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pharmacys.com.ec website review

Visit site (opens in a new tab)Reviewed 23 October 202642 issues · 85 checks

This review found 42 issues worth fixing on pharmacys.com.ec, 18 of them high impact, across 85 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.5 s2.9 sMay 2Oct 173.3 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20262.9 s
May 9, 20262.9 s
May 16, 20263.0 s
May 23, 20263.1 s
May 30, 20263.3 s
Jun 6, 20263.2 s
Jun 13, 20263.2 s
Jun 20, 20263.2 s
Jun 27, 20263.2 s
Jul 4, 20263.2 s
Jul 11, 20263.1 s
Jul 18, 20263.1 s
Jul 25, 20263.1 s
Aug 1, 20263.1 s
Aug 8, 20263.1 s
Aug 15, 20263.1 s
Aug 22, 20263.1 s
Aug 29, 20263.1 s
Sep 5, 20263.1 s
Sep 12, 20263.2 s
Sep 19, 20263.4 s
Sep 26, 20263.4 s
Oct 3, 20263.4 s
Oct 10, 20263.4 s
Oct 17, 20263.3 s
Real-visitor tap response (INP)75th percentile, phones
343 ms250 msMay 2Oct 17279 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026311 ms
May 9, 2026320 ms
May 16, 2026325 ms
May 23, 2026325 ms
May 30, 2026300 ms
Jun 6, 2026288 ms
Jun 13, 2026279 ms
Jun 20, 2026276 ms
Jun 27, 2026278 ms
Jul 4, 2026275 ms
Jul 11, 2026282 ms
Jul 18, 2026289 ms
Jul 25, 2026292 ms
Aug 1, 2026295 ms
Aug 8, 2026281 ms
Aug 15, 2026269 ms
Aug 22, 2026261 ms
Aug 29, 2026267 ms
Sep 5, 2026277 ms
Sep 12, 2026300 ms
Sep 19, 2026332 ms
Sep 26, 2026323 ms
Oct 3, 2026309 ms
Oct 10, 2026292 ms
Oct 17, 2026279 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of pharmacys.com.ec (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. pharmacys.com.ec at 0.8 s0.8 s
  2. pharmacys.com.ec at 1.5 s1.5 s
  3. pharmacys.com.ec at 2.3 s2.3 s
  4. pharmacys.com.ec at 3.1 s3.1 s
  5. pharmacys.com.ec at 3.9 s3.9 s
  6. pharmacys.com.ec at 4.6 s4.6 s
  7. pharmacys.com.ec at 5.4 s5.4 s
  8. pharmacys.com.ec at 6.2 s6.2 s

Speed

9 to fix16
  • Reduce unused JavaScript

    4.8 s · 1.2 MB

    About 1.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.8 s faster on a phone.

  • Mobile performance score: 16

    16/100

    Your mobile performance score is 16 (desktop: 70). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 4.9 s

    A phone's processor spends 4.9 s on main-thread work while loading, 2.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google CDN, vtexassets.com and Google Tag Manager and others), adding 6.1 MB and 2.3 s of main-thread time.

  • Google CDN adds 774 ms

    774 ms

    Google CDN costs a phone 774 ms of main-thread work and 2.7 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • vtexassets.com adds 562 ms

    562 ms

    vtexassets.com costs a phone 562 ms of main-thread work and 2.3 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 455 ms

    455 ms

    Google Tag Manager costs a phone 455 ms of main-thread work and 481 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    423 KiB

    5 images could be 423 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Reduce unused CSS

    300 ms · 101 KiB

    About 101 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Use efficient cache lifetimes

    150 ms · 231 KiB

    12 files are served with short cache lifetimes, so returning visitors download them again (231 KiB).

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 202 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    21 KiB

    Polyfills for old browsers add 21 KiB JavaScript that modern phones do not need.

  • Phones get a much slower page than desktops

    Desktop scores 70 but mobile only 16. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify JavaScript

    4 KiB

    4 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 16 ms

    16 ms

    Your server sent the HTML in 16 ms, well inside Google's 600 ms guideline.

Core Web Vitals

11 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user CLS: 0.40

    0.40

    For real visitors the layout shifts by 0.40 (75th percentile). Good is under 0.1.

  • Largest Contentful Paint: 15.5 s

    15.5 s

    Your largest element takes 15.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 24.2 s

    24.2 s

    The page becomes fully interactive after 24.2 s. Good is under 3.8 s.

  • Cumulative Layout Shift: 0.58

    0.58

    The layout shifts by 0.58 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • First Contentful Paint: 4.2 s

    4.2 s

    The first text or image appears after 4.2 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 971 ms

    971 ms

    Scripts block taps and scrolling for 971 ms in total while the page loads. Good is under 200 ms.

