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rsandrews.com website review
Visit site (opens in a new tab)Reviewed 3 November 202641 issues · 88 checks
This review found 41 issues worth fixing on rsandrews.com, 18 of them high impact, across 88 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
68DClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 2.0 s |
| May 23, 2026 | 1.9 s |
| May 30, 2026 | 2.0 s |
| Jun 6, 2026 | 2.2 s |
| Jun 13, 2026 | 2.5 s |
| Jun 20, 2026 | 2.7 s |
| Jun 27, 2026 | 3.0 s |
| Jul 4, 2026 | 3.1 s |
| Jul 11, 2026 | 3.2 s |
| Jul 18, 2026 | 3.3 s |
| Jul 25, 2026 | 3.3 s |
| Aug 1, 2026 | 3.3 s |
| Aug 8, 2026 | 3.4 s |
| Aug 15, 2026 | 3.4 s |
| Aug 22, 2026 | 2.9 s |
| Aug 29, 2026 | 2.6 s |
| Sep 5, 2026 | 2.2 s |
| Sep 12, 2026 | 2.0 s |
| Sep 19, 2026 | 2.0 s |
| Sep 26, 2026 | 1.9 s |
| Oct 3, 2026 | 2.1 s |
| Oct 10, 2026 | 2.4 s |
| Oct 17, 2026 | 2.8 s |
| Oct 24, 2026 | 2.9 s |
| Oct 31, 2026 | 2.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 167 ms |
| May 23, 2026 | 151 ms |
| May 30, 2026 | 144 ms |
| Jun 6, 2026 | 136 ms |
| Jun 13, 2026 | 125 ms |
| Jun 20, 2026 | 129 ms |
| Jun 27, 2026 | 128 ms |
| Jul 4, 2026 | 137 ms |
| Jul 11, 2026 | 137 ms |
| Jul 18, 2026 | 139 ms |
| Jul 25, 2026 | 148 ms |
| Aug 1, 2026 | 138 ms |
| Aug 8, 2026 | 146 ms |
| Aug 15, 2026 | 146 ms |
| Aug 22, 2026 | 137 ms |
| Aug 29, 2026 | 142 ms |
| Sep 5, 2026 | 142 ms |
| Sep 12, 2026 | 139 ms |
| Sep 19, 2026 | 146 ms |
| Sep 26, 2026 | 150 ms |
| Oct 3, 2026 | 157 ms |
| Oct 10, 2026 | 157 ms |
| Oct 17, 2026 | 168 ms |
| Oct 24, 2026 | 162 ms |
| Oct 31, 2026 | 136 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.2 s
1.6 s
1.9 s
2.3 s
2.7 s
3.1 s
Speed
Use efficient cache lifetimes
30.3 s · 5.9 MB23 files are served with short cache lifetimes, so returning visitors download them again (5.9 MB).
Minify JavaScript
22.3 s · 4.4 MB4.4 MB could be saved by minifying JavaScript.
Reduce unused JavaScript
6.9 s · 1.5 MBAbout 1.5 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 6.9 s faster on a phone.
Mobile performance score: 44
44/100Your mobile performance score is 44. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
3,278 HTML elements
The page has 3,278 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (successware.com, zyratalk.com and Google Tag Manager and others), adding 6.7 MB and 1.2 s of main-thread time.
successware.com adds 447 ms
447 mssuccessware.com costs a phone 447 ms of main-thread work and 5.8 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Improve image delivery
500 ms · 417 KiB9 images could be 417 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 500 ms faster on a phone.
13 long tasks on the main thread
13 long tasks block the main thread while loading, the longest for 447 ms. During a long task the page ignores taps.
Main-thread work: 3.6 s
A phone's processor spends 3.6 s on main-thread work while loading, 1.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
zyratalk.com adds 315 ms
315 mszyratalk.com costs a phone 315 ms of main-thread work and 387 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
300 ms · 32 KiBPolyfills for old browsers add 32 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.
Reduce unused CSS
160 ms · 42 KiBAbout 42 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 160 ms faster on a phone.
Minify CSS
160 ms · 5 KiB5 KiB could be saved by minifying CSS.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 28 ms
28 msYour server sent the HTML in 28 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 40.1 s
40.1 sYour largest element takes 40.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Time to Interactive: 41.8 s
41.8 sThe page becomes fully interactive after 41.8 s. Good is under 3.8 s.
