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pnwcomponents.com website review

Visit site (opens in a new tab)Reviewed 9 November 202640 issues · 85 checks

This review found 40 issues worth fixing on pnwcomponents.com, 15 of them high impact, across 85 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.4 s1.9 sMay 16Oct 312.0 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.4 s
May 23, 20262.4 s
May 30, 20262.3 s
Jun 6, 20262.3 s
Jun 13, 20262.3 s
Jun 20, 20262.3 s
Jun 27, 20262.3 s
Jul 4, 20262.3 s
Jul 11, 20262.2 s
Jul 18, 20262.2 s
Jul 25, 20262.1 s
Aug 1, 20262.1 s
Aug 8, 20262.1 s
Aug 15, 20262.1 s
Aug 22, 20262.1 s
Aug 29, 20262.1 s
Sep 5, 20262.1 s
Sep 12, 20262.1 s
Sep 19, 20262.1 s
Sep 26, 20262.1 s
Oct 3, 20262.2 s
Oct 10, 20262.2 s
Oct 17, 20262.1 s
Oct 24, 20262.0 s
Oct 31, 20262.0 s
Real-visitor tap response (INP)75th percentile, phones
180 ms147 msMay 16Oct 31169 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026154 ms
May 23, 2026154 ms
May 30, 2026154 ms
Jun 6, 2026154 ms
Jun 13, 2026154 ms
Jun 20, 2026151 ms
Jun 27, 2026154 ms
Jul 4, 2026155 ms
Jul 11, 2026157 ms
Jul 18, 2026160 ms
Jul 25, 2026161 ms
Aug 1, 2026162 ms
Aug 8, 2026162 ms
Aug 15, 2026162 ms
Aug 22, 2026164 ms
Aug 29, 2026163 ms
Sep 5, 2026166 ms
Sep 12, 2026168 ms
Sep 19, 2026170 ms
Sep 26, 2026173 ms
Oct 3, 2026175 ms
Oct 10, 2026176 ms
Oct 17, 2026172 ms
Oct 24, 2026170 ms
Oct 31, 2026169 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of pnwcomponents.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. pnwcomponents.com at 0.9 s0.9 s
  2. pnwcomponents.com at 1.8 s1.8 s
  3. pnwcomponents.com at 2.7 s2.7 s
  4. pnwcomponents.com at 3.6 s3.6 s
  5. pnwcomponents.com at 4.5 s4.5 s
  6. pnwcomponents.com at 5.4 s5.4 s
  7. pnwcomponents.com at 6.3 s6.3 s
  8. pnwcomponents.com at 7.2 s7.2 s

Speed

13 to fix42
  • Render-blocking requests

    2.1 s

    7 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.1 s.

  • Mobile performance score: 42

    42/100

    Your mobile performance score is 42. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.0 s

    A phone's processor spends 5.0 s on main-thread work while loading, 2.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, amaicdn.com and rebuyengine.com and others), adding 11.3 MB and 1.9 s of main-thread time.

  • Reduce unused JavaScript

    450 ms · 1.4 MB

    About 1.4 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • Shopify adds 155 ms

    155 ms

    Shopify costs a phone 155 ms of main-thread work and 9.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    750 ms · 210 KiB

    About 210 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 750 ms faster on a phone.

  • Google Tag Manager adds 684 ms

    684 ms

    Google Tag Manager costs a phone 684 ms of main-thread work and 865 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    150 ms · 506 KiB

    22 files are served with short cache lifetimes, so returning visitors download them again (506 KiB).

  • Improve image delivery

    621 KiB

    11 images could be 621 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • amaicdn.com adds 396 ms

    396 ms

    amaicdn.com costs a phone 396 ms of main-thread work and 423 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 353 ms. During a long task the page ignores taps.

  • rebuyengine.com adds 231 ms

    231 ms

    rebuyengine.com costs a phone 231 ms of main-thread work and 330 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Duplicated JavaScript

    150 ms · 27 KiB

    27 KiB JavaScript is shipped twice across bundles. Google estimates it would make the page about 150 ms faster on a phone.

  • Legacy JavaScript

    106 KiB

    Polyfills for old browsers add 106 KiB JavaScript that modern phones do not need.

