Website review, no card needed

nutrabay.com logo

nutrabay.com website review

Visit site (opens in a new tab)Reviewed 19 October 202638 issues · 90 checks

This review found 38 issues worth fixing on nutrabay.com, 14 of them high impact, across 90 checks. The most urgent: mobile performance score: 46. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.9 s2.8 sApr 25Oct 103.1 s
Show as table
DateReal-visitor load time (LCP)
Apr 25, 20262.9 s
May 2, 20263.0 s
May 9, 20263.1 s
May 16, 20263.2 s
May 23, 20263.2 s
May 30, 20263.2 s
Jun 6, 20263.2 s
Jun 13, 20263.3 s
Jun 20, 20263.4 s
Jun 27, 20263.6 s
Jul 4, 20263.7 s
Jul 11, 20263.8 s
Jul 18, 20263.8 s
Jul 25, 20263.8 s
Aug 1, 20263.7 s
Aug 8, 20263.6 s
Aug 15, 20263.5 s
Aug 22, 20263.4 s
Aug 29, 20263.2 s
Sep 5, 20263.3 s
Sep 12, 20263.2 s
Sep 19, 20263.2 s
Sep 26, 20263.2 s
Oct 3, 20263.1 s
Oct 10, 20263.1 s
Real-visitor tap response (INP)75th percentile, phones
290 ms256 msApr 25Oct 10286 ms
Show as table
DateReal-visitor tap response (INP)
Apr 25, 2026263 ms
May 2, 2026263 ms
May 9, 2026263 ms
May 16, 2026264 ms
May 23, 2026262 ms
May 30, 2026262 ms
Jun 6, 2026263 ms
Jun 13, 2026263 ms
Jun 20, 2026264 ms
Jun 27, 2026263 ms
Jul 4, 2026264 ms
Jul 11, 2026263 ms
Jul 18, 2026262 ms
Jul 25, 2026262 ms
Aug 1, 2026260 ms
Aug 8, 2026261 ms
Aug 15, 2026262 ms
Aug 22, 2026262 ms
Aug 29, 2026263 ms
Sep 5, 2026264 ms
Sep 12, 2026267 ms
Sep 19, 2026271 ms
Sep 26, 2026275 ms
Oct 3, 2026280 ms
Oct 10, 2026286 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of nutrabay.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. nutrabay.com at 1.0 s1.0 s
  2. nutrabay.com at 2.1 s2.1 s
  3. nutrabay.com at 3.1 s3.1 s
  4. nutrabay.com at 4.2 s4.2 s
  5. nutrabay.com at 5.2 s5.2 s
  6. nutrabay.com at 6.3 s6.3 s
  7. nutrabay.com at 7.3 s7.3 s
  8. nutrabay.com at 8.4 s8.4 s

Speed

9 to fix46
  • Mobile performance score: 46

    46/100

    Your mobile performance score is 46 (desktop: 54). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 4.2 s

    A phone's processor spends 4.2 s on main-thread work while loading, 2.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Improve image delivery

    300 ms · 3.0 MB

    47 images could be 3.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.

  • Use efficient cache lifetimes

    750 ms · 443 KiB

    69 files are served with short cache lifetimes, so returning visitors download them again (443 KiB).

  • Reduce unused JavaScript

    600 ms · 583 KiB

    About 583 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Facebook adds 335 ms

    335 ms

    Facebook costs a phone 335 ms of main-thread work and 277 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    350 ms

    7 files block the first paint until they finish downloading. Deferring or inlining them could save about 350 ms.

  • 19 long tasks on the main thread

    19 long tasks block the main thread while loading, the longest for 272 ms. During a long task the page ignores taps.

  • 2,662 HTML elements

    The page has 2,662 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Facebook, moengage.com and Google Tag Manager and others), adding 870 KiB and 442 ms of main-thread time.

  • Reduce unused CSS

    150 ms · 47 KiB

    About 47 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Legacy JavaScript

    35 KiB

    Polyfills for old browsers add 35 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 7 ms

    7 ms

    Your server sent the HTML in 7 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 17.6 s

    17.6 s

    The page becomes fully interactive after 17.6 s. Good is under 3.8 s.

  • Largest Contentful Paint: 7.1 s

    7.1 s

    Your largest element takes 7.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “hero_banner”.

  • Speed Index: 7.8 s

    7.8 s

    Visually, the page fills in at 7.8 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 735 ms

    735 ms

    Scripts block taps and scrolling for 735 ms in total while the page loads. Good is under 200 ms.

