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orbitkey.eu website review

Visit site (opens in a new tab)Reviewed 5 November 202635 issues · 86 checks

This review found 35 issues worth fixing on orbitkey.eu, 13 of them high impact, across 86 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.9 s1.7 sMay 16Oct 311.8 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.8 s
May 23, 20261.8 s
May 30, 20261.8 s
Jun 6, 20261.7 s
Jun 13, 20261.7 s
Jun 20, 20261.7 s
Jun 27, 20261.7 s
Jul 4, 20261.7 s
Jul 11, 20261.7 s
Jul 18, 20261.7 s
Jul 25, 20261.8 s
Aug 1, 20261.8 s
Aug 8, 20261.8 s
Aug 15, 20261.8 s
Aug 22, 20261.8 s
Aug 29, 20261.8 s
Sep 5, 20261.9 s
Sep 12, 20261.9 s
Sep 19, 20261.9 s
Sep 26, 20261.9 s
Oct 3, 20261.8 s
Oct 10, 20261.8 s
Oct 17, 20261.8 s
Oct 24, 20261.8 s
Oct 31, 20261.8 s
Real-visitor tap response (INP)75th percentile, phones
143 ms117 msMay 16Oct 31128 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026120 ms
May 23, 2026121 ms
May 30, 2026125 ms
Jun 6, 2026130 ms
Jun 13, 2026136 ms
Jun 20, 2026137 ms
Jun 27, 2026138 ms
Jul 4, 2026137 ms
Jul 11, 2026136 ms
Jul 18, 2026135 ms
Jul 25, 2026132 ms
Aug 1, 2026136 ms
Aug 8, 2026138 ms
Aug 15, 2026139 ms
Aug 22, 2026140 ms
Aug 29, 2026138 ms
Sep 5, 2026137 ms
Sep 12, 2026137 ms
Sep 19, 2026137 ms
Sep 26, 2026137 ms
Oct 3, 2026131 ms
Oct 10, 2026127 ms
Oct 17, 2026124 ms
Oct 24, 2026123 ms
Oct 31, 2026128 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of orbitkey.eu (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. orbitkey.eu at 1.0 s1.0 s
  2. orbitkey.eu at 2.1 s2.1 s
  3. orbitkey.eu at 3.1 s3.1 s
  4. orbitkey.eu at 4.2 s4.2 s
  5. orbitkey.eu at 5.2 s5.2 s
  6. orbitkey.eu at 6.2 s6.2 s
  7. orbitkey.eu at 7.3 s7.3 s
  8. orbitkey.eu at 8.3 s8.3 s

Speed

13 to fix40
  • Reduce unused JavaScript

    4.1 s · 868 KiB

    About 868 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.1 s faster on a phone.

  • Render-blocking requests

    1.8 s

    13 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.8 s.

  • Use efficient cache lifetimes

    1.0 s · 198 KiB

    17 files are served with short cache lifetimes, so returning visitors download them again (198 KiB).

  • Mobile performance score: 40

    40/100

    Your mobile performance score is 40. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 6.8 s

    A phone's processor spends 6.8 s on main-thread work while loading, 3.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 5,829 HTML elements

    The page has 5,829 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Klaviyo and okendo.io and others), adding 29.1 MB and 1.3 s of main-thread time.

  • Shopify adds 109 ms

    109 ms

    Shopify costs a phone 109 ms of main-thread work and 27.4 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify JavaScript

    750 ms · 122 KiB

    122 KiB could be saved by minifying JavaScript.

  • Google Tag Manager adds 634 ms

    634 ms

    Google Tag Manager costs a phone 634 ms of main-thread work and 709 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    431 KiB

    15 images could be 431 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 326 ms. During a long task the page ignores taps.

  • Klaviyo adds 141 ms

    141 ms

    Klaviyo costs a phone 141 ms of main-thread work and 318 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    150 ms · 96 KiB

    About 96 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Font display

    150 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).

  • Legacy JavaScript

    30 KiB

    Polyfills for old browsers add 30 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 22 ms

    22 ms

    Your server sent the HTML in 22 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix100
  • Largest Contentful Paint: 21.1 s

    21.1 s

    Your largest element takes 21.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “We use cookies to personalise content and ads, to provide s…”.

  • Time to Interactive: 21.3 s

    21.3 s

    The page becomes fully interactive after 21.3 s. Good is under 3.8 s.

