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oge.com website review

Visit site (opens in a new tab)Reviewed 25 October 202652 issues · 90 checks

This review found 52 issues worth fixing on oge.com, 22 of them high impact, across 90 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.6 s2.7 sMay 2Oct 173.5 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20262.8 s
May 9, 20262.9 s
May 16, 20262.9 s
May 23, 20263.0 s
May 30, 20263.1 s
Jun 6, 20263.2 s
Jun 13, 20263.2 s
Jun 20, 20263.2 s
Jun 27, 20263.2 s
Jul 4, 20263.2 s
Jul 11, 20263.2 s
Jul 18, 20263.2 s
Jul 25, 20263.2 s
Aug 1, 20263.2 s
Aug 8, 20263.2 s
Aug 15, 20263.3 s
Aug 22, 20263.4 s
Aug 29, 20263.4 s
Sep 5, 20263.5 s
Sep 12, 20263.5 s
Sep 19, 20263.5 s
Sep 26, 20263.5 s
Oct 3, 20263.5 s
Oct 10, 20263.5 s
Oct 17, 20263.5 s
Real-visitor tap response (INP)75th percentile, phones
222 ms134 msMay 2Oct 17209 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026144 ms
May 9, 2026144 ms
May 16, 2026145 ms
May 23, 2026147 ms
May 30, 2026148 ms
Jun 6, 2026152 ms
Jun 13, 2026153 ms
Jun 20, 2026153 ms
Jun 27, 2026152 ms
Jul 4, 2026152 ms
Jul 11, 2026151 ms
Jul 18, 2026152 ms
Jul 25, 2026154 ms
Aug 1, 2026155 ms
Aug 8, 2026161 ms
Aug 15, 2026175 ms
Aug 22, 2026186 ms
Aug 29, 2026197 ms
Sep 5, 2026208 ms
Sep 12, 2026208 ms
Sep 19, 2026211 ms
Sep 26, 2026212 ms
Oct 3, 2026212 ms
Oct 10, 2026211 ms
Oct 17, 2026209 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of oge.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. oge.com at 0.8 s0.8 s
  2. oge.com at 1.6 s1.6 s
  3. oge.com at 2.4 s2.4 s
  4. oge.com at 3.2 s3.2 s
  5. oge.com at 4.0 s4.0 s
  6. oge.com at 4.8 s4.8 s
  7. oge.com at 5.6 s5.6 s
  8. oge.com at 6.4 s6.4 s

Speed

14 to fix4
  • Reduce unused JavaScript

    5.0 s · 2.2 MB

    About 2.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 5.0 s faster on a phone.

  • Render-blocking requests

    4.8 s

    22 files block the first paint until they finish downloading. Deferring or inlining them could save about 4.8 s.

  • Reduce unused CSS

    1.2 s · 184 KiB

    About 184 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.2 s faster on a phone.

  • pure.cloud adds 1.3 s

    1.3 s

    pure.cloud costs a phone 1.3 s of main-thread work and 1.2 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 1.1 s

    1.1 s

    Google Tag Manager costs a phone 1.1 s of main-thread work and 943 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Mobile performance score: 4

    4/100

    Your mobile performance score is 4 (desktop: 31). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 8.0 s

    A phone's processor spends 8.0 s on main-thread work while loading, 4.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (pure.cloud, Google Tag Manager and dynatrace.com and others), adding 3.1 MB and 3.9 s of main-thread time.

  • Improve image delivery

    3.1 MB

    5 images could be 3.1 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Use efficient cache lifetimes

    950 ms · 457 KiB

    33 files are served with short cache lifetimes, so returning visitors download them again (457 KiB).

  • dynatrace.com adds 656 ms

    656 ms

    dynatrace.com costs a phone 656 ms of main-thread work and 150 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 407 ms. During a long task the page ignores taps.

  • Optanon adds 300 ms

    300 ms

    Optanon costs a phone 300 ms of main-thread work and 190 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Facebook adds 277 ms

    277 ms

    Facebook costs a phone 277 ms of main-thread work and 238 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify CSS

    150 ms · 37 KiB

    37 KiB could be saved by minifying CSS.

  • Minify JavaScript

    109 KiB

    109 KiB could be saved by minifying JavaScript.

  • Legacy JavaScript

    35 KiB

    Polyfills for old browsers add 35 KiB JavaScript that modern phones do not need.

  • Phones get a much slower page than desktops

    Desktop scores 31 but mobile only 4. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Server response: 40 ms

    40 ms

    Your server sent the HTML in 40 ms, well inside Google's 600 ms guideline.

Core Web Vitals

15 to fix0
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user CLS: 0.67

    0.67

    For real visitors the layout shifts by 0.67 (75th percentile). Good is under 0.1.

  • First Contentful Paint: 7.6 s

    7.6 s

    The first text or image appears after 7.6 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 32.9 s

    32.9 s

    Your largest element takes 32.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 48.0 s

    48.0 s

    The page becomes fully interactive after 48.0 s. Good is under 3.8 s.

