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rklcpa.com website review

Visit site (opens in a new tab)Reviewed 4 November 202636 issues · 83 checks

This review found 36 issues worth fixing on rklcpa.com, 17 of them high impact, across 83 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.4 s1.6 sMay 16Oct 311.9 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.7 s
May 23, 20262.0 s
May 30, 20262.1 s
Jun 6, 20262.2 s
Jun 13, 20262.2 s
Jun 20, 20262.2 s
Jun 27, 20262.2 s
Jul 4, 20262.3 s
Jul 11, 20262.3 s
Jul 18, 20262.1 s
Jul 25, 20262.2 s
Aug 1, 20262.0 s
Aug 8, 20262.0 s
Aug 15, 20261.9 s
Aug 22, 20261.9 s
Aug 29, 20262.0 s
Sep 5, 20261.9 s
Sep 12, 20261.9 s
Sep 19, 20261.9 s
Sep 26, 20261.8 s
Oct 3, 20261.9 s
Oct 10, 20262.0 s
Oct 17, 20261.9 s
Oct 24, 20262.0 s
Oct 31, 20261.9 s
Real-visitor tap response (INP)75th percentile, phones
127 ms74 msMay 16Oct 3196 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 202684 ms
May 23, 202692 ms
May 30, 2026103 ms
Jun 6, 2026121 ms
Jun 13, 2026109 ms
Jun 20, 2026101 ms
Jun 27, 202696 ms
Jul 4, 202686 ms
Jul 11, 202683 ms
Jul 18, 202680 ms
Jul 25, 202687 ms
Aug 1, 202689 ms
Aug 8, 202690 ms
Aug 15, 202690 ms
Aug 22, 202688 ms
Aug 29, 202688 ms
Sep 5, 202694 ms
Sep 12, 202694 ms
Sep 19, 202695 ms
Sep 26, 202687 ms
Oct 3, 202695 ms
Oct 10, 202696 ms
Oct 17, 202699 ms
Oct 24, 2026103 ms
Oct 31, 202696 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of rklcpa.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. rklcpa.com at 0.4 s0.4 s
  2. rklcpa.com at 0.8 s0.8 s
  3. rklcpa.com at 1.1 s1.1 s
  4. rklcpa.com at 1.5 s1.5 s
  5. rklcpa.com at 1.9 s1.9 s
  6. rklcpa.com at 2.3 s2.3 s
  7. rklcpa.com at 2.6 s2.6 s
  8. rklcpa.com at 3.0 s3.0 s

Speed

10 to fix37
  • Reduce unused JavaScript

    5.7 s · 895 KiB

    About 895 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 5.7 s faster on a phone.

  • Use efficient cache lifetimes

    4.0 s · 695 KiB

    58 files are served with short cache lifetimes, so returning visitors download them again (695 KiB).

  • Improve image delivery

    3.8 s · 602 KiB

    5 images could be 602 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 3.8 s faster on a phone.

  • Render-blocking requests

    1.9 s

    14 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.9 s.

  • Mobile performance score: 37

    37/100

    Your mobile performance score is 37. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Google CDN and Hubspot and others), adding 1.8 MB and 1.4 s of main-thread time.

  • Google Tag Manager adds 746 ms

    746 ms

    Google Tag Manager costs a phone 746 ms of main-thread work and 940 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    450 ms · 106 KiB

    About 106 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • Google CDN adds 458 ms

    458 ms

    Google CDN costs a phone 458 ms of main-thread work and 742 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 3.3 s

    A phone's processor spends 3.3 s on main-thread work while loading, 1.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 16 long tasks on the main thread

    16 long tasks block the main thread while loading, the longest for 204 ms. During a long task the page ignores taps.

  • Minify JavaScript

    150 ms · 23 KiB

    23 KiB could be saved by minifying JavaScript.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 13 ms

    13 ms

    Your server sent the HTML in 13 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • First Contentful Paint: 7.8 s

    7.8 s

    The first text or image appears after 7.8 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 20.0 s

    20.0 s

    Your largest element takes 20.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Time to Interactive: 20.1 s

    20.1 s

    The page becomes fully interactive after 20.1 s. Good is under 3.8 s.

