First Contentful Paint: 2.9 s

    2.9 s

    The first text or image appears after 2.9 s on a phone. Good is under 1.8 s.

  • Time to Interactive: 3.9 s

    3.9 s

    The page becomes fully interactive after 3.9 s. Good is under 3.8 s.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • Speed Index: 2.9 s

    2.9 s

    Visually, the page fills in at 2.9 s (Speed Index), inside the 3.4 s “good” threshold.

  • Total Blocking Time: 0 ms

    0 ms

    Scripts block the page for only 0 ms while loading. Good is under 200 ms.

Images and page weight

100
  • 1 image in older formats

    1 image (40 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 0.1 g of CO₂ per visit

    0.14 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.14 g of CO₂e: 17.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Page weight: 520 KiB in 25 requests

    520 KiB

    Your homepage downloads 520 KiB in 25 requests on a phone: fonts 272 KiB (10), images 171 KiB (13) and HTML 73 KiB (1). That is a lean page.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

2 to fixGoogle 9898
  • All page content should be contained by landmarks (6 elements)

    All page content should be contained by landmarks: 6 elements on the page fail this check, rated moderate by axe-core.

  • Headings should not be empty (3 elements)

    Headings should not be empty: 3 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 19 images in the HTML carry an alt attribute.

  • 37 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 40 WCAG 2.2 A/AA and best-practice rules on the phone render: 37 passed and 3 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 100100
  • 62 internal links, 9 external

    The homepage links to 62 pages on mspdesigngroup.com and 9 external pages.

8 checks passed
  • Meta description: 139 characters

    Your meta description is 139 characters: “Boost your brand visibility with high-quality branded merchandise and promotional products. Let us help you take your b…”.

  • One H1 headline

    Your main headline reads: “FORTUNE FAVORS THE BRANDED”.

  • Title: 60 characters

    Your title is a healthy 60 characters: “MSP Design Group: Branded Merchandise & Promotional Products”.

  • Canonical URL set

    The canonical URL is https://mspdesigngroup.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://mspdesigngroup.com/sitemap-llms.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (769 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://mspdesigngroup.com/llms.txt (66 KiB, 25 links, though it should open with a “# Title” line), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 2 pages without a meta description

    https://mspdesigngroup.com/frequently-asked-questions and https://mspdesigngroup.com/testimonials have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    https://mspdesigngroup.com/careers has no <h1> headline, so visitors and search engines get no clear main topic.

  • 1 page with very little text

    https://mspdesigngroup.com/testimonials has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 29 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

Google 96100
  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    12 of 13 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

100
  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 726 words of copy

    The homepage carries about 726 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop Now” and “Let’s Get Started”.

  • 7 calls to action

    The homepage has 7 calls to action, for example “Contact Us”, “Shop Now” and “Let’s Get Started”.

  • Social proof on the page

    Social proof on the homepage: 5 customer or partner logos and “Trusted by 25,000+ Brands”.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and HubSpot.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

Privacy and tracking

  • 1 cookie set on arrival

    1

    Opening the homepage sets 1 cookie (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 1 other company contacted

    Loading the homepage contacts 1 host run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at mspdesigngroup.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Go beyond the website

What your $25 Growth Playbook adds

This review found 9 issues on mspdesigngroup.com, including 5 speed issues. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

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