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oriel.design website review

Visit site (opens in a new tab)Reviewed 9 November 202630 issues · 72 checks

This review found 30 issues worth fixing on oriel.design, 6 of them high impact, across 72 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of oriel.design (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. oriel.design at 0.5 s0.5 s
  2. oriel.design at 1.0 s1.0 s
  3. oriel.design at 1.5 s1.5 s
  4. oriel.design at 2.0 s2.0 s
  5. oriel.design at 2.5 s2.5 s
  6. oriel.design at 3.0 s3.0 s
  7. oriel.design at 3.4 s3.4 s
  8. oriel.design at 3.9 s3.9 s

Speed

5 to fix91
  • Render-blocking requests

    2.3 s

    9 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.3 s.

  • Improve image delivery

    409 KiB

    4 images could be 409 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 4 third-party services on the page

    4 third-party services load with your homepage (website-files.com, cloudfront.net and Google CDN and others), adding 1.3 MB and 232 ms of main-thread time.

  • Reduce unused JavaScript

    300 ms · 66 KiB

    About 66 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • website-files.com adds 206 ms

    206 ms

    website-files.com costs a phone 206 ms of main-thread work and 1.2 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    27 KiB

    About 27 KiB of CSS is downloaded but never applied on this page.

  • Minify CSS

    6 KiB

    6 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

3 checks passed
  • Mobile performance score: 91

    91/100

    Your mobile performance score is 91. That is in Google's “good” band (90 and up).

  • Main-thread work: 0.6 s

    A phone's processor spends 0.6 s on main-thread work while loading, 252 ms of it running JavaScript. That is comfortably low.

  • Server response: 1 ms

    1 ms

    Your server sent the HTML in 1 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix96
  • First Contentful Paint: 2.6 s

    2.6 s

    The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

  • Speed Index: 4.3 s

    4.3 s

    Visually, the page fills in at 4.3 s (Speed Index). Good is under 3.4 s.

  • Largest Contentful Paint: 2.6 s

    2.6 s

    Your largest element takes 2.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “I specialize in creating mobile apps and web-based services”. Most of its time is element render delay (1.4 s).

  • 13 images without width and height

    13 images have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

3 checks passed
  • Time to Interactive: 2.6 s

    2.6 s

    The page is fully interactive after 2.6 s.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 0 ms

    0 ms

    Scripts block the page for only 0 ms while loading. Good is under 200 ms.

Images and page weight

1 to fix97
  • An image on the first screen is lazy-loaded

    63d69a23d28640a53fa3d72a_Group 1733-p-500.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 2 images in older formats

    2 images (94 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 0.4 g of CO₂ per visit

    0.37 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.37 g of CO₂e: 44.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Page weight: 1.3 MB in 34 requests

    1.3 MB

    Your homepage downloads 1.3 MB in 34 requests on a phone: images 656 KiB (11), fonts 469 KiB (12) and scripts 185 KiB (8). That is a lean page.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

7 to fixGoogle 7988
  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • <html> element must have a lang attribute (1 element)

    <html> element must have a lang attribute: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (6 elements)

    All page content should be contained by landmarks: 6 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • 5 links without text

    5 visible links have no text or label, so screen readers cannot say where they go.

  • No page language

    The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.

2 checks passed
  • Every image has alt text

    All 13 images in the HTML carry an alt attribute.

  • 32 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 38 WCAG 2.2 A/AA and best-practice rules on the phone render: 32 passed and 6 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

6 to fixGoogle 10073
  • Title is short (26 characters)

    Your title is only 26 characters: “Oriel Michaeli • Portfolio”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 13 H1 headlines

    There are 13 <h1> headlines (“Hey! I’m Oriel”, “an experienced product designer” and “My Latest Work”). One clear main headline is easier for people and search engines.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No XML sitemap

    No XML sitemap at https://www.oriel.design/sitemap.xml, so Google discovers your pages only by following links.

  • 14 internal links, 4 external

    The homepage links to 14 pages on oriel.design and 4 external pages.

2 checks passed
  • Meta description: 87 characters

    Your meta description is 87 characters: “Oriel Michaeli is an experienced product designer with a web and mobile SaaS speciality”.

  • robots.txt in place

    robots.txt is in place.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.oriel.design/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (244 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 4 pages without a meta description

    https://www.oriel.design/oriel-michaeli-about, https://www.oriel.design/404, https://www.oriel.design/oriel-michaeli-portfolio-lili-web and https://www.oriel.design/oriel-michaeli-portfolio-viber-calls have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page with very little text

    https://www.oriel.design/404 has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 5 internal pages checked

    We fetched 5 pages linked from your homepage and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 5 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 4 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_TUNNEL_CONNECTION_FAILED”.

  • 1 low-resolution image

    1 image is served at too low a resolution for sharp phone screens.

2 checks passed
  • Tap targets are thumb-sized

    9 of 9 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • Only about 221 words

    The homepage has only about 221 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

2 checks passed
  • 3 calls to action

    The homepage has 3 calls to action, for example “Contact Us”, “Shop” and “Shop Single”.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

Privacy and tracking

  • 1 cookie set on arrival

    1

    Opening the homepage sets 1 cookie (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 4 other companies contacted

    Loading the homepage contacts 4 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at oriel.design, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
Webflow
Hosting
Webflow

Upkeep, stack, hiring and company data from programmable.info

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