Speed Index: 8.0 s
8.0 sVisually, the page fills in at 8.0 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 3.7 s
3.7 sThe first text or image appears after 3.7 s on a phone. Good is under 1.8 s.
Total Blocking Time: 633 ms
633 msScripts block taps and scrolling for 633 ms in total while the page loads. Good is under 200 ms.
Real-user LCP: 3.1 s
3.1 sReal visitors wait 3.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.21
0.21For real visitors the layout shifts by 0.21 (75th percentile). Good is under 0.1.
Largest content (LCP) got 43% slower for real visitors
+43%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.0 s to 2.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user FCP: 3.0 s
3.0 sReal visitors see the first content after 3.0 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.7 s
1.7 sReal visitors wait 1.7 s for your server to start answering (75th percentile). Good is under 800 ms.
10 images without width and height
10 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
-6%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 167 ms to 136 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
2 checks passed
Real-user INP: 153 ms
153 msReal visitors wait 153 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Cumulative Layout Shift: 0.053
0.053The layout barely moves while loading (CLS 0.053, good is under 0.1).
Images and page weight
Page weight: 16.5 MB in 118 requests
16.5 MBYour homepage downloads 16.5 MB in 118 requests on a phone: media 8.5 MB (2), scripts 6.5 MB (31) and images 1.2 MB (56). Under 2 MB keeps phones on slow connections fast.
1 image in older formats
1 image (170 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
1 image below the first screen load straight away
1 image further down the page (170 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 4.7 g of CO₂ per visit
4.68 gBy the Sustainable Web Design model, a visit to your homepage emits about 4.68 g of CO₂e: 561.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
12 text elements with low contrast
12 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
Links look like plain text
1 link inside paragraphs relies on colour alone to stand out.
Malformed lists
Some lists contain elements other than list items, which screen readers announce wrongly.
90 images without alt text
90 images have no alt text, which hurts accessibility and image search.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
7 links without text
7 visible links have no text or label, so screen readers cannot say where they go.
1 checks passed
51 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 58 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 7 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Structured data has 1 problem
Structured data found (BreadcrumbList, Electrician, HVACBusiness and LocalBusiness) but with 1 problem, for example “Product: no offers (price) block”.
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
5 links crawlers can't follow
5 links have no real href, so search engines can't follow them.
209 internal links, 10 external
The homepage links to 209 pages on rsandrews.com and 10 external pages.
5 checks passed
Meta description: 155 characters
Your meta description is 155 characters: “Delivering professional plumbing, heating, cooling, and electrical services to Atlanta, Marietta, and surrounding areas…”.
Title: 60 characters
Your title is a healthy 60 characters: “Atlanta Plumbing, HVAC, and Electrical Services | RS Andrews”.
Canonical URL set
The canonical URL is https://www.rsandrews.com/.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.rsandrews.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, sameAs (social profiles) and contact details; logo and description would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (2,052 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.rsandrews.com/llms.txt (195 KiB, 687 links), a plain-text guide to the site for AI tools.
Other pages
1 page slow to respond
https://www.rsandrews.com/heating/furnaces took over 3 s to send its HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 87 found) and read each the way a search engine does.
7 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
2 third-party cookies
2 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
1 distorted image
1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.
Browser-reported issues
Chrome logged issues while loading the page (“Mixed content”).
2 checks passed
Tap targets are thumb-sized
10 of 12 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
A 9-field form
Your longest form asks for 9 fields (5 required). Every extra field lowers completion.
About 1,034 words of copy
The homepage carries about 1,034 words of visible text.
9 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “MEGA FURANCE CHECKUP FOR $99! BOOK NOW” and “CALL 770-454-1800”.
19 calls to action
The homepage has 19 calls to action, for example “Mega FURANCE CHECKUP FOR $99! BOOK NOW”, “Request Service” and “Call 770-454-1800”.
Social proof on the page
Social proof on the homepage: 17 testimonial or review blocks, a star rating and 2 trust badges.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 8 phone links and 0 email links.
Opening hours shown
Your opening hours are on the homepage.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
LocalBusiness structured data
Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
12 other companies contacted
Loading the homepage contacts 12 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at rsandrews.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Tag Manager
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 41 issues on rsandrews.com, including 24 speed issues, 4 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.