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nkc.nl website review

Visit site (opens in a new tab)Reviewed 26 October 202637 issues · 82 checks

This review found 37 issues worth fixing on nkc.nl, 19 of them high impact, across 82 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.2 s1.6 sMay 9Oct 242.1 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.8 s
May 16, 20261.7 s
May 23, 20261.7 s
May 30, 20261.7 s
Jun 6, 20261.7 s
Jun 13, 20261.9 s
Jun 20, 20262.0 s
Jun 27, 20261.9 s
Jul 4, 20262.0 s
Jul 11, 20261.9 s
Jul 18, 20261.9 s
Jul 25, 20261.9 s
Aug 1, 20261.8 s
Aug 8, 20261.9 s
Aug 15, 20261.8 s
Aug 22, 20261.9 s
Aug 29, 20262.0 s
Sep 5, 20262.0 s
Sep 12, 20262.0 s
Sep 19, 20262.0 s
Sep 26, 20262.1 s
Oct 3, 20262.1 s
Oct 10, 20262.1 s
Oct 17, 20262.1 s
Oct 24, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
130 ms106 msMay 9Oct 24125 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026118 ms
May 16, 2026112 ms
May 23, 2026111 ms
May 30, 2026109 ms
Jun 6, 2026110 ms
Jun 13, 2026112 ms
Jun 20, 2026112 ms
Jun 27, 2026114 ms
Jul 4, 2026115 ms
Jul 11, 2026115 ms
Jul 18, 2026115 ms
Jul 25, 2026116 ms
Aug 1, 2026118 ms
Aug 8, 2026117 ms
Aug 15, 2026117 ms
Aug 22, 2026118 ms
Aug 29, 2026117 ms
Sep 5, 2026119 ms
Sep 12, 2026122 ms
Sep 19, 2026124 ms
Sep 26, 2026127 ms
Oct 3, 2026127 ms
Oct 10, 2026126 ms
Oct 17, 2026125 ms
Oct 24, 2026125 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of nkc.nl (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. nkc.nl at 0.8 s0.8 s
  2. nkc.nl at 1.6 s1.6 s
  3. nkc.nl at 2.3 s2.3 s
  4. nkc.nl at 3.1 s3.1 s
  5. nkc.nl at 3.9 s3.9 s
  6. nkc.nl at 4.6 s4.6 s
  7. nkc.nl at 5.4 s5.4 s
  8. nkc.nl at 6.2 s6.2 s

Speed

12 to fix38
  • Improve image delivery

    15.2 s · 3.2 MB

    6 images could be 3.2 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 15.2 s faster on a phone.

  • Reduce unused JavaScript

    5.1 s · 676 KiB

    About 676 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 5.1 s faster on a phone.

  • Render-blocking requests

    5.7 s

    14 files block the first paint until they finish downloading. Deferring or inlining them could save about 5.7 s.

  • Use efficient cache lifetimes

    1.7 s · 266 KiB

    4 files are served with short cache lifetimes, so returning visitors download them again (266 KiB).

  • Mobile performance score: 38

    38/100

    Your mobile performance score is 38 (desktop: 50). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 3,578 HTML elements

    The page has 3,578 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 7 third-party services on the page

    7 third-party services load with your homepage (Google CDN, Cookiebot and Other Google APIs/SDKs and others), adding 1.8 MB and 471 ms of main-thread time.

  • Reduce unused CSS

    450 ms · 102 KiB

    About 102 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • Google CDN adds 369 ms

    369 ms

    Google CDN costs a phone 369 ms of main-thread work and 734 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 3.5 s

    A phone's processor spends 3.5 s on main-thread work while loading, 2.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 17 long tasks on the main thread

    17 long tasks block the main thread while loading, the longest for 258 ms. During a long task the page ignores taps.

  • Google Fonts adds 0 ms

    0 ms

    Google Fonts costs a phone 0 ms of main-thread work and 941 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 6 ms

    6 ms

    Your server sent the HTML in 6 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • First Contentful Paint: 13.4 s

    13.4 s

    The first text or image appears after 13.4 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 33.8 s

    33.8 s

    Your largest element takes 33.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Time to Interactive: 34.3 s

    34.3 s

    The page becomes fully interactive after 34.3 s. Good is under 3.8 s.

