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powerembedded.com.br website review

Visit site (opens in a new tab)Reviewed 9 November 202634 issues · 77 checks

This review found 34 issues worth fixing on powerembedded.com.br, 10 of them high impact, across 77 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.7 s1.5 sMay 23Oct 241.9 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20263.1 s
May 30, 20263.2 s
Jun 6, 20263.3 s
Jun 13, 20263.4 s
Jun 20, 20264.3 s
Jun 27, 20264.2 s
Jul 4, 20264.0 s
Jul 11, 20264.0 s
Jul 18, 20263.9 s
Jul 25, 20263.9 s
Aug 1, 20263.9 s
Aug 29, 20262.1 s
Sep 5, 20262.3 s
Sep 12, 20262.5 s
Sep 19, 20262.3 s
Sep 26, 20262.3 s
Oct 3, 20262.1 s
Oct 10, 20262.0 s
Oct 17, 20262.0 s
Oct 24, 20261.9 s
Real-visitor tap response (INP)75th percentile, phones
534 ms176 msMay 23Oct 3228 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026217 ms
May 30, 2026223 ms
Jun 6, 2026233 ms
Jun 13, 2026289 ms
Jun 20, 2026488 ms
Jun 27, 2026493 ms
Jul 4, 2026484 ms
Jul 11, 2026478 ms
Jul 18, 2026473 ms
Jul 25, 2026462 ms
Aug 1, 2026426 ms
Oct 3, 2026228 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of powerembedded.com.br (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. powerembedded.com.br at 0.6 s0.6 s
  2. powerembedded.com.br at 1.2 s1.2 s
  3. powerembedded.com.br at 1.8 s1.8 s
  4. powerembedded.com.br at 2.4 s2.4 s
  5. powerembedded.com.br at 3.0 s3.0 s
  6. powerembedded.com.br at 3.6 s3.6 s
  7. powerembedded.com.br at 4.2 s4.2 s
  8. powerembedded.com.br at 4.8 s4.8 s

Speed

9 to fix62
  • Improve image delivery

    3.1 s · 4.4 MB

    9 images could be 4.4 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 3.1 s faster on a phone.

  • Reduce unused JavaScript

    1.4 s · 242 KiB

    About 242 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.4 s faster on a phone.

  • Avoid multiple page redirects

    1.2 s

    The page goes through 1 redirect before it starts loading, costing about 1.2 s. Link and advertise the final URL directly.

  • Mobile performance score: 62

    62/100

    Your mobile performance score is 62. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    900 ms

    7 files block the first paint until they finish downloading. Deferring or inlining them could save about 900 ms.

  • 7 third-party services on the page

    7 third-party services load with your homepage (Google Tag Manager, Facebook and Clarity and others), adding 704 KiB and 740 ms of main-thread time.

  • Use efficient cache lifetimes

    600 ms · 137 KiB

    9 files are served with short cache lifetimes, so returning visitors download them again (137 KiB).

  • Google Tag Manager adds 542 ms

    542 ms

    Google Tag Manager costs a phone 542 ms of main-thread work and 509 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 2.4 s

    A phone's processor spends 2.4 s on main-thread work while loading, 737 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 6 long tasks on the main thread

    6 long tasks block the main thread while loading, the longest for 245 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    13 KiB

    Polyfills for old browsers add 13 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify CSS

    5 KiB

    5 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 2 ms

    2 ms

    Your server sent the HTML in 2 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix53
  • Largest Contentful Paint: 26.4 s

    26.4 s

    Your largest element takes 26.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Using Power BI? Reduce your licensing costs by up to 90%”.

  • Time to Interactive: 27.6 s

    27.6 s

    The page becomes fully interactive after 27.6 s. Good is under 3.8 s.

  • Tap response (INP) got 49% slower for real visitors

    +49%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 217 ms to 228 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 490 ms

    490 ms

    Scripts block taps and scrolling for 490 ms in total while the page loads. Good is under 200 ms.

  • First Contentful Paint: 1.8 s

    1.8 s

    The first text or image appears after 1.8 s on a phone. Good is under 1.8 s.

  • 8 images without width and height

    8 images have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

3 checks passed
  • Largest content (LCP) got 38% faster for real visitors

    -38%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 3.1 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Speed Index: 2.1 s

    2.1 s

    Visually, the page fills in at 2.1 s (Speed Index), inside the 3.4 s “good” threshold.

