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quince.com website review
Visit site (opens in a new tab)Reviewed 12 October 202614 issues · 56 checks
This review found 14 issues worth fixing on quince.com, 5 of them high impact, across 56 checks. The most urgent: page weight: 8.0 MB. Google's speed test didn't respond, so speed is not measured here; your full playbook measures it. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
Read the full growth playbook for Quince
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
Not scored yet: Google's speed test didn't run in this review. Re-run the review to get a score.
Show as table
| Date | Real-visitor load time (LCP) |
|---|---|
| Apr 18, 2026 | 1.9 s |
| Apr 25, 2026 | 1.9 s |
| May 2, 2026 | 1.9 s |
| May 9, 2026 | 2.0 s |
| May 16, 2026 | 2.0 s |
| May 23, 2026 | 2.0 s |
| May 30, 2026 | 2.1 s |
| Jun 6, 2026 | 2.1 s |
| Jun 13, 2026 | 2.1 s |
| Jun 20, 2026 | 2.2 s |
| Jun 27, 2026 | 2.2 s |
| Jul 4, 2026 | 2.2 s |
| Jul 11, 2026 | 2.2 s |
| Jul 18, 2026 | 2.3 s |
| Jul 25, 2026 | 2.3 s |
| Aug 1, 2026 | 2.3 s |
| Aug 8, 2026 | 2.3 s |
| Aug 15, 2026 | 2.3 s |
| Aug 22, 2026 | 2.3 s |
| Aug 29, 2026 | 2.2 s |
| Sep 5, 2026 | 2.2 s |
| Sep 12, 2026 | 2.1 s |
| Sep 19, 2026 | 2.1 s |
| Sep 26, 2026 | 2.1 s |
| Oct 3, 2026 | 2.1 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| Apr 18, 2026 | 271 ms |
| Apr 25, 2026 | 278 ms |
| May 2, 2026 | 280 ms |
| May 9, 2026 | 280 ms |
| May 16, 2026 | 282 ms |
| May 23, 2026 | 289 ms |
| May 30, 2026 | 306 ms |
| Jun 6, 2026 | 332 ms |
| Jun 13, 2026 | 354 ms |
| Jun 20, 2026 | 369 ms |
| Jun 27, 2026 | 371 ms |
| Jul 4, 2026 | 361 ms |
| Jul 11, 2026 | 347 ms |
| Jul 18, 2026 | 334 ms |
| Jul 25, 2026 | 321 ms |
| Aug 1, 2026 | 313 ms |
| Aug 8, 2026 | 313 ms |
| Aug 15, 2026 | 312 ms |
| Aug 22, 2026 | 312 ms |
| Aug 29, 2026 | 310 ms |
| Sep 5, 2026 | 301 ms |
| Sep 12, 2026 | 292 ms |
| Sep 19, 2026 | 270 ms |
| Sep 26, 2026 | 244 ms |
| Oct 3, 2026 | 218 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Not measured in this review.
Core Web Vitals
Real-user TTFB: 960 ms
960 msReal visitors wait 960 ms for your server to start answering (75th percentile). Good is under 800 ms.
Largest content (LCP) held steady for real visitors
+7%Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' largest content (lcp) went from 1.9 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
6 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 2.1 s
2.1 sReal visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 196 ms
196 msReal visitors wait 196 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Real-user FCP: 1.6 s
1.6 sReal visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.
Tap response (INP) got 16% faster for real visitors
-16%Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' tap response (inp) went from 271 ms to 218 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Images and page weight
Page weight: 8.0 MB
8.0 MBYour homepage downloads 8.0 MB on a phone, 3.2 MB of it images (40%). Under 2 MB keeps phones on slow connections fast.
10 images far larger than shown
1.1 MB10 images are downloaded at several times the size a phone draws them, for example W-HKT-3-HGRY-01_EDITED.jpg at 1,600 px wide, shown at 171 px. Resized copies would save about 1.1 MB.
1 image over 500 KB
W-HKT-3-HGRY-01_EDITED.jpg weighs 536 KiB. On a phone connection a single image that size takes seconds.
5 images below the first screen load straight away
5 images further down the page (1.8 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 2.3 g of CO₂ per visit
2.26 gBy the Sustainable Web Design model, a visit to your homepage emits about 2.26 g of CO₂e: 270.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Accessibility
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
2 checks passed
Every image has alt text
All 83 images in the HTML carry an alt attribute.
16 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 17 WCAG 2.2 A/AA and best-practice rules on the phone render: 16 passed and 1 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Meta description is long (184 characters)
Your meta description is 184 characters; Google truncates after about 160, so the end of your pitch is cut.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.
189 internal links, 6 external
The homepage links to 189 pages on quince.com and 6 external pages.
7 checks passed
One H1 headline
Your main headline reads: “Quince”.
Title: 54 characters
Your title is a healthy 54 characters: “Quince | High Quality Essentials, Radically Low Prices”.
Canonical URL set
The canonical URL is https://www.quince.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.quince.com/sitemap.xml.
AI search readiness
Organization data is thin (3 of 6 facts)
Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (555 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes /llms.txt (26 KiB, 182 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a meta description
/accessibility has no meta description, so Google writes the search snippet from whatever text it finds.
2 pages slow to respond
/shop/women/dresses and /shop/women/jackets took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 97 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 broken image
1 image failed to load on a phone, for example https://trkn.us/pixel/conv/ppt=22167;g=all_pages;gid=51555;ord=8396359033872.608;v=120.
62 small tap targets
62 of 102 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
6 JavaScript errors while loading
6 errors were logged to the browser console while the page loaded, for example “Error while unregistering blocked service workers TypeError: Cannot read properties of undefined (reading 'getRegistrat…”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 649 words of copy
The homepage carries about 649 words of visible text.
4 checks passed
8 calls to action
The homepage has 8 calls to action, for example “SHOP NOW”, “SHOP THE COLLECTION” and “Start a Return”.
2 short forms
2 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 3 customer or partner logos and 1 trust badge.
Analytics in place
Analytics detected: Google Tag Manager, Google Analytics and TikTok Pixel.
Privacy and tracking
9 trackers load before any consent
9Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Mixpanel and 4 mores (measured from a US location before any click). A consent tool (TrustArc) is installed; check it blocks these until visitors agree where the law requires it.
46 cookies set on arrival
46Opening the homepage sets 46 cookies (measured from a US location before any click).
49 other companies contacted
Loading the homepage contacts 49 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: TrustArc
A consent management tool (TrustArc) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at quince.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Go beyond the website
What your $25 Growth Playbook adds
This review found 14 issues on quince.com, including 1 speed issue, 1 SEO issue and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.