  • Speed Index: 9.8 s

    9.8 s

    Visually, the page fills in at 9.8 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.1 s

    1.1 s

    Scripts block taps and scrolling for 1.1 s in total while the page loads. Good is under 200 ms.

  • First Contentful Paint: 2.7 s

    2.7 s

    The first text or image appears after 2.7 s on a phone. Good is under 1.8 s.

  • Tap response (INP) held steady for real visitors

    +4%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 120 ms to 128 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +2%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.8 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 2.2 s

    2.2 s

    Real visitors wait 2.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 112 ms

    112 ms

    Real visitors wait 112 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.1 s

    1.1 s

    Real visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 354 ms

    354 ms

    Real visitors wait 354 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0.003

    0.003

    The layout barely moves while loading (CLS 0.003, good is under 0.1).

Images and page weight

2 to fix64
  • Page weight: 36.6 MB in 427 requests

    36.6 MB

    Your homepage downloads 36.6 MB in 427 requests on a phone: media 30.8 MB (5), scripts 2.3 MB (119) and images 2.2 MB (134). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    Orbitkey_Toiletry_Pouch_Range_Group_-_2_550x.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 1 image in older formats

    1 image (75 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 10.4 g of CO₂ per visit

    10.36 g

    By the Sustainable Web Design model, a visit to your homepage emits about 10.36 g of CO₂e: 1243.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

7 to fixGoogle 7791
  • Invalid ARIA attributes

    1 element use ARIA attributes their role does not allow, which confuses screen readers.

  • 28 images without alt text

    28 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (83 elements)

    All page content should be contained by landmarks: 83 elements on the page fail this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 12 links without text

    12 visible links have no text or label, so screen readers cannot say where they go.

  • 5 form fields without a label

    5 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings should not be empty (2 elements)

    Headings should not be empty: 2 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.

1 checks passed
  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 8 failed. 6 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8594
  • 44 links crawlers can't follow

    44 links have no real href, so search engines can't follow them.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 403 internal links, 15 external

    The homepage links to 403 pages on orbitkey.eu and 15 external pages.

7 checks passed
  • Meta description: 103 characters

    Your meta description is 103 characters: “Our products are designed to help you organize. Because when life is organized, it’s easier and better.”.

  • One H1 headline

    Your main headline reads: “<img class="" style=" border-radius: 10px;max-width: 400px; max-height: 200px; width: 130px; object-fit:cover;object-po…”.

  • Title: 55 characters

    Your title is a healthy 55 characters: “Clever Organisation for Better Living – Orbitkey Europe”.

  • Canonical URL set

    The canonical URL is https://www.orbitkey.eu/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.orbitkey.eu/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,948 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.orbitkey.eu/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 3 pages without a meta description

    https://www.orbitkey.eu/collections/everyday-carry, https://www.orbitkey.eu/collections/all-products and https://www.orbitkey.eu/pages/orbitkey-professional-range have no meta description, so Google writes the search snippet from whatever text it finds.

  • 9 pages without an H1

    https://www.orbitkey.eu/collections/all-key-organisers, https://www.orbitkey.eu/collections/all-productivity, https://www.orbitkey.eu/collections/everyday-carry, https://www.orbitkey.eu/collections/all-products, https://www.orbitkey.eu/products/clip-on-glasses-pouch and https://www.orbitkey.eu/products/crossbody-bag-strap and 3 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 116 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    9 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 9 pages that loaded have a <title>.

Best practices

2 to fixGoogle 7791
  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Synchronous `XMLHttpRequest` on the main thread is deprecated because of its detrimental effects to…”).

  • 5 JavaScript errors while loading

    5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    74 of 90 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix92
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 885 words of copy

    The homepage carries about 885 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop All Products” and “Shop All Desk”.

  • 62 calls to action

    The homepage has 62 calls to action, for example “Shop All Products”, “Shop now” and “Shop All Key Organisers”.

  • 3 short forms

    3 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 59 testimonial or review blocks and a star rating.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and Microsoft Clarity.

Privacy and tracking

  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 1 more (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.

  • 16 cookies set on arrival

    16

    Opening the homepage sets 16 cookies (measured from a US location before any click).

  • 41 other companies contacted

    Loading the homepage contacts 41 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Cookiebot

    A consent management tool (Cookiebot) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at orbitkey.eu, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 10 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Okendo · Triplewhale · Klaviyo Email Marketing Sms · Sc Product Options · Microsoft Clarity · Tms Prod V 3c482b6 · weglot.com · jst.ai · gorgias.chat · 9gtb.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager | Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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