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ncsa.ca website review

Visit site (opens in a new tab)Reviewed 22 October 202639 issues · 86 checks

This review found 39 issues worth fixing on ncsa.ca, 13 of them high impact, across 86 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.2 s1.7 sMay 2Oct 172.1 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20261.9 s
May 9, 20262.0 s
May 16, 20261.9 s
May 23, 20261.9 s
May 30, 20262.0 s
Jun 6, 20262.0 s
Jun 13, 20262.2 s
Jun 20, 20262.2 s
Jun 27, 20262.2 s
Jul 4, 20262.1 s
Jul 11, 20262.0 s
Jul 18, 20262.1 s
Jul 25, 20262.1 s
Aug 1, 20262.0 s
Aug 8, 20261.9 s
Aug 15, 20261.8 s
Aug 22, 20261.8 s
Aug 29, 20261.8 s
Sep 5, 20261.8 s
Sep 12, 20261.8 s
Sep 19, 20261.8 s
Sep 26, 20262.0 s
Oct 3, 20262.0 s
Oct 10, 20262.1 s
Oct 17, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
97 ms79 msMay 2Oct 1787 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 202684 ms
May 9, 202684 ms
May 16, 202686 ms
May 23, 202684 ms
May 30, 202687 ms
Jun 6, 202688 ms
Jun 13, 202687 ms
Jun 20, 202688 ms
Jun 27, 202690 ms
Jul 4, 202689 ms
Jul 11, 202691 ms
Jul 18, 202695 ms
Jul 25, 202690 ms
Aug 1, 202686 ms
Aug 8, 202686 ms
Aug 15, 202683 ms
Aug 22, 202681 ms
Aug 29, 202685 ms
Sep 5, 202686 ms
Sep 12, 202686 ms
Sep 19, 202686 ms
Sep 26, 202687 ms
Oct 3, 202687 ms
Oct 10, 202688 ms
Oct 17, 202687 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of ncsa.ca (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. ncsa.ca at 0.6 s0.6 s
  2. ncsa.ca at 1.1 s1.1 s
  3. ncsa.ca at 1.7 s1.7 s
  4. ncsa.ca at 2.3 s2.3 s
  5. ncsa.ca at 2.8 s2.8 s
  6. ncsa.ca at 3.4 s3.4 s
  7. ncsa.ca at 4.0 s4.0 s
  8. ncsa.ca at 4.5 s4.5 s

Speed

8 to fix55
  • Reduce unused JavaScript

    15.6 s · 1.8 MB

    About 1.8 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 15.6 s faster on a phone.

  • Improve image delivery

    1.8 s · 1,010 KiB

    10 images could be 1,010 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.8 s faster on a phone.

  • YouTube adds 1.1 s

    1.1 s

    YouTube costs a phone 1.1 s of main-thread work and 2.9 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 8 third-party services on the page

    8 third-party services load with your homepage (YouTube, website-files.com and Embedly and others), adding 5.1 MB and 1.4 s of main-thread time.

  • Reduce unused CSS

    910 ms · 123 KiB

    About 123 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 910 ms faster on a phone.

  • Mobile performance score: 55

    55/100

    Your mobile performance score is 55 (desktop: 38). Pages that score under 90 lose visitors before the first paint.

  • Main-thread work: 3.6 s

    A phone's processor spends 3.6 s on main-thread work while loading, 2.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • website-files.com adds 148 ms

    148 ms

    website-files.com costs a phone 148 ms of main-thread work and 1.7 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 13 long tasks on the main thread

    13 long tasks block the main thread while loading, the longest for 122 ms. During a long task the page ignores taps.

  • Use efficient cache lifetimes

    18 KiB

    4 files are served with short cache lifetimes, so returning visitors download them again (18 KiB).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify CSS

    3 KiB

    3 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 3 ms

    3 ms

    Your server sent the HTML in 3 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 31.8 s

    31.8 s

    Your largest element takes 31.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Thee young woman in traditional garments.”.

  • Time to Interactive: 32.1 s

    32.1 s

    The page becomes fully interactive after 32.1 s. Good is under 3.8 s.

  • Speed Index: 12.6 s

    12.6 s

    Visually, the page fills in at 12.6 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 3.0 s

    3.0 s

    The first text or image appears after 3.0 s on a phone. Good is under 1.8 s.

  • Real-user LCP: 3.5 s

    3.5 s

    Real visitors wait 3.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Total Blocking Time: 254 ms

    254 ms

    Scripts block taps and scrolling for 254 ms in total while the page loads. Good is under 200 ms.

  • 4 images without width and height

    4 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +4%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 84 ms to 87 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +7%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.9 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user INP: 94 ms

    94 ms

    Real visitors wait 94 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.7 s

    0.7 s

    Real visitors see the first content after 0.7 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 388 ms

    388 ms

    Real visitors wait 388 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0.003

    0.003

    The layout barely moves while loading (CLS 0.003, good is under 0.1).

Images and page weight

3 to fix53
  • Page weight: 5.6 MB in 84 requests

    5.6 MB

    Your homepage downloads 5.6 MB in 84 requests on a phone: scripts 3.1 MB (30), images 1.4 MB (19) and HTML 503 KiB (7). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    6154a349713fb76f57802266_TRC Graphic2-p-500.jpeg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 8 images in older formats

    8 images (568 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.6 g of CO₂ per visit

    1.58 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.58 g of CO₂e: 189.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

9 to fixGoogle 8288
  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • <html> element must have a lang attribute (1 element)

    <html> element must have a lang attribute: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (11 elements)

    All page content should be contained by landmarks: 11 elements on the page fail this check, rated moderate by axe-core.

  • Banner landmark should not be contained in another landmark (1 element)

    Banner landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Document should not have more than one banner landmark (1 element)

    Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 2 links without text

    2 visible links have no text or label, so screen readers cannot say where they go.

  • No page language

    The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.

  • Headings skip levels

    Headings skip levels (h1 → h6, h4 → h6 and h4 → h6), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 19 images in the HTML carry an alt attribute.

  • 35 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 44 WCAG 2.2 A/AA and best-practice rules on the phone render: 35 passed and 9 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 9285
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • Meta description is long (208 characters)

    Your meta description is 208 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 17 internal links, 7 external

    The homepage links to 17 pages on ncsa.ca and 7 external pages.

5 checks passed
  • One H1 headline

    Your main headline reads: “Over 50 years of social justice”.

  • Title: 38 characters

    Your title is a healthy 38 characters: “Native Counselling Services of Alberta”.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.ncsa.ca/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.ncsa.ca/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (226 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix98
  • 4 pages share a meta description

    https://www.ncsa.ca/who-we-are, https://www.ncsa.ca/programs, https://www.ncsa.ca/careers and https://www.ncsa.ca/contact use the same meta description. A description written for each page earns more clicks.

  • 10 internal pages checked

    We fetched 10 pages linked from your homepage and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 10 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 10 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 10 pages that loaded have a <title>.

Best practices

1 to fixGoogle 7797
  • 5 third-party cookies

    5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

  • Missing source maps

    Large scripts ship without source maps.

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    11 of 11 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix58
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Only about 210 words

    The homepage has only about 210 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

3 checks passed
  • 3 calls to action

    The homepage has 3 calls to action, for example “Contact” and “Learn More”.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 6 cookies set on arrival

    6

    Opening the homepage sets 6 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 12 other companies contacted

    Loading the homepage contacts 12 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at ncsa.ca, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
Webflow
Analytics
Google Analytics | Google Tag Manager

Company

Employees
245

Upkeep, stack, hiring and company data from programmable.info

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