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rangel.com website review
Visit site (opens in a new tab)Reviewed 25 October 202637 issues · 81 checks
This review found 37 issues worth fixing on rangel.com, 14 of them high impact, across 81 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
80BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 2.1 s |
| May 9, 2026 | 2.1 s |
| May 16, 2026 | 2.1 s |
| May 23, 2026 | 2.1 s |
| May 30, 2026 | 2.1 s |
| Jun 6, 2026 | 2.1 s |
| Jun 13, 2026 | 2.1 s |
| Jun 20, 2026 | 2.1 s |
| Jun 27, 2026 | 2.1 s |
| Jul 4, 2026 | 2.1 s |
| Jul 11, 2026 | 2.2 s |
| Jul 18, 2026 | 2.2 s |
| Jul 25, 2026 | 2.2 s |
| Aug 1, 2026 | 2.2 s |
| Aug 8, 2026 | 2.1 s |
| Aug 15, 2026 | 2.1 s |
| Aug 22, 2026 | 2.2 s |
| Aug 29, 2026 | 2.2 s |
| Sep 5, 2026 | 2.2 s |
| Sep 12, 2026 | 2.2 s |
| Sep 19, 2026 | 2.1 s |
| Sep 26, 2026 | 2.2 s |
| Oct 3, 2026 | 2.1 s |
| Oct 10, 2026 | 2.1 s |
| Oct 17, 2026 | 2.1 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 122 ms |
| May 9, 2026 | 123 ms |
| May 16, 2026 | 122 ms |
| May 23, 2026 | 121 ms |
| May 30, 2026 | 120 ms |
| Jun 6, 2026 | 120 ms |
| Jun 13, 2026 | 119 ms |
| Jun 20, 2026 | 121 ms |
| Jun 27, 2026 | 120 ms |
| Jul 4, 2026 | 121 ms |
| Jul 11, 2026 | 121 ms |
| Jul 18, 2026 | 120 ms |
| Jul 25, 2026 | 121 ms |
| Aug 1, 2026 | 121 ms |
| Aug 8, 2026 | 123 ms |
| Aug 15, 2026 | 128 ms |
| Aug 22, 2026 | 128 ms |
| Aug 29, 2026 | 130 ms |
| Sep 5, 2026 | 128 ms |
| Sep 12, 2026 | 126 ms |
| Sep 19, 2026 | 125 ms |
| Sep 26, 2026 | 127 ms |
| Oct 3, 2026 | 127 ms |
| Oct 10, 2026 | 122 ms |
| Oct 17, 2026 | 127 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Use efficient cache lifetimes
3.6 s · 2.5 MB109 files are served with short cache lifetimes, so returning visitors download them again (2.5 MB).
Reduce unused JavaScript
1.1 s · 358 KiBAbout 358 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.1 s faster on a phone.
Render-blocking requests
1.0 s11 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.0 s.
Improve image delivery
3.3 MB19 images could be 3.3 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Mobile performance score: 52
52/100Your mobile performance score is 52 (desktop: 72). Pages that score under 90 lose visitors before the first paint.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Cookiebot and Facebook and others), adding 881 KiB and 899 ms of main-thread time.
Font display
900 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 900 ms).
Google Tag Manager adds 492 ms
492 msGoogle Tag Manager costs a phone 492 ms of main-thread work and 521 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 2.1 s
A phone's processor spends 2.1 s on main-thread work while loading, 1.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
10 long tasks on the main thread
10 long tasks block the main thread while loading, the longest for 227 ms. During a long task the page ignores taps.
Reduce unused CSS
150 ms · 23 KiBAbout 23 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Legacy JavaScript
12 KiBPolyfills for old browsers add 12 KiB JavaScript that modern phones do not need.
Minify JavaScript
7 KiB7 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Minify CSS
2 KiB2 KiB could be saved by minifying CSS.
1 checks passed
Server response: 106 ms
106 msYour server sent the HTML in 106 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 10.2 s
10.2 sYour largest element takes 10.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Conheça a diversidade de serviços logísticos que temos ao s…”.