  • Font display

    100 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 8 ms

    8 ms

    Your server sent the HTML in 8 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Largest Contentful Paint: 10.1 s

    10.1 s

    Your largest element takes 10.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 28.8 s

    28.8 s

    The page becomes fully interactive after 28.8 s. Good is under 3.8 s.

  • Total Blocking Time: 1.1 s

    1.1 s

    Scripts block taps and scrolling for 1.1 s in total while the page loads. Good is under 200 ms.

  • Speed Index: 6.5 s

    6.5 s

    Visually, the page fills in at 6.5 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.6 s

    2.6 s

    The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) got 10% slower for real visitors

    +10%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 154 ms to 169 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

8 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.9 s

    1.9 s

    Real visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 195 ms

    195 ms

    Real visitors wait 195 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.01

    0.01

    For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 481 ms

    481 ms

    Real visitors wait 481 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 16% faster for real visitors

    -16%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.4 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0.017

    0.017

    The layout barely moves while loading (CLS 0.017, good is under 0.1).

Images and page weight

3 to fix43
  • Page weight: 14.5 MB in 271 requests

    14.5 MB

    Your homepage downloads 14.5 MB in 271 requests on a phone: media 8.9 MB (1), scripts 2.6 MB (99) and images 1.7 MB (36). Under 2 MB keeps phones on slow connections fast.

  • 4 images far larger than shown

    654 KiB

    4 images are downloaded at several times the size a phone draws them, for example SP22_PNW_SantaCruz_Lifestyle-73.png at 2,851 px wide, shown at 251 px. Resized copies would save about 654 KiB.

  • 1 image below the first screen load straight away

    1 image further down the page (427 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 4.1 g of CO₂ per visit

    4.11 g

    By the Sustainable Web Design model, a visit to your homepage emits about 4.11 g of CO₂e: 493.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

Accessibility

7 to fixGoogle 8090
  • ARIA attributes must conform to valid values (1 element)

    ARIA attributes must conform to valid values: 1 element on the page fails this check, rated critical by axe-core.

  • ARIA input fields must have an accessible name (1 element)

    ARIA input fields must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

  • Interactive controls must not be nested (1 element)

    Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.

  • 22 images without alt text

    22 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 5 links without text

    5 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h2 → h5), which makes the page harder to scan with a screen reader.

1 checks passed
  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 8 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 8587
  • Title is long (77 characters)

    Your title is 77 characters, so Google will cut it off around 60: “PNW Dropper Posts & Levers, Handlebars, Grips, Pedals, Stems – PNW Components”.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 130 internal links, 24 external

    The homepage links to 130 pages on pnwcomponents.com and 24 external pages.

6 checks passed
  • Meta description: 127 characters

    Your meta description is 127 characters: “We make dropper posts, handlebars, pedals and other bike accessories so you can spend more time riding and less time ti…”.

  • One H1 headline

    Your main headline reads: “PNW Components”.

  • Canonical URL set

    The canonical URL is https://www.pnwcomponents.com/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.pnwcomponents.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (573 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.pnwcomponents.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

1 to fix95
  • 1 page without an H1

    https://www.pnwcomponents.com/pages/service-parts-finder has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 36 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 4 small tap targets

    4 of 16 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix58
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 334 words of copy

    The homepage carries about 334 words of visible text.

3 checks passed
  • 29 calls to action

    The homepage has 29 calls to action, for example “Shop”, “Shop Mountain” and “Shop Gravel”.

  • 4 short forms

    4 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager and Hotjar.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager and Klaviyo (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 9 cookies set on arrival

    9

    Opening the homepage sets 9 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 30 other companies contacted

    Loading the homepage contacts 30 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at pnwcomponents.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 10 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Blotout Edgetag · Powerful Form Builder · Klaviyo Email Marketing Sms · Eu Cookie Bar · Freegifts · yotpo.com · b-cdn.net · addons.business · rebuyengine.com · bogos.io

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Tag Manager | Hotjar
Hosting
Shopify

Company

Headquarters
Seattle

Upkeep, stack, hiring and company data from programmable.info

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