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rodekors.no website review
Visit site (opens in a new tab)Reviewed 1 November 202633 issues · 79 checks
This review found 33 issues worth fixing on rodekors.no, 9 of them high impact, across 79 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
82BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 847 ms |
| May 16, 2026 | 863 ms |
| May 23, 2026 | 854 ms |
| May 30, 2026 | 850 ms |
| Jun 6, 2026 | 851 ms |
| Jun 13, 2026 | 832 ms |
| Jun 20, 2026 | 834 ms |
| Jun 27, 2026 | 832 ms |
| Jul 4, 2026 | 836 ms |
| Jul 11, 2026 | 870 ms |
| Jul 18, 2026 | 887 ms |
| Jul 25, 2026 | 893 ms |
| Aug 1, 2026 | 898 ms |
| Aug 8, 2026 | 884 ms |
| Aug 15, 2026 | 855 ms |
| Aug 22, 2026 | 857 ms |
| Aug 29, 2026 | 847 ms |
| Sep 5, 2026 | 850 ms |
| Sep 12, 2026 | 852 ms |
| Sep 19, 2026 | 866 ms |
| Sep 26, 2026 | 877 ms |
| Oct 3, 2026 | 856 ms |
| Oct 10, 2026 | 859 ms |
| Oct 17, 2026 | 837 ms |
| Oct 24, 2026 | 828 ms |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 113 ms |
| May 16, 2026 | 116 ms |
| May 23, 2026 | 116 ms |
| May 30, 2026 | 116 ms |
| Jun 6, 2026 | 119 ms |
| Jun 13, 2026 | 121 ms |
| Jun 20, 2026 | 125 ms |
| Jun 27, 2026 | 129 ms |
| Jul 4, 2026 | 134 ms |
| Jul 11, 2026 | 136 ms |
| Jul 18, 2026 | 137 ms |
| Jul 25, 2026 | 135 ms |
| Aug 1, 2026 | 134 ms |
| Aug 8, 2026 | 135 ms |
| Aug 15, 2026 | 135 ms |
| Aug 22, 2026 | 137 ms |
| Aug 29, 2026 | 138 ms |
| Sep 5, 2026 | 138 ms |
| Sep 12, 2026 | 139 ms |
| Sep 19, 2026 | 141 ms |
| Sep 26, 2026 | 140 ms |
| Oct 3, 2026 | 141 ms |
| Oct 10, 2026 | 143 ms |
| Oct 17, 2026 | 144 ms |
| Oct 24, 2026 | 145 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Use efficient cache lifetimes
1.2 s · 1.2 MB30 files are served with short cache lifetimes, so returning visitors download them again (1.2 MB).
Improve image delivery
600 ms · 778 KiB5 images could be 778 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 600 ms faster on a phone.
Mobile performance score: 71
71/100Your mobile performance score is 71. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
570 ms · 282 KiBAbout 282 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 570 ms faster on a phone.
Render-blocking requests
800 ms5 files block the first paint until they finish downloading. Deferring or inlining them could save about 800 ms.
Google Tag Manager adds 284 ms
284 msGoogle Tag Manager costs a phone 284 ms of main-thread work and 324 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
1,736 HTML elements
The page has 1,736 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Google Maps and cookieinformation.com and others), adding 553 KiB and 396 ms of main-thread time.
Reduce unused CSS
150 ms · 28 KiBAbout 28 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
4 long tasks on the main thread
4 long tasks block the main thread while loading, the longest for 130 ms. During a long task the page ignores taps.
Legacy JavaScript
9 KiBPolyfills for old browsers add 9 KiB JavaScript that modern phones do not need.
Minify CSS
6 KiB6 KiB could be saved by minifying CSS.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
2 checks passed
Main-thread work: 0.9 s
A phone's processor spends 0.9 s on main-thread work while loading, 348 ms of it running JavaScript. That is comfortably low.
Server response: 2 ms
2 msYour server sent the HTML in 2 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 6.0 s
6.0 sYour largest element takes 6.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Time to Interactive: 10.0 s
10.0 sThe page becomes fully interactive after 10.0 s. Good is under 3.8 s.
Tap response (INP) got 26% slower for real visitors
+26%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 113 ms to 145 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Speed Index: 5.1 s
5.1 sVisually, the page fills in at 5.1 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 2.3 s
2.3 sThe first text or image appears after 2.3 s on a phone. Good is under 1.8 s.
10 images without width and height
10 images have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) held steady for real visitors
-3%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 0.8 s to 0.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
8 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 0.9 s
0.9 sReal visitors wait 0.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 137 ms
137 msReal visitors wait 137 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 0.8 s
0.8 sReal visitors see the first content after 0.8 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 282 ms
282 msReal visitors wait 282 ms for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 93 ms
93 msScripts block the page for only 93 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0.029
0.029The layout barely moves while loading (CLS 0.029, good is under 0.1).
Images and page weight
8 images in older formats
8 images (876 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
6 images below the first screen load straight away
6 images further down the page (759 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 0.5 g of CO₂ per visit
0.52 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.52 g of CO₂e: 61.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Page weight: 1.8 MB in 50 requests
1.8 MBYour homepage downloads 1.8 MB in 50 requests on a phone: images 1.1 MB (22), scripts 610 KiB (14) and fonts 66 KiB (3). That is a lean page.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
1 button without a name
1 button has no accessible name, so screen readers announce just “button”.
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
Document should not have more than one banner landmark (1 element)
Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
ARIA role should be appropriate for the element (1 element)
ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.
2 checks passed
Every image has alt text
All 21 images in the HTML carry an alt attribute.
49 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 5 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 H1 headlines
There are 2 <h1> headlines (“Røde Kors startsiden” and “Ditt bidrag kan gjøre en forskjell”). One clear main headline is easier for people and search engines.
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
Meta description is long (172 characters)
Your meta description is 172 characters; Google truncates after about 160, so the end of your pitch is cut.
No robots.txt
There is no robots.txt at rodekors.no/robots.txt, the first file search crawlers ask for.
28 internal links, 12 external
The homepage links to 28 pages on rodekors.no and 12 external pages.
4 checks passed
Title: 32 characters
Your title is a healthy 32 characters: “Røde Kors startsiden - Røde Kors”.
Structured data in place
Structured data found: WebPage.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
XML sitemap found
Your XML sitemap is reachable at https://www.rodekors.no/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://www.rodekors.no/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
1 checks passed
Text is in the HTML
Your server sends the page's text in the HTML (245 words), so crawlers that don't run JavaScript still read it.
Other pages
1 linked page hidden from search
https://www.rodekors.no/stott-arbeidet/rode-kors-giver is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
1 page without a meta description
https://www.rodekors.no/en has no meta description, so Google writes the search snippet from whatever text it finds.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 18 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 broken image
1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=343252259&tm=gtm002&Ver=2&mid=505cde42-5518-4098-a24e-efa7326e0c39&bo=1&sid=f7255e70d61611f1a04ff7399367495d&vid=f72584f0d61611f19ad6073fde3d17dc&vids=1&msclkid=N>m_.
5 small tap targets
5 of 17 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 268 words of copy
The homepage carries about 268 words of visible text.
3 checks passed
1 short form
A short form (1 field at most) is right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 0 phone links and 1 email link.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager and Microsoft Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
2 cookies set on arrival
2Opening the homepage sets 2 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
9 other companies contacted
Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at rodekors.no, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Hosting
- Stim Computing As Advania Norge As
Company
- Employees
- 1,015
- Founded
- 1865
- Headquarters
- Oslo
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 33 issues on rodekors.no, including 13 speed issues, 4 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.