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redhawkvapes.com website review
Visit site (opens in a new tab)Reviewed 7 November 202628 issues · 89 checks
This review found 28 issues worth fixing on redhawkvapes.com, 9 of them high impact, across 89 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
80B- #31,002 of 81,148 reviewed websitesbeats 56%
- #18,315 of 40,074 online storesbeats 48%
- #17,384 of 35,464 Shopify storesbeats 44%
Closest competitors among Shopify stores
Compare side by sideOne score from every part of this review. How it works
Speed
Improve image delivery
10.5 s · 2.2 MB6 images could be 2.2 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 10.5 s faster on a phone.
Mobile performance score: 59
59/100Your mobile performance score is 59. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
950 ms11 files block the first paint until they finish downloading. Deferring or inlining them could save about 950 ms.
Main-thread work: 3.6 s
A phone's processor spends 3.6 s on main-thread work while loading, 1.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
4 third-party services on the page
4 third-party services load with your homepage (Clarity, Google Tag Manager and Google Fonts and others), adding 301 KiB and 235 ms of main-thread time.
Reduce unused JavaScript
150 ms · 103 KiBAbout 103 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.
Legacy JavaScript
200 ms · 14 KiBPolyfills for old browsers add 14 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 200 ms faster on a phone.
5 long tasks on the main thread
5 long tasks block the main thread while loading, the longest for 64 ms. During a long task the page ignores taps.
Use efficient cache lifetimes
10 KiB1 file is served with short cache lifetimes, so returning visitors download them again (10 KiB).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Minify CSS
3 KiB3 KiB could be saved by minifying CSS.
1 checks passed
Server response: 33 ms
33 msYour server sent the HTML in 33 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 14.0 s
14.0 sYour largest element takes 14.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “RedHawk Black Friday: Buy 1, Get 2 Free. 120K Puff Bundle D…”.
Speed Index: 22.5 s
22.5 sVisually, the page fills in at 22.5 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 15.7 s
15.7 sThe page becomes fully interactive after 15.7 s. Good is under 3.8 s.
Cumulative Layout Shift: 0.146
0.146The layout shifts by 0.146 while loading, so content jumps under the reader's thumb. Good is under 0.1.
11 images without width and height
11 images have no width and height attributes, so the layout jumps as each one loads.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
2 checks passed
First Contentful Paint: 1.0 s
1.0 sThe first text or image appears after 1.0 s, inside the 1.8 s “good” threshold.
Total Blocking Time: 15 ms
15 msScripts block the page for only 15 ms while loading. Good is under 200 ms.
Images and page weight
2 images over 500 KB
2 images weigh 2.5 MB together. On a phone connection a single image that size takes seconds.
Page weight: 3.7 MB in 64 requests
3.7 MBYour homepage downloads 3.7 MB in 64 requests on a phone: images 3.1 MB (14), scripts 431 KiB (22) and fonts 92 KiB (5). Under 2 MB keeps phones on slow connections fast.
1 image in older formats
1 image (2.0 MB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
9 images below the first screen load straight away
9 images further down the page (1.0 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
3 images far larger than shown
129 KiB3 images are downloaded at several times the size a phone draws them, for example airflow.webp at 1,200 px wide, shown at 358 px. Resized copies would save about 129 KiB.
About 1.1 g of CO₂ per visit
1.06 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.06 g of CO₂e: 127.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
11 text elements with low contrast
11 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
All page content should be contained by landmarks (2 elements)
All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (2 elements).
2 checks passed
Every image has alt text
All 46 images in the HTML carry an alt attribute.
44 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 4 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
56 internal links, 17 external
The homepage links to 56 pages on redhawkvapes.com and 17 external pages.
7 checks passed
Meta description: 142 characters
Your meta description is 142 characters: “RedHawk 40K Flex Stash, powered by Suorin. Up to 40,000 puffs, a hidden stash compartment, 16W adjustable power and 12 …”.
One H1 headline
Your main headline reads: “40K Flex Stash”.
Title: 62 characters
Your title is a healthy 62 characters: “RedHawk Vapes | 40K Flex Stash: Swap the Pod, Keep the Battery”.
Canonical URL set
The canonical URL is https://redhawkvapes.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://redhawkvapes.com/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,185 words), so crawlers that don't run JavaScript still read it.
Other pages
1 linked page is broken
Your homepage links to /pages/redhawk-vapes-store-locator, which answers with an error. Visitors hit a dead end and search engines drop it.
1 linked page hidden from search
/membership is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
13 internal pages checked
We fetched 13 pages linked from your homepage and read each the way a search engine does.
5 checks passed
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 12 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
Every page has a title
All 12 pages that loaded have a <title>.
Best practices
3 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Tap targets are thumb-sized
18 of 19 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
1 broken link to your own pages
1 link from your homepage to your own site is broken, for example https://redhawkvapes.com/pages/redhawk-vapes-store-locator (404).
No HSTS header
No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
No X-Content-Type-Options
X-Content-Type-Options: nosniff is missing, so browsers may guess file types.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
4 checks passed
Served over HTTPS
The homepage is served over HTTPS (redhawkvapes.com).
Valid certificate (79 days left)
The certificate from Let's Encrypt · YR2 verifies for redhawkvapes.com and is valid for another 79 days.
http:// redirects to https
http://redhawkvapes.com redirects to the secure version.
HTTP/2 and HTTP/3
The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.
Domain and trust
Domain expires in 15 days
redhawkvapes.com is registered until Nov 2026. If it lapses, the site and its email stop working and someone else can buy the name. Renew it, and turn on auto-renew.
No CAA record
redhawkvapes.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
redhawkvapes.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
1 checks passed
Domain is 1 year old
1 yearredhawkvapes.com was registered in Nov 2024 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.
Content and conversion
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 976 words of copy
The homepage carries about 976 words of visible text.
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “02 SHOP”.
5 calls to action
The homepage has 5 calls to action, for example “Shop”, “Shop starter kits” and “Shop every flavor”.
Social proof on the page
Social proof on the homepage: 4 customer or partner logos and 1 trust badge.
Analytics in place
Analytics detected: Google Analytics and Microsoft Clarity.
Direct contact links
Visitors can reach you directly: 0 phone links and 1 email link.
Email authentication
DMARC is monitor-only (p=none)
DMARC is set to p=none, so mail pretending to be redhawkvapes.com is still delivered. Add a report address, check the reports, then move to quarantine.
No DKIM key on the usual selectors
We found no DKIM key on the selectors the big email providers use. If you send through one of them, turning on DKIM signing improves delivery.
Email authentication score: 60/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
1 checks passed
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:dc-aa8e722993._spfm.redhawkvapes.com ~all”.
Privacy and tracking
1 tracker load before any consent
1Before a visitor clicks anything, the page loads Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
3 other companies contacted
Loading the homepage contacts 3 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Upkeep, stack and company
No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.
Stack
- Framework
- Next.js
- E-commerce
- 10 Shopify Products;Shopify;Shopify Plus
- Analytics
- Google Analytics | Microsoft Clarity
- Hosting
- Shopify Hosted
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 28 issues on redhawkvapes.com, including 9 speed issues and 1 SEO issue. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.