  • Speed Index: 13.4 s

    13.4 s

    Visually, the page fills in at 13.4 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 2.4 s

    2.4 s

    Scripts block taps and scrolling for 2.4 s in total while the page loads. Good is under 200 ms.

  • Cumulative Layout Shift: 0.631

    0.631

    The layout shifts by 0.631 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Real-user LCP: 3.5 s

    3.5 s

    Real visitors wait 3.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 238 ms

    238 ms

    Real visitors wait 238 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) got 46% slower for real visitors

    +46%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 144 ms to 209 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 24% slower for real visitors

    +24%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.8 s to 3.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 2.7 s

    2.7 s

    Real visitors see the first content after 2.7 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.0 s

    1.0 s

    Real visitors wait 1.0 s for your server to start answering (75th percentile). Good is under 800 ms.

  • 7 images without width and height

    7 images have no width and height attributes, so the layout jumps as each one loads.

Images and page weight

3 to fix45
  • Page weight: 10.1 MB in 247 requests

    10.1 MB

    Your homepage downloads 10.1 MB in 247 requests on a phone: images 5.1 MB (41), scripts 4.6 MB (136) and stylesheets 197 KiB (20). Under 2 MB keeps phones on slow connections fast.

  • 4 images over 500 KB

    4 images weigh 3.9 MB together. On a phone connection a single image that size takes seconds.

  • 8 images in older formats

    8 images (5.1 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image below the first screen load straight away

    1 image further down the page (132 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 2.9 g of CO₂ per visit

    2.86 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.86 g of CO₂e: 343.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9194
  • Elements must only use permitted ARIA attributes (1 element)

    Elements must only use permitted ARIA attributes: 1 element on the page fails this check, rated serious by axe-core.

  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (4 elements)

    All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

  • Alternative text of images should not be repeated as text (4 elements)

    Alternative text of images should not be repeated as text: 4 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h6 and h2 → h6), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 31 images in the HTML carry an alt attribute.

  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

7 to fixGoogle 7764
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Title is short (11 characters)

    Your title is only 11 characters: “OG&E - Home”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • No social preview image

    No Open Graph image (also missing: og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 15 links crawlers can't follow

    15 links have no real href, so search engines can't follow them.

  • 4 links with vague text

    4 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 189 internal links, 21 external

    The homepage links to 189 pages on oge.com and 21 external pages.

3 checks passed
  • Canonical URL set

    The canonical URL is https://www.oge.com/web/portal.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.oge.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.oge.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (787 words), so crawlers that don't run JavaScript still read it.

Other pages

4 to fix78
  • 10 pages share 5 titles

    https://www.oge.com/web/portal/label_ord/residential/startstoptransfer and https://www.oge.com/web/portal/label_ord/business/startstoptransfer all use the title “OG&E - Start/Stop/Transfer”, and 4 other titles repeat too. Search engines can't tell which page to show for a search, so each competes with the others.

  • 14 pages without a meta description

    https://www.oge.com/web/portal/label_ord/residential/residential-solutions, https://www.oge.com/web/portal/label_ord/residential/startstoptransfer, https://www.oge.com/web/portal/label_ord/residential/billpay, https://www.oge.com/web/portal/label_ord/residential/billing-payment-options, https://www.oge.com/web/portal/label_ord/residential/pricing-options and https://www.oge.com/web/portal/label_ord/residential/myogealerts and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 9 links to non-canonical URLs

    Your homepage links to 9 pages by a URL that isn't their canonical one, for example https://www.oge.com/web/portal/label_ord/residential/startstoptransfer, whose canonical is https://www.oge.com/web/portal/label_ord/residential/startstoptransfer/overview. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 14 pages without an H1

    https://www.oge.com/web/portal/label_ord/residential/residential-solutions, https://www.oge.com/web/portal/label_ord/residential/startstoptransfer, https://www.oge.com/web/portal/label_ord/residential/billpay, https://www.oge.com/web/portal/label_ord/residential/billing-payment-options, https://www.oge.com/web/portal/label_ord/residential/pricing-options and https://www.oge.com/web/portal/label_ord/residential/myogealerts and 8 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 57 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9297
  • 2 distorted images

    2 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

  • Missing source maps

    Large scripts ship without source maps.

  • 5 low-resolution images

    5 images are served at too low a resolution for sharp phone screens.

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    18 of 22 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix67
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 2 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 376 words of copy

    The homepage carries about 376 words of visible text.

3 checks passed
  • 13 calls to action

    The homepage has 13 calls to action, for example “Sign In or Register”, “Start/Stop/Transfer” and “Register now.”.

  • 7 short forms

    7 short forms (3 fields at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

Privacy and tracking

  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, LinkedIn Insight and Meta Pixel and 2 mores (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 20 cookies set on arrival

    20

    Opening the homepage sets 20 cookies, 2 of them by other companies (measured from a US location before any click).

  • 34 other companies contacted

    Loading the homepage contacts 34 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at oge.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
React
Analytics
Google Analytics | Google Tag Manager

Company

Founded
1902
Headquarters
Oklahoma City

Upkeep, stack, hiring and company data from programmable.info

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This review found 52 issues on oge.com, including 29 speed issues, 7 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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