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navigatingcare.com website review
Visit site (opens in a new tab)Reviewed 22 October 202623 issues · 81 checks
This review found 23 issues worth fixing on navigatingcare.com, 7 of them high impact, across 81 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
87BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 1.6 s |
| May 9, 2026 | 1.6 s |
| May 16, 2026 | 1.6 s |
| May 23, 2026 | 1.6 s |
| May 30, 2026 | 1.6 s |
| Jun 6, 2026 | 1.6 s |
| Jun 13, 2026 | 1.6 s |
| Jun 20, 2026 | 1.6 s |
| Jun 27, 2026 | 1.6 s |
| Jul 4, 2026 | 1.6 s |
| Jul 11, 2026 | 1.5 s |
| Jul 18, 2026 | 1.5 s |
| Jul 25, 2026 | 1.6 s |
| Aug 1, 2026 | 1.6 s |
| Aug 8, 2026 | 1.6 s |
| Aug 15, 2026 | 1.6 s |
| Aug 22, 2026 | 1.5 s |
| Aug 29, 2026 | 1.5 s |
| Sep 5, 2026 | 1.5 s |
| Sep 12, 2026 | 1.5 s |
| Sep 19, 2026 | 1.5 s |
| Sep 26, 2026 | 1.5 s |
| Oct 3, 2026 | 1.5 s |
| Oct 10, 2026 | 1.5 s |
| Oct 17, 2026 | 1.5 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 121 ms |
| May 9, 2026 | 120 ms |
| May 16, 2026 | 123 ms |
| May 23, 2026 | 124 ms |
| May 30, 2026 | 123 ms |
| Jun 6, 2026 | 127 ms |
| Jun 13, 2026 | 127 ms |
| Jun 20, 2026 | 125 ms |
| Jun 27, 2026 | 124 ms |
| Jul 4, 2026 | 120 ms |
| Jul 11, 2026 | 117 ms |
| Jul 18, 2026 | 116 ms |
| Jul 25, 2026 | 121 ms |
| Aug 1, 2026 | 125 ms |
| Aug 8, 2026 | 130 ms |
| Aug 15, 2026 | 130 ms |
| Aug 22, 2026 | 124 ms |
| Aug 29, 2026 | 118 ms |
| Sep 5, 2026 | 116 ms |
| Sep 12, 2026 | 115 ms |
| Sep 19, 2026 | 117 ms |
| Sep 26, 2026 | 120 ms |
| Oct 3, 2026 | 119 ms |
| Oct 10, 2026 | 122 ms |
| Oct 17, 2026 | 125 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Render-blocking requests
3.7 s47 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.7 s.
Reduce unused JavaScript
1.4 s · 204 KiBAbout 204 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.4 s faster on a phone.
Mobile performance score: 65
65/100Your mobile performance score is 65 (desktop: 99). Pages that score under 90 lose visitors before the first paint.
Reduce unused CSS
300 ms · 37 KiBAbout 37 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Use efficient cache lifetimes
100 ms · 22 KiB1 file is served with short cache lifetimes, so returning visitors download them again (22 KiB).
2 third-party services on the page
2 third-party services load with your homepage (Google Tag Manager and cdn-cookieyes.com), adding 154 KiB and 104 ms of main-thread time.
1 long task on the main thread
1 long task block the main thread while loading, the longest for 69 ms. During a long task the page ignores taps.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Legacy JavaScript
17 KiBPolyfills for old browsers add 17 KiB JavaScript that modern phones do not need.
Phones get a much slower page than desktops
Desktop scores 99 but mobile only 65. A gap that wide usually means heavy scripts and images that hit phones hardest.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Minify JavaScript
4 KiB4 KiB could be saved by minifying JavaScript.
2 checks passed
Main-thread work: 1.0 s
A phone's processor spends 1.0 s on main-thread work while loading, 399 ms of it running JavaScript. That is comfortably low.
Server response: 4 ms
4 msYour server sent the HTML in 4 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 7.5 s
7.5 sYour largest element takes 7.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
First Contentful Paint: 3.6 s
3.6 sThe first text or image appears after 3.6 s on a phone. Good is under 1.8 s.
Time to Interactive: 7.5 s
7.5 sThe page becomes fully interactive after 7.5 s. Good is under 3.8 s.
