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saturdaysnyc.com.au website review

Visit site (opens in a new tab)Reviewed 10 November 202647 issues · 92 checks

This review found 47 issues worth fixing on saturdaysnyc.com.au, 13 of them high impact, across 92 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.4 s1.0 sMay 23Nov 72.3 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.5 s
May 30, 20261.4 s
Jun 6, 20261.4 s
Jun 13, 20261.4 s
Jun 20, 20261.6 s
Jun 27, 20261.7 s
Jul 4, 20261.7 s
Jul 11, 20261.7 s
Jul 18, 20261.5 s
Jul 25, 20261.3 s
Aug 1, 20261.3 s
Aug 8, 20261.3 s
Aug 15, 20261.2 s
Aug 22, 20261.3 s
Aug 29, 20261.3 s
Sep 5, 20261.4 s
Sep 12, 20261.8 s
Sep 19, 20261.9 s
Sep 26, 20261.8 s
Oct 3, 20262.0 s
Oct 10, 20262.0 s
Oct 17, 20262.1 s
Oct 24, 20262.1 s
Oct 31, 20262.0 s
Nov 7, 20262.3 s
Real-visitor tap response (INP)75th percentile, phones
252 ms72 msMay 23Nov 7231 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 202693 ms
May 30, 2026103 ms
Jun 6, 2026100 ms
Jun 13, 2026110 ms
Jun 20, 2026125 ms
Jun 27, 2026127 ms
Jul 4, 2026146 ms
Jul 11, 2026127 ms
Jul 18, 2026102 ms
Jul 25, 2026100 ms
Aug 1, 202699 ms
Aug 8, 202698 ms
Aug 15, 202696 ms
Aug 22, 2026104 ms
Aug 29, 2026112 ms
Sep 5, 2026112 ms
Sep 12, 2026164 ms
Sep 19, 2026158 ms
Sep 26, 2026137 ms
Oct 3, 2026137 ms
Oct 10, 2026119 ms
Oct 17, 2026128 ms
Oct 24, 2026134 ms
Oct 31, 2026137 ms
Nov 7, 2026231 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of saturdaysnyc.com.au (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. saturdaysnyc.com.au at 1.1 s1.1 s
  2. saturdaysnyc.com.au at 2.2 s2.2 s
  3. saturdaysnyc.com.au at 3.4 s3.4 s
  4. saturdaysnyc.com.au at 4.5 s4.5 s
  5. saturdaysnyc.com.au at 5.6 s5.6 s
  6. saturdaysnyc.com.au at 6.7 s6.7 s
  7. saturdaysnyc.com.au at 7.8 s7.8 s
  8. saturdaysnyc.com.au at 9.0 s9.0 s

Speed

12 to fix49
  • Improve image delivery

    1.8 s · 367 KiB

    4 images could be 367 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.8 s faster on a phone.

  • Render-blocking requests

    1.2 s

    14 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.2 s.

  • Mobile performance score: 49

    49/100

    Your mobile performance score is 49. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 4.8 s

    A phone's processor spends 4.8 s on main-thread work while loading, 2.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, jQuery CDN and Klaviyo and others), adding 2.7 MB and 1.7 s of main-thread time.

  • Reduce unused JavaScript

    150 ms · 914 KiB

    About 914 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Google Tag Manager adds 826 ms

    826 ms

    Google Tag Manager costs a phone 826 ms of main-thread work and 914 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Klaviyo adds 260 ms

    260 ms

    Klaviyo costs a phone 260 ms of main-thread work and 627 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 15 long tasks on the main thread

    15 long tasks block the main thread while loading, the longest for 316 ms. During a long task the page ignores taps.

  • Shopify adds 205 ms

    205 ms

    Shopify costs a phone 205 ms of main-thread work and 966 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • jQuery CDN adds 271 ms

    271 ms

    jQuery CDN costs a phone 271 ms of main-thread work and 34 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,818 HTML elements

    The page has 1,818 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Use efficient cache lifetimes

    150 ms · 172 KiB

    10 files are served with short cache lifetimes, so returning visitors download them again (172 KiB).

  • Legacy JavaScript

    91 KiB

    Polyfills for old browsers add 91 KiB JavaScript that modern phones do not need.

  • Reduce unused CSS

    82 KiB

    About 82 KiB of CSS is downloaded but never applied on this page.

  • Minify JavaScript

    19 KiB

    19 KiB could be saved by minifying JavaScript.

  • Minify CSS

    13 KiB

    13 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 16 ms

    16 ms

    Your server sent the HTML in 16 ms, well inside Google's 600 ms guideline.

Core Web Vitals

12 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 13.1 s

    13.1 s

    Your largest element takes 13.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Saturdays NYC Holiday 2026 new arrivals”.

  • Time to Interactive: 31.8 s

    31.8 s

    The page becomes fully interactive after 31.8 s. Good is under 3.8 s.

