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reasors.com website review

Visit site (opens in a new tab)Reviewed 28 October 202652 issues · 95 checks

This review found 52 issues worth fixing on reasors.com, 24 of them high impact, across 95 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
5.7 s4.4 sMay 9Oct 245.5 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20264.9 s
May 16, 20264.8 s
May 23, 20264.8 s
May 30, 20264.8 s
Jun 6, 20264.7 s
Jun 13, 20264.7 s
Jun 20, 20264.6 s
Jun 27, 20264.7 s
Jul 4, 20264.7 s
Jul 11, 20264.8 s
Jul 18, 20264.9 s
Jul 25, 20264.9 s
Aug 1, 20265.1 s
Aug 8, 20264.9 s
Aug 15, 20264.8 s
Aug 22, 20264.7 s
Aug 29, 20264.7 s
Sep 5, 20265.0 s
Sep 12, 20265.2 s
Sep 19, 20265.3 s
Sep 26, 20265.4 s
Oct 3, 20265.4 s
Oct 10, 20265.5 s
Oct 17, 20265.6 s
Oct 24, 20265.5 s
Real-visitor tap response (INP)75th percentile, phones
282 ms168 msMay 9Oct 24262 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026192 ms
May 16, 2026194 ms
May 23, 2026191 ms
May 30, 2026186 ms
Jun 6, 2026182 ms
Jun 13, 2026181 ms
Jun 20, 2026188 ms
Jun 27, 2026205 ms
Jul 4, 2026220 ms
Jul 11, 2026228 ms
Jul 18, 2026235 ms
Jul 25, 2026236 ms
Aug 1, 2026240 ms
Aug 8, 2026242 ms
Aug 15, 2026244 ms
Aug 22, 2026246 ms
Aug 29, 2026245 ms
Sep 5, 2026250 ms
Sep 12, 2026254 ms
Sep 19, 2026261 ms
Sep 26, 2026268 ms
Oct 3, 2026269 ms
Oct 10, 2026268 ms
Oct 17, 2026266 ms
Oct 24, 2026262 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of reasors.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. reasors.com at 1.0 s1.0 s
  2. reasors.com at 1.9 s1.9 s
  3. reasors.com at 2.9 s2.9 s
  4. reasors.com at 3.9 s3.9 s
  5. reasors.com at 4.9 s4.9 s
  6. reasors.com at 5.8 s5.8 s
  7. reasors.com at 6.8 s6.8 s
  8. reasors.com at 7.8 s7.8 s

Speed

13 to fix29
  • Render-blocking requests

    6.5 s

    52 files block the first paint until they finish downloading. Deferring or inlining them could save about 6.5 s.

  • ncrcloud.com adds 1.3 s

    1.3 s

    ncrcloud.com costs a phone 1.3 s of main-thread work and 635 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 1.2 s

    1.2 s

    Google Tag Manager costs a phone 1.2 s of main-thread work and 1.3 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Mobile performance score: 29

    29/100

    Your mobile performance score is 29 (desktop: 56). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 6,914 HTML elements

    The page has 6,914 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Main-thread work: 6.5 s

    A phone's processor spends 6.5 s on main-thread work while loading, 3.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (ncrcloud.com, Google Tag Manager and Google CDN and others), adding 3.1 MB and 3.3 s of main-thread time.

  • Reduce unused JavaScript

    750 ms · 1.3 MB

    About 1.3 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 750 ms faster on a phone.

  • Use efficient cache lifetimes

    500 ms · 823 KiB

    30 files are served with short cache lifetimes, so returning visitors download them again (823 KiB).

  • Reduce unused CSS

    450 ms · 206 KiB

    About 206 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • Google CDN adds 333 ms

    333 ms

    Google CDN costs a phone 333 ms of main-thread work and 753 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Facebook adds 262 ms

    262 ms

    Facebook costs a phone 262 ms of main-thread work and 295 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 278 ms. During a long task the page ignores taps.

  • Minify CSS

    150 ms · 28 KiB

    28 KiB could be saved by minifying CSS.

  • Improve image delivery

    78 KiB

    8 images could be 78 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Legacy JavaScript

    51 KiB

    Polyfills for old browsers add 51 KiB JavaScript that modern phones do not need.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Minify JavaScript

    26 KiB

    26 KiB could be saved by minifying JavaScript.

  • Phones get a much slower page than desktops

    Desktop scores 56 but mobile only 29. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 3 ms

    3 ms

    Your server sent the HTML in 3 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 10.4 s

    10.4 s

    Your largest element takes 10.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 36.5 s

    36.5 s

    The page becomes fully interactive after 36.5 s. Good is under 3.8 s.

