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raptor.ph website review
Visit site (opens in a new tab)Reviewed 5 November 202645 issues · 89 checks
This review found 45 issues worth fixing on raptor.ph, 16 of them high impact, across 89 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
70C- #83,062 of 99,177 reviewed websitesbeats 14%
- #48,819 of 54,290 online storesbeats 8%
- #45,061 of 49,256 Shopify storesbeats 7%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.8 s |
| May 23, 2026 | 1.7 s |
| May 30, 2026 | 1.6 s |
| Jun 6, 2026 | 1.7 s |
| Jun 13, 2026 | 1.6 s |
| Jun 20, 2026 | 1.6 s |
| Jun 27, 2026 | 1.5 s |
| Jul 4, 2026 | 1.5 s |
| Jul 11, 2026 | 1.4 s |
| Jul 18, 2026 | 1.5 s |
| Jul 25, 2026 | 1.6 s |
| Aug 1, 2026 | 1.6 s |
| Aug 8, 2026 | 1.7 s |
| Aug 15, 2026 | 1.7 s |
| Aug 22, 2026 | 1.7 s |
| Aug 29, 2026 | 1.7 s |
| Sep 5, 2026 | 1.7 s |
| Sep 12, 2026 | 1.9 s |
| Sep 19, 2026 | 1.9 s |
| Sep 26, 2026 | 2.0 s |
| Oct 3, 2026 | 2.0 s |
| Oct 10, 2026 | 2.0 s |
| Oct 17, 2026 | 1.9 s |
| Oct 24, 2026 | 1.8 s |
| Oct 31, 2026 | 1.9 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 138 ms |
| May 23, 2026 | 146 ms |
| May 30, 2026 | 148 ms |
| Jun 6, 2026 | 158 ms |
| Jun 13, 2026 | 157 ms |
| Jun 20, 2026 | 148 ms |
| Jun 27, 2026 | 146 ms |
| Jul 4, 2026 | 145 ms |
| Jul 11, 2026 | 144 ms |
| Jul 18, 2026 | 147 ms |
| Jul 25, 2026 | 154 ms |
| Aug 1, 2026 | 160 ms |
| Aug 8, 2026 | 163 ms |
| Aug 15, 2026 | 163 ms |
| Aug 22, 2026 | 162 ms |
| Aug 29, 2026 | 161 ms |
| Sep 5, 2026 | 163 ms |
| Sep 12, 2026 | 171 ms |
| Sep 19, 2026 | 175 ms |
| Sep 26, 2026 | 186 ms |
| Oct 3, 2026 | 187 ms |
| Oct 10, 2026 | 182 ms |
| Oct 17, 2026 | 175 ms |
| Oct 24, 2026 | 165 ms |
| Oct 31, 2026 | 166 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
16.6 s · 3.2 MBAbout 3.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 16.6 s faster on a phone.
YouTube adds 1.8 s
1.8 sYouTube costs a phone 1.8 s of main-thread work and 4.8 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Render-blocking requests
1.1 s24 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.
Mobile performance score: 44
44/100Your mobile performance score is 44. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 7.3 s
A phone's processor spends 7.3 s on main-thread work while loading, 3.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (YouTube, Shopify and avada.io and others), adding 7.1 MB and 2.5 s of main-thread time.
Improve image delivery
830 KiB20 images could be 830 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Reduce unused CSS
300 ms · 184 KiBAbout 184 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Shopify adds 294 ms
294 msShopify costs a phone 294 ms of main-thread work and 1.5 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
300 ms · 68 KiBPolyfills for old browsers add 68 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.
Minify JavaScript
300 ms · 64 KiB64 KiB could be saved by minifying JavaScript.
2,418 HTML elements
The page has 2,418 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
avada.io adds 89 ms
89 msavada.io costs a phone 89 ms of main-thread work and 333 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 242 ms. During a long task the page ignores taps.
Use efficient cache lifetimes
40 KiB13 files are served with short cache lifetimes, so returning visitors download them again (40 KiB).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 14 ms
14 msYour server sent the HTML in 14 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
First Contentful Paint: 22.9 s
22.9 sThe first text or image appears after 22.9 s on a phone. Good is under 1.8 s.
Largest Contentful Paint: 39.8 s
39.8 sYour largest element takes 39.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Speed Index: 22.9 s
22.9 sVisually, the page fills in at 22.9 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 56.7 s
56.7 sThe page becomes fully interactive after 56.7 s. Good is under 3.8 s.
Real-user LCP: 3.1 s
3.1 sReal visitors wait 3.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 292 ms
292 msReal visitors wait 292 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 1.9 s
1.9 sReal visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.
Total Blocking Time: 437 ms
437 msScripts block taps and scrolling for 437 ms in total while the page loads. Good is under 200 ms.
