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pdp.com website review
Visit site (opens in a new tab)Reviewed 5 November 202635 issues · 79 checks
This review found 35 issues worth fixing on pdp.com, 11 of them high impact, across 79 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
77C- #52,378 of 93,566 reviewed websitesbeats 39%
- #32,155 of 50,006 online storesbeats 31%
- #30,439 of 45,157 Shopify storesbeats 28%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.9 s |
| May 23, 2026 | 1.8 s |
| May 30, 2026 | 1.7 s |
| Jun 6, 2026 | 1.8 s |
| Jun 13, 2026 | 1.8 s |
| Jun 20, 2026 | 2.0 s |
| Jun 27, 2026 | 2.1 s |
| Jul 4, 2026 | 2.1 s |
| Jul 11, 2026 | 2.1 s |
| Jul 18, 2026 | 2.1 s |
| Jul 25, 2026 | 2.1 s |
| Aug 1, 2026 | 2.1 s |
| Aug 8, 2026 | 2.1 s |
| Aug 15, 2026 | 2.1 s |
| Aug 22, 2026 | 2.1 s |
| Aug 29, 2026 | 2.1 s |
| Sep 5, 2026 | 2.2 s |
| Sep 12, 2026 | 2.2 s |
| Sep 19, 2026 | 2.2 s |
| Sep 26, 2026 | 2.2 s |
| Oct 3, 2026 | 2.2 s |
| Oct 10, 2026 | 2.3 s |
| Oct 17, 2026 | 2.2 s |
| Oct 24, 2026 | 2.2 s |
| Oct 31, 2026 | 2.2 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 171 ms |
| May 23, 2026 | 164 ms |
| May 30, 2026 | 162 ms |
| Jun 6, 2026 | 163 ms |
| Jun 13, 2026 | 171 ms |
| Jun 20, 2026 | 179 ms |
| Jun 27, 2026 | 188 ms |
| Jul 4, 2026 | 191 ms |
| Jul 11, 2026 | 190 ms |
| Jul 18, 2026 | 191 ms |
| Jul 25, 2026 | 193 ms |
| Aug 1, 2026 | 194 ms |
| Aug 8, 2026 | 194 ms |
| Aug 15, 2026 | 194 ms |
| Aug 22, 2026 | 194 ms |
| Aug 29, 2026 | 197 ms |
| Sep 5, 2026 | 201 ms |
| Sep 12, 2026 | 204 ms |
| Sep 19, 2026 | 208 ms |
| Sep 26, 2026 | 209 ms |
| Oct 3, 2026 | 212 ms |
| Oct 10, 2026 | 212 ms |
| Oct 17, 2026 | 211 ms |
| Oct 24, 2026 | 209 ms |
| Oct 31, 2026 | 206 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
7 third-party services on the page
7 third-party services load with your homepage (Shopify, VWO and Google Fonts and others), adding 1.4 MB and 488 ms of main-thread time.
Shopify adds 478 ms
478 msShopify costs a phone 478 ms of main-thread work and 1.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Render-blocking requests
550 ms4 files block the first paint until they finish downloading. Deferring or inlining them could save about 550 ms.
Reduce unused JavaScript
147 KiBAbout 147 KiB of JavaScript is downloaded but never used on this page.
Improve image delivery
122 KiB5 images could be 122 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Reduce unused CSS
94 KiBAbout 94 KiB of CSS is downloaded but never applied on this page.
5 long tasks on the main thread
5 long tasks block the main thread while loading, the longest for 77 ms. During a long task the page ignores taps.
Use efficient cache lifetimes
39 KiB5 files are served with short cache lifetimes, so returning visitors download them again (39 KiB).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Minify JavaScript
2 KiB2 KiB could be saved by minifying JavaScript.
3 checks passed
Mobile performance score: 91
91/100Your mobile performance score is 91. That is in Google's “good” band (90 and up).
Main-thread work: 1.6 s
A phone's processor spends 1.6 s on main-thread work while loading, 837 ms of it running JavaScript. That is comfortably low.
Server response: 5 ms
5 msYour server sent the HTML in 5 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user CLS: 0.69
0.69For real visitors the layout shifts by 0.69 (75th percentile). Good is under 0.1.
Time to Interactive: 9.2 s
9.2 sThe page becomes fully interactive after 9.2 s. Good is under 3.8 s.
Speed Index: 5.9 s
5.9 sVisually, the page fills in at 5.9 s (Speed Index). Good is under 3.4 s.
