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reinaolga.com website review

Visit site (opens in a new tab)Reviewed 10 November 202634 issues · 82 checks

This review found 34 issues worth fixing on reinaolga.com, 12 of them high impact, across 82 checks. The most urgent: page weight: 39.8 MB in 449 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.4 s1.7 sMay 23Nov 72.3 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20262.1 s
May 30, 20262.0 s
Jun 6, 20262.1 s
Jun 13, 20262.2 s
Jun 20, 20262.3 s
Jun 27, 20262.3 s
Jul 4, 20262.3 s
Jul 11, 20262.2 s
Jul 18, 20262.1 s
Jul 25, 20261.9 s
Aug 1, 20261.8 s
Aug 8, 20261.7 s
Aug 15, 20261.8 s
Aug 22, 20261.9 s
Aug 29, 20262.0 s
Sep 5, 20261.9 s
Sep 12, 20262.0 s
Sep 19, 20261.9 s
Sep 26, 20261.9 s
Oct 3, 20261.9 s
Oct 10, 20262.0 s
Oct 17, 20262.0 s
Oct 24, 20262.1 s
Oct 31, 20262.2 s
Nov 7, 20262.3 s
Real-visitor tap response (INP)75th percentile, phones
550 ms107 msMay 23Nov 7499 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026158 ms
May 30, 2026169 ms
Jun 6, 2026178 ms
Jun 13, 2026199 ms
Jun 20, 2026208 ms
Jun 27, 2026201 ms
Jul 4, 2026205 ms
Jul 11, 2026199 ms
Jul 18, 2026194 ms
Jul 25, 2026198 ms
Aug 1, 2026196 ms
Aug 8, 2026204 ms
Aug 15, 2026210 ms
Aug 22, 2026223 ms
Aug 29, 2026236 ms
Sep 5, 2026224 ms
Sep 12, 2026248 ms
Sep 19, 2026218 ms
Sep 26, 2026220 ms
Oct 3, 2026214 ms
Oct 10, 2026211 ms
Oct 17, 2026219 ms
Oct 24, 2026270 ms
Oct 31, 2026323 ms
Nov 7, 2026499 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of reinaolga.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. reinaolga.com at 0.8 s0.8 s
  2. reinaolga.com at 1.7 s1.7 s
  3. reinaolga.com at 2.5 s2.5 s
  4. reinaolga.com at 3.4 s3.4 s
  5. reinaolga.com at 4.2 s4.2 s
  6. reinaolga.com at 5.0 s5.0 s
  7. reinaolga.com at 5.9 s5.9 s
  8. reinaolga.com at 6.7 s6.7 s

Speed

10 to fix66
  • Improve image delivery

    1.9 s · 522 KiB

    10 images could be 522 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.9 s faster on a phone.

  • 8,254 HTML elements

    The page has 8,254 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Main-thread work: 4.1 s

    A phone's processor spends 4.1 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Mobile performance score: 66

    66/100

    Your mobile performance score is 66. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    750 ms

    7 files block the first paint until they finish downloading. Deferring or inlining them could save about 750 ms.

  • 8 third-party services on the page

    8 third-party services load with your homepage (tagshop.ai, Shopify and Google Tag Manager and others), adding 1.3 MB and 605 ms of main-thread time.

  • Reduce unused JavaScript

    300 ms · 243 KiB

    About 243 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Reduce unused CSS

    300 ms · 68 KiB

    About 68 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • tagshop.ai adds 270 ms

    270 ms

    tagshop.ai costs a phone 270 ms of main-thread work and 226 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 119 ms

    119 ms

    Shopify costs a phone 119 ms of main-thread work and 384 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 6 long tasks on the main thread

    6 long tasks block the main thread while loading, the longest for 221 ms. During a long task the page ignores taps.

  • Minify CSS

    150 ms · 6 KiB

    6 KiB could be saved by minifying CSS.

  • Font display

    100 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

  • Use efficient cache lifetimes

    55 KiB

    8 files are served with short cache lifetimes, so returning visitors download them again (55 KiB).

  • Legacy JavaScript

    19 KiB

    Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 37 ms

    37 ms

    Your server sent the HTML in 37 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 13.9 s

    13.9 s

    Your largest element takes 13.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 21.2 s

    21.2 s

    The page becomes fully interactive after 21.2 s. Good is under 3.8 s.

  • Speed Index: 6.9 s

    6.9 s

    Visually, the page fills in at 6.9 s (Speed Index). Good is under 3.4 s.