Speed Index: 5.1 s
5.1 sVisually, the page fills in at 5.1 s (Speed Index). Good is under 3.4 s.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
+2%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 121 ms to 125 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-4%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.6 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
8 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.6 s
1.6 sReal visitors wait 1.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 129 ms
129 msReal visitors wait 129 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.5 s
1.5 sReal visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 760 ms
760 msReal visitors wait 760 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Total Blocking Time: 19 ms
19 msScripts block the page for only 19 ms while loading. Good is under 200 ms.
Images and page weight
Page weight: 5.3 MB in 96 requests
5.3 MBYour homepage downloads 5.3 MB in 96 requests on a phone: media 4.2 MB (3), scripts 552 KiB (36) and fonts 232 KiB (4). Under 2 MB keeps phones on slow connections fast.
About 1.5 g of CO₂ per visit
1.49 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.49 g of CO₂e: 179.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
5 text elements with low contrast
5 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
All page content should be contained by landmarks (20 elements)
All page content should be contained by landmarks: 20 elements on the page fail this check, rated moderate by axe-core.
No main landmark
The page has no <main> landmark, so screen-reader users cannot jump straight to the content.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
The skip-link target should exist and be focusable (1 element)
The skip-link target should exist and be focusable: 1 element on the page fails this check, rated moderate by axe-core.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 3 images in the HTML carry an alt attribute.
42 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 7 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
4 H1 headlines
There are 4 <h1> headlines (“Digital health solutions that improve the lives o…”, “Amplify care team impact by focusing time on thos…” and “Early detection and management of symptoms reduce…”). One clear main headline is easier for people and search engines.
2 links with vague text
2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
60 internal links, 4 external
The homepage links to 60 pages on navigatingcare.com and 4 external pages.
7 checks passed
Meta description: 122 characters
Your meta description is 122 characters: “Navigating Care is a digital health company focused on improving the lives of cancer patients and those who care for th…”.
Title: 49 characters
Your title is a healthy 49 characters: “Navigating Care - Digital Oncology Care Solutions”.
Canonical URL set
The canonical URL is https://www.navigatingcare.com/.
Structured data in place
Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://www.navigatingcare.com/sitemap.xml.
AI search readiness
No llms.txt
There is no https://www.navigatingcare.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (611 words), so crawlers that don't run JavaScript still read it.
Other pages
1 linked page hidden from search
https://www.navigatingcare.com/eom-vbc-on-demand-webinar is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
10 pages without a meta description
https://www.navigatingcare.com/contact, https://www.navigatingcare.com/outcomes-insights, https://www.navigatingcare.com/publications, https://www.navigatingcare.com/case-studies, https://www.navigatingcare.com/careers and https://www.navigatingcare.com/media-center and 4 others have no meta description, so Google writes the search snippet from whatever text it finds.
4 pages without an H1
https://www.navigatingcare.com/contact, https://www.navigatingcare.com/eom-vbc-on-demand-webinar, https://www.navigatingcare.com/privacy-policy and https://www.navigatingcare.com/events-2 have no <h1> headline, so visitors and search engines get no clear main topic.
1 page with very little text
https://www.navigatingcare.com/case-studies has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
15 internal pages checked
We fetched 15 pages linked from your homepage and read each the way a search engine does.
4 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
2 small tap targets
2 of 9 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Uncaught Error: Looks like your website URL has changed. To ensure the proper functioning of your banner, update the re…”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Phone number is not tap-to-call
Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 547 words of copy
The homepage carries about 547 words of visible text.
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Contact Us” and “Learn More”.
12 calls to action
The homepage has 12 calls to action, for example “Contact Us”, “Contact” and “Learn More”.
Social proof on the page
Social proof on the homepage: 23 testimonial or review blocks and “100 K+ Patients”.
Analytics in place
Analytics detected: Google Tag Manager and Matomo.
Privacy and tracking
1 tracker load before any consent
1Before a visitor clicks anything, the page loads Google Tag Manager (measured from a US location before any click). A consent tool (CookieYes) is installed; check it blocks these until visitors agree where the law requires it.
3 cookies set on arrival
3Opening the homepage sets 3 cookies (measured from a US location before any click).
2 other companies contacted
Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: CookieYes
A consent management tool (CookieYes) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at navigatingcare.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- Vue.js
- Analytics
- Google Tag Manager | Matomo
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 23 issues on navigatingcare.com, including 9 speed issues and 2 SEO issues. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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