  • Speed Index: 13.4 s

    13.4 s

    Visually, the page fills in at 13.4 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 696 ms

    696 ms

    Scripts block taps and scrolling for 696 ms in total while the page loads. Good is under 200 ms.

  • Largest content (LCP) got 21% slower for real visitors

    +21%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.8 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Tap response (INP) held steady for real visitors

    +9%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 118 ms to 125 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.3 s

    1.3 s

    Real visitors wait 1.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 124 ms

    124 ms

    Real visitors wait 124 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.03

    0.03

    For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.9 s

    0.9 s

    Real visitors see the first content after 0.9 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 611 ms

    611 ms

    Real visitors wait 611 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

3 to fix35
  • Page weight: 14.2 MB in 83 requests

    14.2 MB

    Your homepage downloads 14.2 MB in 83 requests on a phone: media 7.8 MB (2), images 3.2 MB (7) and scripts 1.7 MB (50). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    golden-bow.png weighs 2.1 MB. On a phone connection a single image that size takes seconds.

  • 2 images far larger than shown

    2.0 MB

    2 images are downloaded at several times the size a phone draws them, for example golden-bow.png at 7,680 px wide, shown at 700 px. Resized copies would save about 2.0 MB.

  • 3 images in older formats

    3 images (218 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 4.0 g of CO₂ per visit

    4.02 g

    By the Sustainable Web Design model, a visit to your homepage emits about 4.02 g of CO₂e: 481.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

6 to fixGoogle 8392
  • Certain ARIA roles must contain particular children (1 element)

    Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

  • 10 text elements with low contrast

    10 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 3 images without alt text

    3 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 9 links without text

    9 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h2 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

1 checks passed
  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 6 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9290
  • Title is long (73 characters)

    Your title is 73 characters, so Google will cut it off around 60: “Alles over de camper, het camperleven, camperreizen en camperroutes - NKC”.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 237 internal links, 17 external

    The homepage links to 237 pages on nkc.nl and 17 external pages.

6 checks passed
  • Meta description: 139 characters

    Your meta description is 139 characters: “Leef jouw camperdroom. Sluit je aan bij de camper community en krijg een abonnement op de Campercontact PRO+ app, overt…”.

  • One H1 headline

    Your main headline reads: “De club voor en door camperaars”.

  • Canonical URL set

    The canonical URL is https://www.nkc.nl/.

  • Structured data in place

    Structured data found: BreadcrumbList, Organization, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.nkc.nl/sitemap_index.xml.

AI search readiness

100
  • No llms.txt

    There is no https://www.nkc.nl/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,377 words), so crawlers that don't run JavaScript still read it.

Other pages

4 to fix81
  • 2 pages share a title

    https://www.nkc.nl/mijn-nkc/inloggen and https://www.nkc.nl/mijn-nkc all use the title “Inloggen - NKC”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages share a meta description

    https://www.nkc.nl/mijn-nkc/inloggen and https://www.nkc.nl/mijn-nkc use the same meta description. A description written for each page earns more clicks.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.nkc.nl/mijn-nkc, whose canonical is https://www.nkc.nl/mijn-nkc/inloggen. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 4 pages without an H1

    https://www.nkc.nl/artikel/praat-mee-op-ons-nkc-camperforum, https://www.nkc.nl/shop, https://www.nkc.nl/mijn-nkc/inloggen and https://www.nkc.nl/mijn-nkc have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 104 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    23 of 24 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix58
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 812 words of copy

    The homepage carries about 812 words of visible text.

3 checks passed
  • 5 calls to action

    The homepage has 5 calls to action, for example “Contact”, “Shop” and “Service en contact”.

  • 1 short form

    A short form (2 fields at most) is right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Matomo.

Privacy and tracking

  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Google Ads (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.

  • 2 cookies set on arrival

    2

    Opening the homepage sets 2 cookies (measured from a US location before any click).

  • 18 other companies contacted

    Loading the homepage contacts 18 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Cookiebot

    A consent management tool (Cookiebot) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at nkc.nl, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Matomo
Hosting
Cloudflare

Company

Employees
70
Headquarters
Soesterberg

Upkeep, stack, hiring and company data from programmable.info

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