  • Cumulative Layout Shift: 0.019

    0.019

    The layout barely moves while loading (CLS 0.019, good is under 0.1).

Images and page weight

3 to fix50
  • Page weight: 6.9 MB in 79 requests

    6.9 MB

    Your homepage downloads 6.9 MB in 79 requests on a phone: images 5.8 MB (29), scripts 787 KiB (24) and fonts 181 KiB (2). Under 2 MB keeps phones on slow connections fast.

  • 3 images in older formats

    3 images (516 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 3 images far larger than shown

    245 KiB

    3 images are downloaded at several times the size a phone draws them, for example hero4.jpeg at 1,600 px wide, shown at 356 px. Resized copies would save about 245 KiB.

  • About 2.0 g of CO₂ per visit

    1.95 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.95 g of CO₂e: 234.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

5 to fixGoogle 9694
  • 14 text elements with low contrast

    14 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • ARIA role should be appropriate for the element (25 elements)

    ARIA role should be appropriate for the element: 25 elements on the page fail this check, rated minor by axe-core.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

2 checks passed
  • Every image has alt text

    All 16 images in the HTML carry an alt attribute.

  • 41 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 45 WCAG 2.2 A/AA and best-practice rules on the phone render: 41 passed and 4 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 100100
  • 41 internal links, 31 external

    The homepage links to 41 pages on powerembedded.com.br and 31 external pages.

8 checks passed
  • Meta description: 129 characters

    Your meta description is 129 characters: “Portal web SaaS para compartilhar relatórios do Power BI com licença por capacidade. Economize até 90%. Teste grátis po…”.

  • One H1 headline

    Your main headline reads: “Usa Power BI? Reduza seus custos com licença em até 90%”.

  • Title: 54 characters

    Your title is a healthy 54 characters: “Power Embedded — Reduza custos com Power BI em até 90%”.

  • Canonical URL set

    The canonical URL is https://powerembedded.com.br/.

  • Structured data in place

    Structured data found: FAQPage, SoftwareApplication and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://powerembedded.com.br/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,094 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://powerembedded.com.br/llms.txt (21 KiB, 33 links), a plain-text guide to the site for AI tools.

Other pages

5 to fix43
  • 1 linked page is broken

    Your homepage links to https://powerembedded.com.br/category/novidades, which answers with an error. Visitors hit a dead end and search engines drop it.

  • 1 page without a title

    https://powerembedded.com.br/videos has no <title>, so Google invents the link text in results.

  • 1 linked page hidden from search

    https://powerembedded.com.br/whatsapp is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 2 pages without a meta description

    https://powerembedded.com.br/blog and https://powerembedded.com.br/videos have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages without an H1

    https://powerembedded.com.br/videos and https://powerembedded.com.br/whatsapp have no <h1> headline, so visitors and search engines get no clear main topic.

  • 7 internal pages checked

    We fetched 7 pages linked from your homepage and read each the way a search engine does.

2 checks passed
  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

Best practices

2 to fixGoogle 9278
  • 2 broken images

    2 images failed to load on a phone, for example https://powerembedded.com.br/en/.

  • 5 JavaScript errors while loading

    5 errors were logged to the browser console while the page loaded, for example “Loading the script 'https://googleads.g.doubleclick.net/pagead/viewthroughconversion/11318292784/?random=1794233691271&…”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Content security policy”).

2 checks passed
  • Tap targets are thumb-sized

    34 of 39 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix80
  • Thin social proof

    Social proof on the homepage: a star rating. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,784 words of copy

    The homepage carries about 1,784 words of visible text.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Schedule Presentation” and “Start Free Trial”.

  • 2 calls to action

    The homepage has 2 calls to action, for example “Agendar Demo” and “Demo”.

  • Analytics in place

    Analytics detected: Google Tag Manager and Microsoft Clarity.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Ads and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 8 cookies set on arrival

    8

    Opening the homepage sets 8 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 11 other companies contacted

    Loading the homepage contacts 11 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at powerembedded.com.br, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Analytics
Google Tag Manager | Microsoft Clarity
Hosting
Cloudflare

Upkeep, stack, hiring and company data from programmable.info

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This review found 34 issues on powerembedded.com.br, including 15 speed issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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