  • Real-user INP: 222 ms

    222 ms

    Real visitors wait 222 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • First Contentful Paint: 2.5 s

    2.5 s

    The first text or image appears after 2.5 s on a phone. Good is under 1.8 s.

  • 21 images without width and height

    21 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +8%

    Over the last 25 four-week periods to 2026-10-10, real Chrome visitors' tap response (inp) went from 263 ms to 286 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +5%

    Over the last 25 four-week periods to 2026-10-10, real Chrome visitors' largest content (lcp) went from 2.9 s to 3.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 2.5 s

    2.5 s

    Real visitors wait 2.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.08

    0.08

    For real visitors the layout shifts by 0.08 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.7 s

    1.7 s

    Real visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 652 ms

    652 ms

    Real visitors wait 652 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0.07

    0.07

    The layout barely moves while loading (CLS 0.07, good is under 0.1).

Images and page weight

2 to fix50
  • Page weight: 5.9 MB in 200 requests

    5.9 MB

    Your homepage downloads 5.9 MB in 200 requests on a phone: images 4.3 MB (97), scripts 1.4 MB (78) and fonts 103 KiB (2). Under 2 MB keeps phones on slow connections fast.

  • 6 images far larger than shown

    635 KiB

    6 images are downloaded at several times the size a phone draws them, for example Mobile-Banner_RageX-1791275319.webp at 2,000 px wide, shown at 354 px. Resized copies would save about 635 KiB.

  • About 1.7 g of CO₂ per visit

    1.67 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.67 g of CO₂e: 200.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

10 to fixGoogle 7987
  • 87 text elements with low contrast

    87 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Hidden but focusable

    10 elements hidden from screen readers can still receive keyboard focus.

  • Scrollable region must have keyboard access (4 elements)

    Scrollable region must have keyboard access: 4 elements on the page fail this check, rated serious by axe-core.

  • 14 images without alt text

    14 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (152 elements)

    All page content should be contained by landmarks: 152 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • Alternative text of images should not be repeated as text (3 elements)

    Alternative text of images should not be repeated as text: 3 elements on the page fail this check, rated minor by axe-core.

1 checks passed
  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 9 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 92100
  • 156 internal links, 11 external

    The homepage links to 156 pages on nutrabay.com and 11 external pages.

8 checks passed
  • Meta description: 150 characters

    Your meta description is 150 characters: “Buy Original Whey Proteins, Vitamins & much more. ✔ 10 Lakh+ Happy Customers. ✔ 7 Years+ Delivering Supplements ✔ Free …”.

  • One H1 headline

    Your main headline reads: “Authentic Online Supplement Store in India for Whey Protein, Health, Nutrition & Bodybuilding”.

  • Title: 53 characters

    Your title is a healthy 53 characters: “NUTRABAY™ | India's Authentic Supplement Store Online”.

  • Canonical URL set

    The canonical URL is https://nutrabay.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://nutrabay.com/sitemap_index.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,844 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://nutrabay.com/llms.txt (5 KiB, 12 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://nutrabay.com/nutrabay, whose canonical is https://nutrabay.com/brand/nutrabay. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 1 page without an H1

    https://nutrabay.com/sale/nutrabay-sale has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 107 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 9276
  • 2 broken images

    2 images failed to load on a phone, for example https://zuqjug.nutrabay.com/g/uids?pld=PcBNjy2sNs03AOUlyx_WZ21aVPHDpbUKPqIzGoh4bNrelThQDTOSvovxGjXuGdWzxm1PVMp3BLwxN46kmdlT3aTKwxIE3DmZQMgW-mSipPbC3HiTP0uaSzi9NzdrGThE6AJ_gINdJBmEwQIUzxYIJDg55cmWYQsJW.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Error: <svg> attribute height: Expected length, "auto".”.

  • 4 distorted images

    4 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    60 of 73 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix81
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,831 words of copy

    The homepage carries about 1,831 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Login/Register” and “Download App”.

  • 9 calls to action

    The homepage has 9 calls to action, for example “Login/Register”, “Download App” and “Download nutrabay ios app”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 39 testimonial or review blocks, 1 customer or partner logo and 2 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager and Cloudflare Web Analytics.

Privacy and tracking

1 to fix
  • 8 trackers load before any consent

    8

    Before a visitor clicks anything, the page loads Criteo, Google Ads, Google Analytics, Google Tag Manager and Meta Pixel and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 19 cookies set on arrival

    19

    Opening the homepage sets 19 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 35 other companies contacted

    Loading the homepage contacts 35 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at nutrabay.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
Next.js
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 38 issues on nutrabay.com, including 17 speed issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25