njewellery.com website review

A phone's processor spends 4.2 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

The page has 4,057 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Your mobile performance score is 70. Pages that score under 90 lose visitors before the first paint.

22 images could be 668 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

8 files block the first paint until they finish downloading. Deferring or inlining them could save about 650 ms.

About 266 KiB of JavaScript is downloaded but never used on this page.

Shopify costs a phone 123 ms of main-thread work and 583 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

4 third-party services load with your homepage (Clarity, Shopify and shop.app and others), adding 695 KiB and 302 ms of main-thread time.

5 long tasks block the main thread while loading, the longest for 102 ms. During a long task the page ignores taps.

6 files are served with short cache lifetimes, so returning visitors download them again (26 KiB).

About 12 KiB of CSS is downloaded but never applied on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 7.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Alternate angle of Enamel Cherry Blossom Pendant with sapph…”.

The page becomes fully interactive after 8.5 s. Good is under 3.8 s.

Visually, the page fills in at 6.3 s (Speed Index). Good is under 3.4 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 3.8 MB in 415 requests on a phone: images 1.9 MB (62), other files 1.0 MB (205) and scripts 738 KiB (107). Under 2 MB keeps phones on slow connections fast.

Silver_handmade_melted.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

1 image (95 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

5 images further down the page (148 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 1.09 g of CO₂e: 130.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

44 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

Alternative text of images should not be repeated as text: 6 elements on the page fail this check, rated minor by axe-core.

Elements with visible text labels do not have matching accessible names. (4 elements).

The homepage links to 221 pages on njewellery.com and 12 external pages.

https://njewellery.com/collections/gold-handmade-in-australia took over 3 s to send its HTML from our server.

We fetched 15 pages linked from your homepage (of 93 found) and read each the way a search engine does.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 1,719 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 14 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 24 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.