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muzata.ca website review

Visit site (opens in a new tab)Reviewed 10 November 202640 issues · 80 checks

This review found 40 issues worth fixing on muzata.ca, 16 of them high impact, across 80 checks. The most urgent: youTube adds 3.4 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.6 s898 msMay 23Aug 8991 ms
Show as table
DateReal-visitor load time (LCP)
May 23, 2026979 ms
May 30, 20261.0 s
Jun 6, 20261.1 s
Jun 13, 20261.2 s
Jun 20, 20261.2 s
Jun 27, 20261.2 s
Jul 4, 20261.2 s
Jul 11, 20261.3 s
Jul 18, 20261.5 s
Jul 25, 20261.3 s
Aug 1, 20261.1 s
Aug 8, 2026991 ms
Real-visitor tap response (INP)75th percentile, phones
97 ms84 msJun 13Aug 886 ms
Show as table
DateReal-visitor tap response (INP)
Jun 13, 202695 ms
Jun 27, 202694 ms
Jul 4, 202685 ms
Jul 11, 202686 ms
Jul 18, 202690 ms
Jul 25, 202687 ms
Aug 1, 202687 ms
Aug 8, 202686 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of muzata.ca (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. muzata.ca at 2.1 s2.1 s
  2. muzata.ca at 4.2 s4.2 s
  3. muzata.ca at 6.3 s6.3 s
  4. muzata.ca at 8.4 s8.4 s
  5. muzata.ca at 10.5 s10.5 s
  6. muzata.ca at 12.6 s12.6 s
  7. muzata.ca at 14.8 s14.8 s
  8. muzata.ca at 16.9 s16.9 s

Speed

12 to fix38
  • YouTube adds 3.4 s

    3.4 s

    YouTube costs a phone 3.4 s of main-thread work and 1.9 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 22.4 s

    A phone's processor spends 22.4 s on main-thread work while loading, 10.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Google Tag Manager adds 1.8 s

    1.8 s

    Google Tag Manager costs a phone 1.8 s of main-thread work and 518 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Mobile performance score: 38

    38/100

    Your mobile performance score is 38. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (YouTube, Google Tag Manager and salesmartly.com and others), adding 3.4 MB and 6.4 s of main-thread time.

  • Reduce unused JavaScript

    550 ms · 1.4 MB

    About 1.4 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 550 ms faster on a phone.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 1.2 s. During a long task the page ignores taps.

  • Improve image delivery

    150 ms · 783 KiB

    16 images could be 783 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Render-blocking requests

    700 ms

    7 files block the first paint until they finish downloading. Deferring or inlining them could save about 700 ms.

  • salesmartly.com adds 434 ms

    434 ms

    salesmartly.com costs a phone 434 ms of main-thread work and 704 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    120 ms · 302 KiB

    About 302 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 120 ms faster on a phone.

  • Clarity adds 364 ms

    364 ms

    Clarity costs a phone 364 ms of main-thread work and 30 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    191 KiB

    13 files are served with short cache lifetimes, so returning visitors download them again (191 KiB).

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 6 ms

    6 ms

    Your server sent the HTML in 6 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix35
  • Total Blocking Time: 6.3 s

    6.3 s

    Scripts block taps and scrolling for 6.3 s in total while the page loads. Good is under 200 ms.

  • Time to Interactive: 30.8 s

    30.8 s

    The page becomes fully interactive after 30.8 s. Good is under 3.8 s.

  • Largest Contentful Paint: 7.3 s

    7.3 s

    Your largest element takes 7.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “modern mountain home with cable railing”.

  • Speed Index: 7.8 s

    7.8 s

    Visually, the page fills in at 7.8 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) held steady for real visitors

    -8%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 95 ms to 86 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +3%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.0 s to 1.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • First Contentful Paint: 1.3 s

    1.3 s

    The first text or image appears after 1.3 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

4 to fix36
  • Page weight: 6.0 MB in 199 requests

    6.0 MB

    Your homepage downloads 6.0 MB in 199 requests on a phone: scripts 2.9 MB (74), images 1.8 MB (30) and other files 554 KiB (69). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    modern-mountain-home-with-cable-railing-mobile_720x.webp weighs 1.4 MB. On a phone connection a single image that size takes seconds.

  • 1 image in older formats

    1 image (1.4 MB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • An image on the first screen is lazy-loaded

    modern-mountain-home-with-cable-railing-mobile_720x.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 1.7 g of CO₂ per visit

    1.69 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.69 g of CO₂e: 202.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 8692
  • Hidden but focusable

    20 elements hidden from screen readers can still receive keyboard focus.

  • Malformed lists

    Some lists contain elements other than list items, which screen readers announce wrongly.

  • Orphan list items

    Some list items are not inside a list.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 2 links without text

    2 visible links have no text or label, so screen readers cannot say where they go.

2 checks passed
  • Every image has alt text

    All 42 images in the HTML carry an alt attribute.

  • 46 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 5 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 7777
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • Title is short (13 characters)

    Your title is only 13 characters: “Muzata Canada”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 12 links crawlers can't follow

    12 links have no real href, so search engines can't follow them.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 87 internal links, 11 external

    The homepage links to 87 pages on muzata.ca and 11 external pages.

5 checks passed
  • One H1 headline

    Your main headline reads: “<img src="//muzata.ca/cdn/shop/files/2a45e58b22dbc50d8ac1449dc030602a_105x.png?v=1687935155" srcset="//muzata.ca/cdn/sh…”.

  • Canonical URL set

    The canonical URL is https://muzata.ca/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://muzata.ca/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (873 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://muzata.ca/llms.txt (5 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

4 to fix68
  • 1 page without a title

    https://muzata.ca/customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 linked page hidden from search

    https://muzata.ca/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 7 pages without a meta description

    https://muzata.ca/pages/contact, https://muzata.ca/collections/cable-railing, https://muzata.ca/blogs/pre-design-systems, https://muzata.ca/blogs/news, https://muzata.ca/pages/faqs and https://muzata.ca/pages/about-us and 1 other have no meta description, so Google writes the search snippet from whatever text it finds.

  • 4 pages without an H1

    https://muzata.ca/pages/contact, https://muzata.ca/apps/trackingmore, https://muzata.ca/pages/about-us and https://muzata.ca/customer_authentication/redirect have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 43 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

Best practices

4 to fixGoogle 7370
  • 2 broken images

    2 images failed to load on a phone, for example https://bat.bing.com/action/0?ti=187041382&Ver=2&mid=0f501898-fdde-48f7-816a-8c355161b7b7&bo=1&sid=6f1422c0dccc11f18ffbc70279ae6c4f&vid=6f143ca0dccc11f1a13d3d8309d22a9f&vids=1&msclkid=N&pi=918639831&l.

  • 11 small tap targets

    11 of 31 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 5 third-party cookies

    5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • 5 JavaScript errors while loading

    5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix90
  • Thin social proof

    Social proof on the homepage: 2 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 749 words of copy

    The homepage carries about 749 words of visible text.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Get A Quote”.

  • 12 calls to action

    The homepage has 12 calls to action, for example “Request Free Estimate”, “Track Order” and “Contact us”.

  • 3 short forms

    3 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and Microsoft Clarity.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Microsoft Ads and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 15 cookies set on arrival

    15

    Opening the homepage sets 15 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 30 other companies contacted

    Loading the homepage contacts 30 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at muzata.ca, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 3 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Xo Gallery · Pagefly Ai Page Builder · trackingmore.net

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager | Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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