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nutrishoparboretum.com website review

Visit site (opens in a new tab)Reviewed 12 November 202639 issues · 75 checks

This review found 39 issues worth fixing on nutrishoparboretum.com, 15 of them high impact, across 75 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of nutrishoparboretum.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. nutrishoparboretum.com at 0.8 s0.8 s
  2. nutrishoparboretum.com at 1.5 s1.5 s
  3. nutrishoparboretum.com at 2.3 s2.3 s
  4. nutrishoparboretum.com at 3.1 s3.1 s
  5. nutrishoparboretum.com at 3.8 s3.8 s
  6. nutrishoparboretum.com at 4.6 s4.6 s
  7. nutrishoparboretum.com at 5.3 s5.3 s
  8. nutrishoparboretum.com at 6.1 s6.1 s

Speed

11 to fix40
  • Reduce unused JavaScript

    2.7 s · 1.6 MB

    About 1.6 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.7 s faster on a phone.

  • Avoid multiple page redirects

    1.2 s

    The page goes through 1 redirect before it starts loading, costing about 1.2 s. Link and advertise the final URL directly.

  • Mobile performance score: 40

    40/100

    Your mobile performance score is 40. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 4.7 s

    A phone's processor spends 4.7 s on main-thread work while loading, 2.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Shopify, Google Tag Manager and elfsightcdn.com and others), adding 5.2 MB and 1.2 s of main-thread time.

  • Shopify adds 209 ms

    209 ms

    Shopify costs a phone 209 ms of main-thread work and 3.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    300 ms · 81 KiB

    About 81 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Google Tag Manager adds 183 ms

    183 ms

    Google Tag Manager costs a phone 183 ms of main-thread work and 312 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • elfsightcdn.com adds 178 ms

    178 ms

    elfsightcdn.com costs a phone 178 ms of main-thread work and 332 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • monkcommerce.app adds 133 ms

    133 ms

    monkcommerce.app costs a phone 133 ms of main-thread work and 597 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google CDN adds 118 ms

    118 ms

    Google CDN costs a phone 118 ms of main-thread work and 446 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify CSS

    150 ms · 17 KiB

    17 KiB could be saved by minifying CSS.

  • 9 long tasks on the main thread

    9 long tasks block the main thread while loading, the longest for 148 ms. During a long task the page ignores taps.

  • Minify JavaScript

    3 KiB

    3 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 8 ms

    8 ms

    Your server sent the HTML in 8 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix44
  • Largest Contentful Paint: 21.7 s

    21.7 s

    Your largest element takes 21.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Speed Index: 16.5 s

    16.5 s

    Visually, the page fills in at 16.5 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 44.6 s

    44.6 s

    The page becomes fully interactive after 44.6 s. Good is under 3.8 s.

  • First Contentful Paint: 3.9 s

    3.9 s

    The first text or image appears after 3.9 s on a phone. Good is under 1.8 s.

  • Cumulative Layout Shift: 0.259

    0.259

    The layout shifts by 0.259 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Total Blocking Time: 238 ms

    238 ms

    Scripts block taps and scrolling for 238 ms in total while the page loads. Good is under 200 ms.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Images and page weight

1 to fix33
  • Page weight: 9.1 MB in 587 requests

    9.1 MB

    Your homepage downloads 9.1 MB in 587 requests on a phone: scripts 4.5 MB (274), images 2.2 MB (33) and other files 1.9 MB (229). Under 2 MB keeps phones on slow connections fast.

  • About 2.6 g of CO₂ per visit

    2.59 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.59 g of CO₂e: 310.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

9 to fixGoogle 8387
  • Images must have alternative text (1 element)

    Images must have alternative text: 1 element on the page fails this check, rated critical by axe-core.

  • 7 tap targets too small

    7 tap targets are too small or too close together to hit reliably with a finger.

  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Malformed lists

    Some lists contain elements other than list items, which screen readers announce wrongly.

  • All page content should be contained by landmarks (11 elements)

    All page content should be contained by landmarks: 11 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Links look like plain text

    4 links inside paragraphs rely on colour alone to stand out.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • ARIA role should be appropriate for the element (8 elements)

    ARIA role should be appropriate for the element: 8 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

  • Elements with role="none" or role="presentation" have conflicts

    Elements with role="none" or role="presentation" have conflicts (1 element).

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

1 checks passed
  • 41 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 41 passed and 7 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9287
  • Canonical points to another host

    Your canonical URL points to nutrishopusa.com, not nutrishoparboretum.com, so Google may credit that host instead.

  • Meta description is long (209 characters)

    Your meta description is 209 characters; Google truncates after about 160, so the end of your pitch is cut.

  • Structured data has 1 problem

    Structured data found (BreadcrumbList, Organization and WebSite) but with 1 problem, for example “Organization: url points at a different host (https://www.nutrishopusa.com)”.

  • 217 internal links, 44 external

    The homepage links to 217 pages on nutrishoparboretum.com and 44 external pages.

5 checks passed
  • One H1 headline

    Your main headline reads: “NUTRISHOP®”.

  • Title: 39 characters

    Your title is a healthy 39 characters: “Nutrishop | Real Support. Real Results.”.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://nutrishoparboretum.com/sitemap.xml.

AI search readiness

1 to fix83
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • llms.txt published

    The site publishes https://nutrishoparboretum.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 13 pages without a meta description

    https://nutrishoparboretum.com/collections/weight-management, https://nutrishoparboretum.com/collections/protein, https://nutrishoparboretum.com/collections/pre-workout, https://nutrishoparboretum.com/collections/general-health, https://nutrishoparboretum.com/collections/muscle-optimizers and https://nutrishoparboretum.com/collections/recovery-amino-acids and 7 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 82 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 7394
  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Authorization will not be covered by the wildcard symbol (*) in CORS `Access-Control-Allow-Headers`…”).

  • 10 distorted images

    10 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    24 of 25 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix71
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 64 words

    The homepage has only about 64 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

4 checks passed
  • 32 calls to action

    The homepage has 32 calls to action, for example “Shop”, “Contact Us” and “Book Appointment”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 24 testimonial or review blocks, 2 customer or partner logos and “1,000,000+ CUSTOMERS”.

  • Analytics in place

    Analytics detected: Microsoft Clarity.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Klaviyo and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 16 cookies set on arrival

    16

    Opening the homepage sets 16 cookies, 12 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 31 other companies contacted

    Loading the homepage contacts 31 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at nutrishoparboretum.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 28 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Intelligems A B Testing · Blockify Fraud Filter · Consentmo Gdpr · Powerful Form Builder · Microsoft Clarity · Sami B2b Lock · Klaviyo Email Marketing Sms · Pagefly Ai Page Builder · Eg Auto Add To Cart · Triplewhale · Region Restrictions · Video Loop Hero · Simple Bundle · Countdown Timer · Wholesale Lock Hide Price · Monk Free Gift With Purchase · Gdpr Backpack · Outsell Cross Sell Upsell · Restockrocket · Aiod Automatic Discounts · Embed Contact Form · widgetic.com · nice-team.net · loox.io · outsellapp.com · cloudfront.net · useifsapp.com · saincserv.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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