Real-user LCP: 2.8 s
2.8 sReal visitors wait 2.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Tap response (INP) got 24% slower for real visitors
+24%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 171 ms to 206 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 21% slower for real visitors
+21%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.9 s to 2.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user FCP: 2.0 s
2.0 sReal visitors see the first content after 2.0 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.3 s
1.3 sReal visitors wait 1.3 s for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 2.3 s
2.3 sThe first text or image appears after 2.3 s on a phone. Good is under 1.8 s.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
4 checks passed
Real-user INP: 191 ms
191 msReal visitors wait 191 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Largest Contentful Paint: 2.3 s
2.3 sYour largest element renders in 2.3 s on a phone, inside Google's 2.5 s “good” threshold. The largest element is the text “We've moved PDP & Victrix from PDP.com to a new home here a…”.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Total Blocking Time: 48 ms
48 msScripts block the page for only 48 ms while loading. Good is under 200 ms.
Images and page weight
An image on the first screen is lazy-loaded
assets/7997fc315da248748df8bddb4442431b/68c122e5c73241469363 is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
1 image far larger than shown
65 KiB1 image is downloaded at several times the size a phone draws it, for example beach-club-logo.png at 800 px wide, shown at 184 px. Resized copies would save about 65 KiB.
1 image in older formats
1 image (124 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 0.4 g of CO₂ per visit
0.45 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.45 g of CO₂e: 53.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Page weight: 1.6 MB in 126 requests
1.6 MBYour homepage downloads 1.6 MB in 126 requests on a phone: scripts 712 KiB (69), images 396 KiB (22) and other files 298 KiB (27). That is a lean page.
Accessibility
Hidden but focusable
6 elements hidden from screen readers can still receive keyboard focus.
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
1 image without alt text
1 image has no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (17 elements)
All page content should be contained by landmarks: 17 elements on the page fail this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
1 checks passed
41 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 41 passed and 7 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is long (69 characters)
Your title is 69 characters, so Google will cut it off around 60: “Where’s PDP? | Discover PDP Gaming Now on Turtle Beach | Turtle Beach”.
5 internal links, 1 external
The homepage links to 5 pages on pdp.com and 1 external page.
6 checks passed
Meta description: 146 characters
Your meta description is 146 characters: “Looking for PDP Gaming gear? PDP is now part of the Turtle Beach family. Learn where to find your favorite controllers,…”.
Canonical URL set
The canonical URL is https://www.turtlebeach.com/pages/wheres-pdp.
Structured data in place
Structured data found: WebPage.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://www.turtlebeach.com/sitemap.xml.
AI search readiness
Most text only appears after JavaScript runs
8%A phone browser shows 744 words, but the HTML your server sends has only 62. GPTBot, ClaudeBot and PerplexityBot read that HTML without running JavaScript, so they see an almost empty page. Server-side rendering or pre-rendering fixes it.
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
llms.txt published
The site publishes https://www.turtlebeach.com/llms.txt (1 KiB, 1 link), a plain-text guide to the site for AI tools.
Other pages
2 pages without a title
https://www.turtlebeach.com/pages/rewards-program and https://www.turtlebeach.com/sitemap have no <title>, so Google invents the link text in results.
2 pages without a meta description
https://www.turtlebeach.com/pages/rewards-program and https://www.turtlebeach.com/sitemap have no meta description, so Google writes the search snippet from whatever text it finds.
3 pages without an H1
https://www.turtlebeach.com/pages/terms-of-sale, https://www.turtlebeach.com/pages/rewards-program and / have no <h1> headline, so visitors and search engines get no clear main topic.
1 page with very little text
https://www.turtlebeach.com/pages/terms-of-sale has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
4 internal pages checked
We fetched 4 pages linked from your homepage and read each the way a search engine does.
4 checks passed
Linked pages load
All 4 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
2 checks passed
Tap targets are thumb-sized
78 of 91 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 744 words of copy
The homepage carries about 744 words of visible text.
2 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Learn More” and “Join Now”.
2 calls to action
The homepage has 2 calls to action, for example “Learn More” and “Join Now”.
Privacy and tracking
11 cookies set on arrival
11Opening the homepage sets 11 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
14 other companies contacted
Loading the homepage contacts 14 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at pdp.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
No apps were seen in the code your storefront loads.
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Hosting
- Shopify
Company
- Headquarters
- San Diego
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 35 issues on pdp.com, including 14 speed issues, 2 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.