naturesselectshop.com website review

Your mobile performance score is 76. Pages that score under 90 lose visitors before the first paint.

5 files block the first paint until they finish downloading. Deferring or inlining them could save about 500 ms.

The page has 1,999 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Shopify costs a phone 60 ms of main-thread work and 690 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

5 images could be 188 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

8 third-party services load with your homepage (Shopify, rechargecdn.com and Klaviyo and others), adding 1,009 KiB and 167 ms of main-thread time.

About 118 KiB of JavaScript is downloaded but never used on this page.

1 long task block the main thread while loading, the longest for 64 ms. During a long task the page ignores taps.

9 files are served with short cache lifetimes, so returning visitors download them again (46 KiB).

About 22 KiB of CSS is downloaded but never applied on this page.

Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 6.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 8.1 s. Good is under 3.8 s.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.1 s to 1.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

14 images have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 79 ms to 91 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 2.7 MB in 307 requests on a phone: other files 935 KiB (115), images 799 KiB (27) and scripts 691 KiB (127). Under 2 MB keeps phones on slow connections fast.

TerriHutchisonWith3Dogs.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

3 images further down the page (69 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 0.78 g of CO₂e: 93.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

46 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Alternative text of images should not be repeated as text: 4 elements on the page fail this check, rated minor by axe-core.

Your title is only 24 characters: “Nature's Select Pet Food”. Between 30 and 65 characters leaves room to say what you do and for whom.

Your meta description is 190 characters; Google truncates after about 160, so the end of your pitch is cut.

Your <h1> is empty.

The homepage links to 139 pages on naturesselectshop.com and 34 external pages.

/policies/shipping-policy has no meta description, so Google writes the search snippet from whatever text it finds.

/pages/contact has no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 51 found) and read each the way a search engine does.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

The homepage carries about 1,212 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and TikTok Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 13 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 28 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.