  • Speed Index: 15.3 s

    15.3 s

    Visually, the page fills in at 15.3 s (Speed Index). Good is under 3.4 s.

  • Real-user LCP: 2.9 s

    2.9 s

    Real visitors wait 2.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 355 ms

    355 ms

    Real visitors wait 355 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) got 88% slower for real visitors

    +88%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 93 ms to 231 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 45% slower for real visitors

    +45%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.5 s to 2.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 2.6 s

    2.6 s

    Real visitors see the first content after 2.6 s (75th percentile). Good is under 1.8 s.

  • Total Blocking Time: 581 ms

    581 ms

    Scripts block taps and scrolling for 581 ms in total while the page loads. Good is under 200 ms.

  • First Contentful Paint: 2.0 s

    2.0 s

    The first text or image appears after 2.0 s on a phone. Good is under 1.8 s.

  • 2 images without width and height

    2 images have no width and height attributes, so the layout jumps as each one loads.

3 checks passed
  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user TTFB: 738 ms

    738 ms

    Real visitors wait 738 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

4 to fix35
  • Page weight: 6.9 MB in 406 requests

    6.9 MB

    Your homepage downloads 6.9 MB in 406 requests on a phone: images 2.9 MB (22), scripts 2.6 MB (228) and other files 1.0 MB (126). Under 2 MB keeps phones on slow connections fast.

  • 2 images over 500 KB

    2 images weigh 1.2 MB together. On a phone connection a single image that size takes seconds.

  • 1 image in older formats

    1 image (621 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 2 images far larger than shown

    143 KiB

    2 images are downloaded at several times the size a phone draws them, for example Holiday26_Hero_Flannels_Mobile_1440x2024_667e5ee1-b894-4e8c- at 1,440 px wide, shown at 390 px. Resized copies would save about 143 KiB.

  • 2 images below the first screen load straight away

    2 images further down the page (139 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 2.0 g of CO₂ per visit

    1.96 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.96 g of CO₂e: 235.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

11 to fixGoogle 7987
  • Interactive controls must not be nested (11 elements)

    Interactive controls must not be nested: 11 elements on the page fail this check, rated serious by axe-core.

  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 4 images without alt text

    4 images have no alt text, which hurts accessibility and image search.

  • 132 links without text

    132 visible links have no text or label, so screen readers cannot say where they go.

  • All page content should be contained by landmarks (29 elements)

    All page content should be contained by landmarks: 29 elements on the page fail this check, rated moderate by axe-core.

  • Banner landmark should not be contained in another landmark (1 element)

    Banner landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Document should not have more than one banner landmark (1 element)

    Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 3 form fields without a label

    3 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

  • Headings skip levels

    Headings skip levels (h1 → h3 and h3 → h5), which makes the page harder to scan with a screen reader.

1 checks passed
  • 42 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 10 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

Google 92100
  • 345 internal links, 2 external

    The homepage links to 345 pages on saturdaysnyc.com.au and 2 external pages.

8 checks passed
  • Meta description: 123 characters

    Your meta description is 123 characters: “Saturdays NYC is a global lifestyle brand blending culture and design. Explore our latest collections and stores worldw…”.

  • One H1 headline

    Your main headline reads: “Saturdays NYC”.

  • Title: 43 characters

    Your title is a healthy 43 characters: “Saturdays NYC | Lifestyle, Culture & Design”.

  • Canonical URL set

    The canonical URL is https://www.saturdaysnyc.com.au/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.saturdaysnyc.com.au/sitemap.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing logo, description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • Opted out of AI training for 2 crawlers

    robots.txt blocks GPTBot and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers, which the crawlers above handle.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (841 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.saturdaysnyc.com.au/llms.txt (5 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

2 to fix88
  • 2 pages share a title

    https://www.saturdaysnyc.com.au/collections/mens-tops and https://www.saturdaysnyc.com.au/collections/category-mens-tops all use the title “Men's Tops | Saturdays NYC”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 3 pages without a meta description

    https://www.saturdaysnyc.com.au/collections/holiday-26, https://www.saturdaysnyc.com.au/collections/champion-for-saturdays and https://www.saturdaysnyc.com.au/collections/womens-new-arrivals have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 122 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 7785
  • 38 small tap targets

    38 of 153 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 5 JavaScript errors while loading

    5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 403 ()”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix92
  • Thin social proof

    Social proof on the homepage: a star rating. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 574 words of copy

    The homepage carries about 574 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP NOW” and “SHOP ALL”.

  • 17 calls to action

    The homepage has 17 calls to action, for example “Shop All Tops”, “Shop All Bottoms” and “Shop By”.

  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 18 cookies set on arrival

    18

    Opening the homepage sets 18 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 31 other companies contacted

    Loading the homepage contacts 31 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at saturdaysnyc.com.au, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 6 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Geo Pro Geolocation · Klaviyo Email Marketing Sms · Instafeed · Swap Global · Easylocation · Givy

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Analytics
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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