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pasteurpharmacy.com website review
Visit site (opens in a new tab)Reviewed 8 November 202626 issues · 78 checks
This review found 26 issues worth fixing on pasteurpharmacy.com, 7 of them high impact, across 78 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
89B- #3,161 of 98,563 reviewed websitesbeats 95%
- #1,592 of 53,834 online storesbeats 95%
- #1,544 of 48,826 Shopify storesbeats 95%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 2.2 s |
| May 23, 2026 | 2.2 s |
| May 30, 2026 | 2.2 s |
| Jun 6, 2026 | 2.3 s |
| Jun 13, 2026 | 2.3 s |
| Jun 20, 2026 | 2.2 s |
| Jun 27, 2026 | 2.2 s |
| Jul 4, 2026 | 2.2 s |
| Jul 11, 2026 | 2.2 s |
| Jul 18, 2026 | 2.2 s |
| Jul 25, 2026 | 2.2 s |
| Aug 1, 2026 | 2.1 s |
| Aug 8, 2026 | 2.0 s |
| Aug 15, 2026 | 1.9 s |
| Aug 22, 2026 | 1.9 s |
| Aug 29, 2026 | 1.8 s |
| Sep 5, 2026 | 1.8 s |
| Sep 12, 2026 | 1.8 s |
| Sep 19, 2026 | 1.9 s |
| Sep 26, 2026 | 1.9 s |
| Oct 3, 2026 | 1.8 s |
| Oct 10, 2026 | 1.8 s |
| Oct 17, 2026 | 1.7 s |
| Oct 24, 2026 | 1.7 s |
| Oct 31, 2026 | 1.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 129 ms |
| May 23, 2026 | 131 ms |
| May 30, 2026 | 130 ms |
| Jun 6, 2026 | 150 ms |
| Jun 13, 2026 | 168 ms |
| Jun 20, 2026 | 163 ms |
| Jun 27, 2026 | 146 ms |
| Jul 4, 2026 | 140 ms |
| Jul 11, 2026 | 138 ms |
| Jul 18, 2026 | 128 ms |
| Jul 25, 2026 | 129 ms |
| Aug 1, 2026 | 116 ms |
| Aug 8, 2026 | 111 ms |
| Aug 15, 2026 | 118 ms |
| Aug 22, 2026 | 120 ms |
| Aug 29, 2026 | 121 ms |
| Sep 5, 2026 | 123 ms |
| Sep 12, 2026 | 119 ms |
| Sep 19, 2026 | 120 ms |
| Sep 26, 2026 | 121 ms |
| Oct 3, 2026 | 119 ms |
| Oct 10, 2026 | 119 ms |
| Oct 17, 2026 | 114 ms |
| Oct 24, 2026 | 114 ms |
| Oct 31, 2026 | 114 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.8 s
1.5 s
2.3 s
3.0 s
3.8 s
4.5 s
5.3 s
6.0 s
Speed
Render-blocking requests
1.1 s4 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.
Mobile performance score: 74
74/100Your mobile performance score is 74. Pages that score under 90 lose visitors before the first paint.
Improve image delivery
150 ms · 661 KiB15 images could be 661 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (Shopify, 9gtb.com and subi.co and others), adding 1.4 MB and 416 ms of main-thread time.
Shopify adds 328 ms
328 msShopify costs a phone 328 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
340 ms · 98 KiBAbout 98 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 340 ms faster on a phone.
2 long tasks on the main thread
2 long tasks block the main thread while loading, the longest for 406 ms. During a long task the page ignores taps.
Main-thread work: 3.1 s
A phone's processor spends 3.1 s on main-thread work while loading, 1.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
2,292 HTML elements
The page has 2,292 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Reduce unused JavaScript
219 KiBAbout 219 KiB of JavaScript is downloaded but never used on this page.
Font display
150 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).
Use efficient cache lifetimes
82 KiB12 files are served with short cache lifetimes, so returning visitors download them again (82 KiB).
Legacy JavaScript
7 KiBPolyfills for old browsers add 7 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Minify JavaScript
2 KiB2 KiB could be saved by minifying JavaScript.
1 checks passed
Server response: 9 ms
9 msYour server sent the HTML in 9 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Speed Index: 7.3 s
7.3 sVisually, the page fills in at 7.3 s (Speed Index). Good is under 3.4 s.