Tap response (INP) got 17% slower for real visitors
+17%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 138 ms to 166 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
+8%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.8 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
3 checks passed
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user TTFB: 571 ms
571 msReal visitors wait 571 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 11.3 MB in 482 requests
11.3 MBYour homepage downloads 11.3 MB in 482 requests on a phone: scripts 6.1 MB (161), images 2.8 MB (66) and other files 1,014 KiB (158). Under 2 MB keeps phones on slow connections fast.
5 images in older formats
5 images (1.1 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
2 images far larger than shown
170 KiB2 images are downloaded at several times the size a phone draws them, for example 300x_divider_5.jpg at 2,000 px wide, shown at 80 px. Resized copies would save about 170 KiB.
12 images below the first screen load straight away
12 images further down the page (313 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 3.2 g of CO₂ per visit
3.19 gBy the Sustainable Web Design model, a visit to your homepage emits about 3.19 g of CO₂e: 383.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
1 button without a name
1 button has no accessible name, so screen readers announce just “button”.
31 text elements with low contrast
31 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
13 tap targets too small
13 tap targets are too small or too close together to hit reliably with a finger.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
4 images without alt text
4 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (21 elements)
All page content should be contained by landmarks: 21 elements on the page fail this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
7 links without text
7 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h1 → h3 and h1 → h3), which makes the page harder to scan with a screen reader.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (6 elements).
1 checks passed
53 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 62 WCAG 2.2 A/AA and best-practice rules on the phone render: 53 passed and 9 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
4 H1 headlines
There are 4 <h1> headlines (“New Release”, “Featured Products” and “Born from Passion, Built to Last”). One clear main headline is easier for people and search engines.
Structured data has 1 problem
Structured data found (Organization and WebSite) but with 1 problem, for example “Organization: sameAs is not an absolute URL ("#")”.
284 internal links, 17 external
The homepage links to 284 pages on raptor.ph and 17 external pages.
6 checks passed
Meta description: 141 characters
Your meta description is 141 characters: “Discover Raptor Philippines and make every adventure effortless with durable, stylish cases for your travel, photograph…”.
Title: 53 characters
Your title is a healthy 53 characters: “Raptor | Protect Your Passion - Official Online Store”.
Canonical URL set
The canonical URL is https://raptor.ph/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://raptor.ph/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,306 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://raptor.ph/llms.txt (5 KiB, 57 links), a plain-text guide to the site for AI tools.
Other pages
4 pages without a meta description
https://raptor.ph/collections/all, https://raptor.ph/policies/shipping-policy, https://raptor.ph/collections/new-release-products and https://raptor.ph/collections/promo have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages share a meta description
https://raptor.ph/products/raptor-archipelago-shirt-mt-pulag-raptor-ph and https://raptor.ph/products/raptor-archipelago-shirt-mt-apo-raptor-ph use the same meta description. A description written for each page earns more clicks.
8 pages without an H1
https://raptor.ph/collections/all, https://raptor.ph/collections/new-release-products, https://raptor.ph/pages/brand-story, https://raptor.ph/blogs/news, https://raptor.ph/pages/corporate-sales and https://raptor.ph/pages/be-a-dealer and 2 others have no <h1> headline, so visitors and search engines get no clear main topic.
4 pages slow to respond
https://raptor.ph/blogs/news, https://raptor.ph/pages/contact, https://raptor.ph/pages/corporate-sales and https://raptor.ph/pages/be-a-dealer took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 124 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
116 small tap targets
116 of 175 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
5 third-party cookies
5 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
5 JavaScript errors while loading
5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
About 1,148 words of copy
The homepage carries about 1,148 words of visible text.
6 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Talk To Us” and “Shop By Series”.
47 calls to action
The homepage has 47 calls to action, for example “Talk to Us”, “Contact Us” and “Shop by Series”.
3 short forms
3 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 38 testimonial or review blocks and 1 customer or partner logo.
Analytics in place
Analytics detected: Hotjar.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and Klaviyo and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
17 cookies set on arrival
17Opening the homepage sets 17 cookies, 1 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
38 other companies contacted
Loading the homepage contacts 38 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at raptor.ph, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 16 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Ag Shoppable Video · Hoppy Upsell Cross Sell · Hoppy Free Shipping · Klaviyo Email Marketing Sms · Judge Me Reviews · Mageplaza Tiktok Feed · Hoppy Bundles · Tek Labs Gifts Upsell · Avada Faqs · Product Compare · Easify Product Options · powr.io · conversionbear.com · neowauk.com · goaffpro.com · cloudfront.net
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Analytics
- Hotjar
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 45 issues on raptor.ph, including 22 speed issues, 2 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.