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savvytouch.com website review
Visit site (opens in a new tab)Reviewed 10 November 202643 issues · 87 checks
This review found 43 issues worth fixing on savvytouch.com, 14 of them high impact, across 87 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
78C- #50,049 of 98,445 reviewed websitesbeats 44%
- #31,656 of 53,747 online storesbeats 36%
- #30,176 of 48,754 Shopify storesbeats 33%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 2.4 s |
| May 30, 2026 | 2.4 s |
| Jun 6, 2026 | 2.3 s |
| Jun 13, 2026 | 2.3 s |
| Jun 20, 2026 | 2.3 s |
| Jun 27, 2026 | 2.3 s |
| Jul 4, 2026 | 2.3 s |
| Jul 11, 2026 | 2.3 s |
| Jul 18, 2026 | 2.3 s |
| Jul 25, 2026 | 2.2 s |
| Aug 1, 2026 | 2.2 s |
| Aug 8, 2026 | 2.2 s |
| Aug 15, 2026 | 2.2 s |
| Aug 22, 2026 | 2.1 s |
| Aug 29, 2026 | 2.1 s |
| Sep 5, 2026 | 2.1 s |
| Sep 12, 2026 | 2.1 s |
| Sep 19, 2026 | 2.1 s |
| Sep 26, 2026 | 2.2 s |
| Oct 3, 2026 | 2.2 s |
| Oct 10, 2026 | 2.2 s |
| Oct 17, 2026 | 2.1 s |
| Oct 24, 2026 | 2.1 s |
| Oct 31, 2026 | 2.0 s |
| Nov 7, 2026 | 1.9 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 195 ms |
| May 30, 2026 | 196 ms |
| Jun 6, 2026 | 196 ms |
| Jun 13, 2026 | 206 ms |
| Jun 20, 2026 | 218 ms |
| Jun 27, 2026 | 239 ms |
| Jul 4, 2026 | 255 ms |
| Jul 11, 2026 | 270 ms |
| Jul 18, 2026 | 272 ms |
| Jul 25, 2026 | 276 ms |
| Aug 1, 2026 | 290 ms |
| Aug 8, 2026 | 287 ms |
| Aug 15, 2026 | 279 ms |
| Aug 22, 2026 | 280 ms |
| Aug 29, 2026 | 268 ms |
| Sep 5, 2026 | 263 ms |
| Sep 12, 2026 | 262 ms |
| Sep 19, 2026 | 244 ms |
| Sep 26, 2026 | 250 ms |
| Oct 3, 2026 | 250 ms |
| Oct 10, 2026 | 244 ms |
| Oct 17, 2026 | 242 ms |
| Oct 24, 2026 | 227 ms |
| Oct 31, 2026 | 232 ms |
| Nov 7, 2026 | 233 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
4.4 s · 1.3 MBAbout 1.3 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.4 s faster on a phone.
Mobile performance score: 46
46/100Your mobile performance score is 46. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 5.2 s
A phone's processor spends 5.2 s on main-thread work while loading, 2.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (cloudfront.net, Shopify and Google CDN and others), adding 2.1 MB and 1.2 s of main-thread time.
Render-blocking requests
900 ms14 files block the first paint until they finish downloading. Deferring or inlining them could save about 900 ms.
Use efficient cache lifetimes
300 ms · 573 KiB23 files are served with short cache lifetimes, so returning visitors download them again (573 KiB).
Improve image delivery
400 ms · 306 KiB8 images could be 306 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 400 ms faster on a phone.
cloudfront.net adds 292 ms
292 mscloudfront.net costs a phone 292 ms of main-thread work and 767 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Shopify adds 192 ms
192 msShopify costs a phone 192 ms of main-thread work and 475 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google CDN adds 190 ms
190 msGoogle CDN costs a phone 190 ms of main-thread work and 298 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
150 ms · 52 KiBAbout 52 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Legacy JavaScript
150 ms · 36 KiBPolyfills for old browsers add 36 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
12 long tasks on the main thread
12 long tasks block the main thread while loading, the longest for 153 ms. During a long task the page ignores taps.
Minify JavaScript
10 KiB10 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Minify CSS
2 KiB2 KiB could be saved by minifying CSS.
1 checks passed
Server response: 11 ms
11 msYour server sent the HTML in 11 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 20.1 s
20.1 sYour largest element takes 20.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Hero Image”.
Time to Interactive: 30.2 s
30.2 sThe page becomes fully interactive after 30.2 s. Good is under 3.8 s.
Speed Index: 10.7 s
10.7 sVisually, the page fills in at 10.7 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 3.6 s
3.6 sThe first text or image appears after 3.6 s on a phone. Good is under 1.8 s.
Real-user TTFB: 1.2 s
1.2 sReal visitors wait 1.2 s for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 517 ms
517 msScripts block taps and scrolling for 517 ms in total while the page loads. Good is under 200 ms.
6 images without width and height
6 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) got 19% slower for real visitors
+19%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 195 ms to 233 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
6 checks passed
Real-user LCP: 2.1 s
2.1 sReal visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 163 ms
163 msReal visitors wait 163 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.8 s
1.8 sReal visitors see the first content after 1.8 s (75th percentile). Good is under 1.8 s.