Largest Contentful Paint: 4.7 s
4.7 sYour largest element takes 4.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Time to Interactive: 8.9 s
8.9 sThe page becomes fully interactive after 8.9 s. Good is under 3.8 s.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
11 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 2.0 s
2.0 sReal visitors wait 2.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 144 ms
144 msReal visitors wait 144 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.03
0.03For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.
Real-user FCP: 1.3 s
1.3 sReal visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 677 ms
677 msReal visitors wait 677 ms for your server to start answering (75th percentile). Good is under 800 ms.
Tap response (INP) got 12% faster for real visitors
-12%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 129 ms to 114 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 22% faster for real visitors
-22%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.2 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Total Blocking Time: 178 ms
178 msScripts block the page for only 178 ms while loading. Good is under 200 ms.
First Contentful Paint: 1.2 s
1.2 sThe first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0.027
0.027The layout barely moves while loading (CLS 0.027, good is under 0.1).
Images and page weight
Page weight: 4.5 MB in 417 requests
4.5 MBYour homepage downloads 4.5 MB in 417 requests on a phone: images 1.8 MB (31), other files 1.1 MB (160) and scripts 1.1 MB (180). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
Imagenes_categorias_Shaving.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
3 images in older formats
3 images (297 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 1.3 g of CO₂ per visit
1.29 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.29 g of CO₂e: 154.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
10 text elements with low contrast
10 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
2 tap targets too small
2 tap targets are too small or too close together to hit reliably with a finger.
Headings should not be empty (1 element)
Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.
2 checks passed
Every image has alt text
All 43 images in the HTML carry an alt attribute.
49 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 3 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (69 characters)
Your title is 69 characters, so Google will cut it off around 60: “Pasteur | Wellness, Beauty, and Shaving Essentials — Pasteur Pharmacy”.
Meta description is long (268 characters)
Your meta description is 268 characters; Google truncates after about 160, so the end of your pitch is cut.
200 internal links, 34 external
The homepage links to 200 pages on pasteurpharmacy.com and 34 external pages.
6 checks passed
One H1 headline
Your main headline reads: “Pasteur Pharmacy — Wellness, Beauty, and Shaving Essentials”.
Canonical URL set
The canonical URL is https://pasteurpharmacy.com/.
Structured data in place
Structured data found: WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://pasteurpharmacy.com/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://pasteurpharmacy.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,109 words), so crawlers that don't run JavaScript still read it.
Other pages
2 linked pages hidden from search
https://pasteurpharmacy.com/collections/sale-shaving/saleshaving and https://pasteurpharmacy.com/collections/sale/sale are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.
6 pages without a meta description
https://pasteurpharmacy.com/pages/shop-by-brand, https://pasteurpharmacy.com/collections/sale-shaving/saleshaving, https://pasteurpharmacy.com/collections/sale/sale, https://pasteurpharmacy.com/collections/shaving-grooming, https://pasteurpharmacy.com/collections/shaving-soap-creams and https://pasteurpharmacy.com/collections/aftershave have no meta description, so Google writes the search snippet from whatever text it finds.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 114 found) and read each the way a search engine does.
5 checks passed
Linked pages load
6 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
Every page has a title
All 6 pages that loaded have a <title>.
Best practices
3 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Tap targets are thumb-sized
30 of 32 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Thin social proof
Social proof on the homepage: 3 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 973 words of copy
The homepage carries about 973 words of visible text.
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “SHOP NOW!”.
14 calls to action
The homepage has 14 calls to action, for example “SHOP BY”, “Track Order” and “Return Order”.
2 short forms
2 short forms (1 field at most) are right on the homepage.
Direct contact links
Visitors can reach you directly: 1 phone link and 3 email links.
Privacy and tracking
4 trackers load before any consent
4Before a visitor clicks anything, the page loads Google Tag Manager, Meta Pixel, Microsoft Ads and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
15 cookies set on arrival
15Opening the homepage sets 15 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
27 other companies contacted
Loading the homepage contacts 27 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at pasteurpharmacy.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 8 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Judge Me Reviews · Sc Easy Redirects · Gorgias Live Chat Helpdesk · Xcloud Search Filter · Swym Wishlist Plus · Restockrocket · mailerlite.com · example.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 26 issues on pasteurpharmacy.com, including 13 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.