Time to Interactive: 13.6 s
13.6 sThe page becomes fully interactive after 13.6 s. Good is under 3.8 s.
Speed Index: 7.9 s
7.9 sVisually, the page fills in at 7.9 s (Speed Index). Good is under 3.4 s.
Real-user TTFB: 875 ms
875 msReal visitors wait 875 ms for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 567 ms
567 msScripts block taps and scrolling for 567 ms in total while the page loads. Good is under 200 ms.
29 images without width and height
29 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
+2%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 122 ms to 127 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
+1%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.1 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
6 checks passed
Real-user LCP: 2.2 s
2.2 sReal visitors wait 2.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 104 ms
104 msReal visitors wait 104 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.4 s
1.4 sReal visitors see the first content after 1.4 s (75th percentile). Good is under 1.8 s.
First Contentful Paint: 1.5 s
1.5 sThe first text or image appears after 1.5 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0.001
0.001The layout barely moves while loading (CLS 0.001, good is under 0.1).
Images and page weight
Page weight: 5.7 MB in 135 requests
5.7 MBYour homepage downloads 5.7 MB in 135 requests on a phone: images 3.6 MB (55), scripts 1.1 MB (46) and fonts 938 KiB (5). Under 2 MB keeps phones on slow connections fast.
3 images over 500 KB
3 images weigh 3.3 MB together. On a phone connection a single image that size takes seconds.
2 images far larger than shown
640 KiB2 images are downloaded at several times the size a phone draws them, for example img_summit_16885943276960df600831b.png at 1,280 px wide, shown at 370 px. Resized copies would save about 640 KiB.
10 images below the first screen load straight away
10 images further down the page (3.4 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
3 images in older formats
3 images (2.6 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 1.6 g of CO₂ per visit
1.62 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.62 g of CO₂e: 194.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
8 text elements with low contrast
8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
30 images without alt text
30 images have no alt text, which hurts accessibility and image search.
8 links without text
8 visible links have no text or label, so screen readers cannot say where they go.
Alternative text of images should not be repeated as text (8 elements)
Alternative text of images should not be repeated as text: 8 elements on the page fail this check, rated minor by axe-core.
1 checks passed
30 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 34 WCAG 2.2 A/AA and best-practice rules on the phone render: 30 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
200 internal links, 10 external
The homepage links to 200 pages on rangel.com and 10 external pages.
5 checks passed
Meta description: 108 characters
Your meta description is 108 characters: “A Rangel é uma empresa logística com soluções One Stop Shop, ajustadas às especificidades de cada indústria.”.
One H1 headline
Your main headline reads: “Soluções Logísticas Globais”.
Title: 56 characters
Your title is a healthy 56 characters: “Soluções Logísticas Globais - Rangel Logistics Solutions”.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://www.rangel.com/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://www.rangel.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (756 words), so crawlers that don't run JavaScript still read it.
Other pages
2 pages without a meta description
https://www.rangel.com/en and https://www.rangel.com/es have no meta description, so Google writes the search snippet from whatever text it finds.
1 page without an H1
https://www.rangel.com/pt/a-rangel/historia has no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 89 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
6 JavaScript errors while loading
6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
13 distorted images
13 images are displayed at the wrong aspect ratio, so they look stretched or squashed.
Browser-reported issues
Chrome logged issues while loading the page (“Content security policy”).
2 checks passed
Tap targets are thumb-sized
38 of 40 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
Thin social proof
Social proof on the homepage: 3 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 383 words of copy
The homepage carries about 383 words of visible text.
1 checks passed
Analytics in place
Analytics detected: Google Tag Manager.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager, Hotjar, LinkedIn Insight and Meta Pixel (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.
8 cookies set on arrival
8Opening the homepage sets 8 cookies (measured from a US location before any click).
14 other companies contacted
Loading the homepage contacts 14 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: Cookiebot
A consent management tool (Cookiebot) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at rangel.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- jQuery
- Analytics
- Google Tag Manager
Company
- Founded
- 1980
- Headquarters
- Maia
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 37 issues on rangel.com, including 16 speed issues, 3 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.