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nfc.ie website review

Visit site (opens in a new tab)Reviewed 21 October 202644 issues · 93 checks

This review found 44 issues worth fixing on nfc.ie, 14 of them high impact, across 93 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.9 s1.4 sMay 2Oct 171.6 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20261.6 s
May 9, 20261.6 s
May 16, 20261.5 s
May 23, 20261.5 s
May 30, 20261.6 s
Jun 6, 20261.5 s
Jun 13, 20261.6 s
Jun 20, 20261.7 s
Jun 27, 20261.6 s
Jul 4, 20261.7 s
Jul 11, 20261.7 s
Jul 18, 20261.8 s
Jul 25, 20261.8 s
Aug 1, 20261.8 s
Aug 8, 20261.7 s
Aug 15, 20261.7 s
Aug 22, 20261.6 s
Aug 29, 20261.6 s
Sep 5, 20261.6 s
Sep 12, 20261.6 s
Sep 19, 20261.7 s
Sep 26, 20261.7 s
Oct 3, 20261.7 s
Oct 10, 20261.7 s
Oct 17, 20261.6 s
Real-visitor tap response (INP)75th percentile, phones
140 ms105 msMay 2Oct 17135 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026122 ms
May 9, 2026126 ms
May 16, 2026116 ms
May 23, 2026112 ms
May 30, 2026112 ms
Jun 6, 2026111 ms
Jun 13, 2026115 ms
Jun 20, 2026115 ms
Jun 27, 2026114 ms
Jul 4, 2026112 ms
Jul 11, 2026112 ms
Jul 18, 2026109 ms
Jul 25, 2026114 ms
Aug 1, 2026117 ms
Aug 8, 2026126 ms
Aug 15, 2026129 ms
Aug 22, 2026123 ms
Aug 29, 2026124 ms
Sep 5, 2026124 ms
Sep 12, 2026120 ms
Sep 19, 2026130 ms
Sep 26, 2026131 ms
Oct 3, 2026130 ms
Oct 10, 2026136 ms
Oct 17, 2026135 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of nfc.ie (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. nfc.ie at 0.6 s0.6 s
  2. nfc.ie at 1.1 s1.1 s
  3. nfc.ie at 1.7 s1.7 s
  4. nfc.ie at 2.2 s2.2 s
  5. nfc.ie at 2.8 s2.8 s
  6. nfc.ie at 3.4 s3.4 s
  7. nfc.ie at 3.9 s3.9 s
  8. nfc.ie at 4.5 s4.5 s

Speed

14 to fix30
  • Use efficient cache lifetimes

    2.4 s · 43.5 MB

    12 files are served with short cache lifetimes, so returning visitors download them again (43.5 MB).

  • Reduce unused JavaScript

    4.8 s · 1.3 MB

    About 1.3 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.8 s faster on a phone.

  • Render-blocking requests

    5.0 s

    10 files block the first paint until they finish downloading. Deferring or inlining them could save about 5.0 s.

  • Mobile performance score: 30

    30/100

    Your mobile performance score is 30 (desktop: 62). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.5 s

    A phone's processor spends 5.5 s on main-thread work while loading, 2.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, website-files.com and Stripe and others), adding 48.5 MB and 2.2 s of main-thread time.

  • website-files.com adds 562 ms

    562 ms

    website-files.com costs a phone 562 ms of main-thread work and 43.9 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    750 ms · 158 KiB

    About 158 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 750 ms faster on a phone.

  • Google Tag Manager adds 834 ms

    834 ms

    Google Tag Manager costs a phone 834 ms of main-thread work and 516 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Vimeo adds 146 ms

    146 ms

    Vimeo costs a phone 146 ms of main-thread work and 2.9 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Stripe adds 299 ms

    299 ms

    Stripe costs a phone 299 ms of main-thread work and 288 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    286 KiB

    6 images could be 286 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 274 ms. During a long task the page ignores taps.