  • Speed Index: 7.2 s

    7.2 s

    Visually, the page fills in at 7.2 s (Speed Index). Good is under 3.4 s.

  • Real-user INP: 272 ms

    272 ms

    Real visitors wait 272 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user TTFB: 824 ms

    824 ms

    Real visitors wait 824 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • 5 images without width and height

    5 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) got 14% slower for real visitors

    +14%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.9 s to 3.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user LCP: 1.8 s

    1.8 s

    Real visitors wait 1.8 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Tap response (INP) got 10% faster for real visitors

    -10%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 311 ms to 279 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Images and page weight

1 to fix70
  • Page weight: 4.8 MB in 127 requests

    4.8 MB

    Your homepage downloads 4.8 MB in 127 requests on a phone: scripts 2.7 MB (58), other files 724 KiB (33) and images 668 KiB (25). Under 2 MB keeps phones on slow connections fast.

  • About 1.4 g of CO₂ per visit

    1.35 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.35 g of CO₂e: 162.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

9 to fixGoogle 8388
  • 2 buttons without a name

    2 buttons have no accessible name, so screen readers announce just “button”.

  • Hidden but focusable

    2 elements hidden from screen readers can still receive keyboard focus.

  • ARIA commands must have an accessible name (1 element)

    ARIA commands must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (8 elements)

    All page content should be contained by landmarks: 8 elements on the page fail this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (2 elements)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 2 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 3 links without text

    3 visible links have no text or label, so screen readers cannot say where they go.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h2 → h4, h2 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 27 images in the HTML carry an alt attribute.

  • 38 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 46 WCAG 2.2 A/AA and best-practice rules on the phone render: 38 passed and 8 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10096
  • Structured data has 1 problem

    Structured data found (ItemList, Organization and WebSite) but with 1 problem, for example “WebSite: missing name”.

  • 19 internal links, 3 external

    The homepage links to 19 pages on pharmacys.com.ec and 3 external pages.

7 checks passed
  • Meta description: 149 characters

    Your meta description is 149 characters: “Buscas farmacias a domicilio Ahí está Pharmacys. Compra medicinas, vitaminas, pañales, skincare, regalos, protector sol…”.

  • One H1 headline

    Your main headline reads: “Farmacia Online y a Domicilio en Ecuador | Pharmacys”.

  • Title: 44 characters

    Your title is a healthy 44 characters: “Pharmacys | Farmacias a domicilio en Ecuador”.

  • Canonical URL set

    The canonical URL is https://www.pharmacys.com.ec/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.pharmacys.com.ec/sitemap.xml.

AI search readiness

1 to fix83
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing logo, description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no https://www.pharmacys.com.ec/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

1 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

Other pages

3 to fix72
  • 14 pages without a title

    https://www.pharmacys.com.ec/267, https://www.pharmacys.com.ec/266, https://www.pharmacys.com.ec/tratamientos-y-salud/salud-digestiva, https://www.pharmacys.com.ec/vitaminas-y-suplementos, https://www.pharmacys.com.ec/belleza-y-cuidado-de-la-piel/cuidado-facial and https://www.pharmacys.com.ec/vitaminas-y-suplementos/vitaminas and 8 others have no <title>, so Google invents the link text in results.

  • 2 linked pages hidden from search

    https://www.pharmacys.com.ec/267 and https://www.pharmacys.com.ec/266 are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.

  • 2 pages share a meta description

    https://www.pharmacys.com.ec/267 and https://www.pharmacys.com.ec/266 use the same meta description. A description written for each page earns more clicks.

  • 3 pages with very little text

    https://www.pharmacys.com.ec/panal-babysec-premium-flex-xxgdex32/p, https://www.pharmacys.com.ec/ladysoft/p and https://www.pharmacys.com.ec/repelente-weir-spray-250-ml/p have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 14 internal pages checked

    We fetched 14 pages linked from your homepage and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 14 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 14 pages that loaded have a meta description.

  • Every page has an H1

    Each page we checked has a main headline.

Best practices

2 to fixGoogle 9291
  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Error: <path> attribute d: Expected number, "…0ZM8 130 0 16 16C7.4 13 7 12.6 7…".”.

  • 2 distorted images

    2 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

2 checks passed
  • Tap targets are thumb-sized

    29 of 31 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 59 words

    The homepage has only about 59 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

2 checks passed
  • Social proof on the page

    Social proof on the homepage: 4 customer or partner logos and 2 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager and TikTok Pixel.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 19 cookies set on arrival

    19

    Opening the homepage sets 19 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 25 other companies contacted

    Loading the homepage contacts 25 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at pharmacys.com.ec, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

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This review found 42 issues on pharmacys.com.ec, including 20 speed issues, 1 SEO issue and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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