Largest content (LCP) got 17% faster for real visitors
-17%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.4 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0.008
0.008The layout barely moves while loading (CLS 0.008, good is under 0.1).
Images and page weight
Page weight: 5.2 MB in 462 requests
5.2 MBYour homepage downloads 5.2 MB in 462 requests on a phone: scripts 2.9 MB (178), other files 1,014 KiB (199) and images 690 KiB (34). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
Bottle1.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
1 image far larger than shown
9 KiB1 image is downloaded at several times the size a phone draws it, for example Bottle1.png at 1,920 px wide, shown at 589 px. Resized copies would save about 9 KiB.
About 1.5 g of CO₂ per visit
1.47 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.47 g of CO₂e: 176.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Accessibility
9 tap targets too small
9 tap targets are too small or too close together to hit reliably with a finger.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
All page content should be contained by landmarks (3 elements)
All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.
6 links without text
6 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h1 → h6, h1 → h5 and h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 41 images in the HTML carry an alt attribute.
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 5 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 H1 headlines
There are 2 <h1> headlines (“” and “ROCKET FUEL Trusted By 250,000+ Customers”). One clear main headline is easier for people and search engines.
Meta description is long (245 characters)
Your meta description is 245 characters; Google truncates after about 160, so the end of your pitch is cut.
1 link with vague text
1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.
40 internal links, 6 external
The homepage links to 40 pages on savvytouch.com and 6 external pages.
6 checks passed
Title: 61 characters
Your title is a healthy 61 characters: “Savvy Touch | World Famous 100% Natural Rocket Fuel | NZ Made”.
Canonical URL set
The canonical URL is https://savvytouch.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://savvytouch.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,025 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://savvytouch.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a title
https://savvytouch.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.
1 linked page hidden from search
https://savvytouch.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
2 pages share a title
https://savvytouch.com/collections/all-products and https://savvytouch.com/collections/all-products-a-z all use the title “All Products (A-Z) – Savvy Touch”. Search engines can't tell which page to show for a search, so each competes with the others.
6 pages without a meta description
https://savvytouch.com/collections/all, https://savvytouch.com/customer_authentication/redirect, https://savvytouch.com/policies/shipping-policy, https://savvytouch.com/bundle, https://savvytouch.com/pages/rewards and https://savvytouch.com/pages/reviews have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages share a meta description
https://savvytouch.com/collections/all-products and https://savvytouch.com/collections/all-products-a-z use the same meta description. A description written for each page earns more clicks.
2 links to non-canonical URLs
Your homepage links to 2 pages by a URL that isn't their canonical one, for example https://savvytouch.com/bundle, whose canonical is https://savvytouch.com/apps/bundles/bb/yxvqnbkm9l. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
5 pages without an H1
https://savvytouch.com/customer_authentication/redirect, https://savvytouch.com/bundle, https://savvytouch.com/collections/all-products, https://savvytouch.com/pages/rewards and https://savvytouch.com/collections/all-products-a-z have no <h1> headline, so visitors and search engines get no clear main topic.
9 pages slow to respond
https://savvytouch.com/customer_authentication/redirect, https://savvytouch.com/bundle, https://savvytouch.com/collections/all-products, https://savvytouch.com/pages/rewards, https://savvytouch.com/pages/reviews and https://savvytouch.com/collections/all-products-a-z and 3 others took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 24 found) and read each the way a search engine does.
1 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Best practices
1 broken image
1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=355001978&Ver=2&mid=2722fde3-6ef1-4a6a-be45-db70af189f06&bo=1&sid=dd5cdaf0dcbf11f185ebc313820b8f95&vid=dd5d03a0dcbf11f19996f9c6676018d5&vids=1&msclkid=N&pi=918639831&l.
18 small tap targets
18 of 33 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).
6 JavaScript errors while loading
6 errors were logged to the browser console while the page loaded, for example “CartItems is not defined”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 844 words of copy
The homepage carries about 844 words of visible text.
4 checks passed
11 calls to action
The homepage has 11 calls to action, for example “SHOP NOW - BESTSELLER”, “LEARN MORE” and “SHOP ROCKET FUEL”.
5 short forms
5 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 90 testimonial or review blocks and “Trusted By 250,000+ Customers”.
Analytics in place
Analytics detected: Google Tag Manager.
Privacy and tracking
10 trackers load before any consent
10Before a visitor clicks anything, the page loads Amplitude, Google Ads, Google Analytics, Google Tag Manager and Klaviyo and 5 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
27 cookies set on arrival
27Opening the homepage sets 27 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
56 other companies contacted
Loading the homepage contacts 56 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at savvytouch.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 10 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Tolstoy · Comments Plus Blog Comments · Tapcart Mobile App · Klaviyo Email Marketing Sms · Inbox · Route Protection Tracking · Quick Announcement Bar Prod · Zipify Oneclickupsell · Appstle Bundles · savvytouch.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- jQuery
- E-commerce
- Shopify
- Analytics
- Google Tag Manager
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 43 issues on savvytouch.com, including 18 speed issues, 3 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.