  • jotfor.ms adds 110 ms

    110 ms

    jotfor.ms costs a phone 110 ms of main-thread work and 663 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    150 ms · 23 KiB

    Polyfills for old browsers add 23 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Minify CSS

    11 KiB

    11 KiB could be saved by minifying CSS.

  • Phones get a much slower page than desktops

    Desktop scores 62 but mobile only 30. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 2 ms

    2 ms

    Your server sent the HTML in 2 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • First Contentful Paint: 11.0 s

    11.0 s

    The first text or image appears after 11.0 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 18.5 s

    18.5 s

    Your largest element takes 18.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Time to Interactive: 23.6 s

    23.6 s

    The page becomes fully interactive after 23.6 s. Good is under 3.8 s.

  • Speed Index: 11.0 s

    11.0 s

    Visually, the page fills in at 11.0 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.5 s

    1.5 s

    Scripts block taps and scrolling for 1.5 s in total while the page loads. Good is under 200 ms.

  • 3 images without width and height

    3 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +9%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 122 ms to 135 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +3%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.6 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 2.3 s

    2.3 s

    Real visitors wait 2.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 108 ms

    108 ms

    Real visitors wait 108 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 378 ms

    378 ms

    Real visitors wait 378 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0.003

    0.003

    The layout barely moves while loading (CLS 0.003, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 49.6 MB in 122 requests

    49.6 MB

    Your homepage downloads 49.6 MB in 122 requests on a phone: media 43.0 MB (4), scripts 3.1 MB (36) and other files 2.6 MB (45). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (51 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 14.1 g of CO₂ per visit

    14.07 g

    By the Sustainable Web Design model, a visit to your homepage emits about 14.07 g of CO₂e: 1688.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

8 to fixGoogle 8589
  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • <html> element must have a lang attribute (1 element)

    <html> element must have a lang attribute: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (9 elements)

    All page content should be contained by landmarks: 9 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 6 links without text

    6 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • No page language

    The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.

  • Headings skip levels

    Headings skip levels (h1 → h3 and h3 → h6), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

2 checks passed
  • Every image has alt text

    All 15 images in the HTML carry an alt attribute.

  • 37 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 44 WCAG 2.2 A/AA and best-practice rules on the phone render: 37 passed and 7 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

7 to fixGoogle 9174
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is short (51 characters)

    Your meta description is only 51 characters: “The National Flight Centre - Pilot Training Academy”. 70 to 160 characters is enough to sell the click.

  • 4 H1 headlines

    There are 4 <h1> headlines (“Professional Flight Trainingfor EASA Pilot Licenc…”, “Welcome to National Flight Centre Pilot Academy” and “Professional Flight Trainingfor EASA Pilot Licenc…”). One clear main headline is easier for people and search engines.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No XML sitemap

    No XML sitemap at https://www.nfc.ie/sitemap.xml, so Google discovers your pages only by following links.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 57 internal links, 5 external

    The homepage links to 57 pages on nfc.ie and 5 external pages.

2 checks passed
  • Title: 51 characters

    Your title is a healthy 51 characters: “The National Flight Centre - Pilot Training Academy”.

  • robots.txt in place

    robots.txt is in place.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.nfc.ie/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (640 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 13 pages without a meta description

    https://www.nfc.ie/training, https://www.nfc.ie/introductory-flight, https://www.nfc.ie/wings-course, https://www.nfc.ie/private-pilot-licence-ppl, https://www.nfc.ie/commercial-pilot-licence-cpl and https://www.nfc.ie/modular-atpl and 7 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 35 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

4 to fixGoogle 5483
  • 3 small tap targets

    3 of 13 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 3 third-party cookies

    3 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix86
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • About 490 words of copy

    The homepage carries about 490 words of visible text.

6 checks passed
  • 3 calls to action

    The homepage has 3 calls to action, for example “Contact Us” and “Book ACall Back”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 15 testimonial or review blocks and 8 customer or partner logos.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and Meta Pixel.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 2 email links.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 13 cookies set on arrival

    13

    Opening the homepage sets 13 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 23 other companies contacted

    Loading the homepage contacts 23 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at nfc.ie, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
Webflow
Analytics
Google Analytics | Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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