  • Real-user INP: 499 ms

    499 ms

    Real visitors wait 499 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) got 151% slower for real visitors

    +151%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 158 ms to 499 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 10% slower for real visitors

    +10%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.1 s to 2.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Real-user LCP: 2.3 s

    2.3 s

    Real visitors wait 2.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.6 s

    1.6 s

    Real visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 681 ms

    681 ms

    Real visitors wait 681 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 157 ms

    157 ms

    Scripts block the page for only 157 ms while loading. Good is under 200 ms.

  • First Contentful Paint: 1.3 s

    1.3 s

    The first text or image appears after 1.3 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

3 to fix53
  • Page weight: 39.8 MB in 449 requests

    39.8 MB

    Your homepage downloads 39.8 MB in 449 requests on a phone: media 31.2 MB (7), images 6.0 MB (77) and scripts 1.3 MB (217). Under 2 MB keeps phones on slow connections fast.

  • 3 images far larger than shown

    253 KiB

    3 images are downloaded at several times the size a phone draws them, for example Reina_Sam_Diego_Men_Beachwear_005282210005-min.jpg at 390 px wide, shown at 88 px. Resized copies would save about 253 KiB.

  • 8 images below the first screen load straight away

    8 images further down the page (499 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 11.3 g of CO₂ per visit

    11.28 g

    By the Sustainable Web Design model, a visit to your homepage emits about 11.28 g of CO₂e: 1353.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

Accessibility

6 to fixGoogle 9392
  • Hidden but focusable

    24 elements hidden from screen readers can still receive keyboard focus.

  • Scrollable region must have keyboard access (7 elements)

    Scrollable region must have keyboard access: 7 elements on the page fail this check, rated serious by axe-core.

  • 15 images without alt text

    15 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 42 links without text

    42 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.

1 checks passed
  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 4 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 10090
  • Title is short (10 characters)

    Your title is only 10 characters: “Reina Olga”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 225 internal links, 4 external

    The homepage links to 225 pages on reinaolga.com and 4 external pages.

6 checks passed
  • Meta description: 130 characters

    Your meta description is 130 characters: “Shop premium swimwear at Reina Olga Official website - awesome beachwear, clothing & accessories. Fast shipping & secur…”.

  • One H1 headline

    Your main headline reads: “Reina Olga”.

  • Canonical URL set

    The canonical URL is https://reinaolga.com/en-us.

  • Structured data in place

    Structured data found: Organization.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://reinaolga.com/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,390 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://reinaolga.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix90
  • 15 pages without a meta description

    https://reinaolga.com/en-us/collections/guia-all-ss26, https://reinaolga.com/en-us/collections/guia-all-swimwear, https://reinaolga.com/en-us/collections/guia-best-sellers-swim, https://reinaolga.com/en-us/collections/ss26, https://reinaolga.com/en-us/collections/guia-forever-classics and https://reinaolga.com/en-us/collections/guia-animal-print-swim and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 pages without an H1

    https://reinaolga.com/en-us/collections/guia-all-ss26, https://reinaolga.com/en-us/collections/guia-all-swimwear, https://reinaolga.com/en-us/collections/guia-best-sellers-swim, https://reinaolga.com/en-us/collections/ss26, https://reinaolga.com/en-us/collections/guia-forever-classics and https://reinaolga.com/en-us/collections/guia-animal-print-swim and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 78 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9291
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

2 checks passed
  • Tap targets are thumb-sized

    29 of 31 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix79
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Only about 154 words

    The homepage has only about 154 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop Now”.

  • 8 calls to action

    The homepage has 8 calls to action, for example “Shop All”, “Shop Now” and “Contact Us”.

  • 5 short forms

    5 short forms (7 fields at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

Privacy and tracking

  • 8 trackers load before any consent

    8

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 3 mores (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.

  • 17 cookies set on arrival

    17

    Opening the homepage sets 17 cookies (measured from a US location before any click).

  • 31 other companies contacted

    Loading the homepage contacts 31 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Cookiebot

    A consent management tool (Cookiebot) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at reinaolga.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 4 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Klaviyo Email Marketing Sms · Peppyduck Restock Whatsapp · Taggbox Commerce · Selleasy

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Tag Manager
Hosting
Shopify

Company

Headquarters
Saint Moritz

Upkeep, stack, hiring and company data from programmable.info

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