  • First Contentful Paint: 6.5 s

    6.5 s

    The first text or image appears after 6.5 s on a phone. Good is under 1.8 s.

  • Speed Index: 10.1 s

    10.1 s

    Visually, the page fills in at 10.1 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.7 s

    1.7 s

    Scripts block taps and scrolling for 1.7 s in total while the page loads. Good is under 200 ms.

  • Tap response (INP) got 37% slower for real visitors

    +37%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 192 ms to 262 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 1.9 s

    1.9 s

    Real visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 968 ms

    968 ms

    Real visitors wait 968 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • 32 images without width and height

    32 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) got 14% slower for real visitors

    +14%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 4.9 s to 5.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user LCP: 2.1 s

    2.1 s

    Real visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 176 ms

    176 ms

    Real visitors wait 176 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.05

    0.05

    For real visitors the layout shifts by 0.05 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0.018

    0.018

    The layout barely moves while loading (CLS 0.018, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 5.9 MB in 271 requests

    5.9 MB

    Your homepage downloads 5.9 MB in 271 requests on a phone: scripts 3.2 MB (89), images 1.4 MB (65) and other files 641 KiB (79). Under 2 MB keeps phones on slow connections fast.

  • 1 image below the first screen load straight away

    1 image further down the page (34 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 1.7 g of CO₂ per visit

    1.68 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.68 g of CO₂e: 201.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

11 to fixGoogle 7584
  • Invalid ARIA attributes

    1 element use ARIA attributes their role does not allow, which confuses screen readers.

  • Certain ARIA roles must contain particular children (1 element)

    Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

  • 20 text elements with low contrast

    20 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Interactive controls must not be nested (5 elements)

    Interactive controls must not be nested: 5 elements on the page fail this check, rated serious by axe-core.

  • Hidden but focusable

    3 elements hidden from screen readers can still receive keyboard focus.

  • ARIA input fields must have an accessible name (1 element)

    ARIA input fields must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

  • 19 images without alt text

    19 images have no alt text, which hurts accessibility and image search.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • Elements marked as presentational should be consistently ignored (1 element)

    Elements marked as presentational should be consistently ignored: 1 element on the page fails this check, rated minor by axe-core.

1 checks passed
  • 44 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 11 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 8570
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Title is short (8 characters)

    Your title is only 8 characters: “Reasor's”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No social preview image

    No Open Graph image (also missing: og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 128 internal links, 20 external

    The homepage links to 128 pages on reasors.com and 20 external pages.

4 checks passed
  • Canonical URL set

    The canonical URL is https://reasors.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://reasors.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://reasors.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (482 words), so crawlers that don't run JavaScript still read it.

Other pages

4 to fix78
  • 4 pages share 2 titles

    https://reasors.com/list/shop and https://reasors.com/shop all use the title “Shop | Reasor's”, and 1 other title repeat too. Search engines can't tell which page to show for a search, so each competes with the others.

  • 15 pages without a meta description

    https://reasors.com/list/shop, https://reasors.com/weekly-ad, https://reasors.com/shop, https://reasors.com/list, https://reasors.com/my-store and https://reasors.com/reasors-curbside and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 links to non-canonical URLs

    Your homepage links to 2 pages by a URL that isn't their canonical one, for example https://reasors.com/list/shop, whose canonical is https://reasors.com/shop. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 7 pages without an H1

    https://reasors.com/list/shop, https://reasors.com/weekly-ad, https://reasors.com/shop, https://reasors.com/list, https://reasors.com/my-store and https://reasors.com/recipes and 1 other have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 51 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

4 to fixGoogle 5074
  • 3 broken images

    3 images failed to load on a phone, for example https://reasors.kinsta.cloud/wp-content/uploads/2024/12/New-Reasors-Logo-Large-Color-RGB-scaled-1.png.

  • 4 third-party cookies

    4 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 5 JavaScript errors while loading

    5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

  • Requests the geolocation permission on page load

    Requests the geolocation permission on page load.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

2 checks passed
  • Tap targets are thumb-sized

    34 of 34 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix67
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 243 words

    The homepage has only about 243 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Download the App!” and “CONTACT US”.

  • 9 calls to action

    The homepage has 9 calls to action, for example “.cls-1{fill:#414042;} Shop Online”, “Contact Us” and “Online Shopping Credit Request Form”.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

Privacy and tracking

1 to fix
  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Ads and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 16 cookies set on arrival

    16

    Opening the homepage sets 16 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 63 other companies contacted

    Loading the homepage contacts 63 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at reasors.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Hosting
Cloudflare

Upkeep, stack, hiring and company data from programmable.info

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What your $25 Growth Playbook adds

This review found 52 issues on reasors.com, including 23 speed issues, 4 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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