  • Speed Index: 8.8 s

    8.8 s

    Visually, the page fills in at 8.8 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 844 ms

    844 ms

    Scripts block taps and scrolling for 844 ms in total while the page loads. Good is under 200 ms.

  • Real-user TTFB: 1.1 s

    1.1 s

    Real visitors wait 1.1 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 13% slower for real visitors

    +13%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 84 ms to 96 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +5%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.7 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 1.9 s

    1.9 s

    Real visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 96 ms

    96 ms

    Real visitors wait 96 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.7 s

    1.7 s

    Real visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix85
  • Page weight: 3.8 MB in 98 requests

    3.8 MB

    Your homepage downloads 3.8 MB in 98 requests on a phone: scripts 2.0 MB (50), images 1.2 MB (18) and other files 361 KiB (11). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (196 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 2 images below the first screen load straight away

    2 images further down the page (237 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.1 g of CO₂ per visit

    1.07 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.07 g of CO₂e: 128.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

6 to fixGoogle 8792
  • Unlabelled dropdowns

    1 dropdown has no label.

  • 15 text elements with low contrast

    15 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Positive tabindex

    12 elements have a tabindex above 0, which scrambles the keyboard order.

  • All page content should be contained by landmarks (22 elements)

    All page content should be contained by landmarks: 22 elements on the page fail this check, rated moderate by axe-core.

  • 6 links without text

    6 visible links have no text or label, so screen readers cannot say where they go.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 11 images in the HTML carry an alt attribute.

  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 8584
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 1 link crawlers can't follow

    1 link has no real href, so search engines can't follow it.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 162 internal links, 12 external

    The homepage links to 162 pages on rklcpa.com and 12 external pages.

6 checks passed
  • Meta description: 127 characters

    Your meta description is 127 characters: “RKL is a nationally leading professional services firm, providing assurance, tax, advisory, wealth management and IT so…”.

  • Title: 51 characters

    Your title is a healthy 51 characters: “RKL LLP - CPA Accounting & Business Consulting Firm”.

  • Canonical URL set

    The canonical URL is https://www.rklcpa.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, Organization, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.rklcpa.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no https://www.rklcpa.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,091 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix83
  • 1 linked page hidden from search

    https://www.rklcpa.com/client-logins is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 2 pages share a title

    https://www.rklcpa.com/services/assurance/is-assurance-and-advisory and https://www.rklcpa.com/services/assurance/is-assurance-and-advisory/fractional-chief-information-security-officer-services all use the title “IS Assurance and Advisory Services - RKL LLP”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages share a meta description

    https://www.rklcpa.com/services/assurance/is-assurance-and-advisory and https://www.rklcpa.com/services/assurance/is-assurance-and-advisory/fractional-chief-information-security-officer-services use the same meta description. A description written for each page earns more clicks.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 138 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Every page has an H1

    Each page we checked has a main headline.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9678
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=5280777&tm=gtm002&Ver=2&mid=beffbaf8-59c2-4ea0-8f40-6876dca3ad0d&bo=1&sid=c8dd6140d83c11f1af16378568f86c7c&vid=c8dd7750d83c11f1a5dbcbf6196d2232&vids=1&msclkid=N&pi=918.

  • 7 small tap targets

    7 of 23 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix75
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • A 13-field form

    Your longest form asks for 13 fields (9 required). Every extra field lowers completion.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 504 words of copy

    The homepage carries about 504 words of visible text.

4 checks passed
  • 3 calls to action

    The homepage has 3 calls to action, for example “Contact” and “Get In Touch”.

  • Social proof on the page

    Social proof on the homepage: 1 customer or partner logo and 1 trust badge.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and HubSpot.

  • Direct contact links

    Visitors can reach you directly: 7 phone links and 0 email links.

Privacy and tracking

  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, HubSpot and LinkedIn Insight and 1 more (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.

  • 13 cookies set on arrival

    13

    Opening the homepage sets 13 cookies (measured from a US location before any click).

  • 19 other companies contacted

    Loading the homepage contacts 19 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: HubSpot cookie banner

    A consent management tool (HubSpot cookie banner) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at rklcpa.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Analytics | Google Tag Manager
Hosting
Sucuri

Upkeep, stack, hiring and company data from programmable.info

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