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sbsmobile.com website review

Visit site (opens in a new tab)Reviewed 27 October 202631 issues · 108 checks

This review found 31 issues worth fixing on sbsmobile.com, 11 of them high impact, across 108 checks. The most urgent: page weight: 9.8 MB in 263 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.3 s1.9 sMay 9Oct 242.0 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.1 s
May 16, 20262.1 s
May 23, 20262.0 s
May 30, 20262.0 s
Jun 6, 20262.0 s
Jun 13, 20262.0 s
Jun 20, 20262.0 s
Jun 27, 20262.2 s
Jul 4, 20262.2 s
Jul 11, 20262.3 s
Jul 18, 20262.3 s
Jul 25, 20262.3 s
Aug 1, 20262.3 s
Aug 8, 20262.3 s
Aug 15, 20262.3 s
Aug 22, 20262.3 s
Aug 29, 20262.3 s
Sep 5, 20262.2 s
Sep 12, 20262.2 s
Sep 19, 20262.2 s
Sep 26, 20262.1 s
Oct 3, 20262.1 s
Oct 10, 20262.1 s
Oct 17, 20262.0 s
Oct 24, 20262.0 s
Real-visitor tap response (INP)75th percentile, phones
202 ms139 msMay 9Oct 24172 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026153 ms
May 16, 2026153 ms
May 23, 2026153 ms
May 30, 2026147 ms
Jun 6, 2026146 ms
Jun 13, 2026147 ms
Jun 20, 2026156 ms
Jun 27, 2026175 ms
Jul 4, 2026187 ms
Jul 11, 2026195 ms
Jul 18, 2026195 ms
Jul 25, 2026193 ms
Aug 1, 2026192 ms
Aug 8, 2026187 ms
Aug 15, 2026185 ms
Aug 22, 2026182 ms
Aug 29, 2026180 ms
Sep 5, 2026182 ms
Sep 12, 2026180 ms
Sep 19, 2026179 ms
Sep 26, 2026180 ms
Oct 3, 2026177 ms
Oct 10, 2026177 ms
Oct 17, 2026173 ms
Oct 24, 2026172 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of sbsmobile.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. sbsmobile.com at 0.5 s0.5 s
  2. sbsmobile.com at 0.9 s0.9 s
  3. sbsmobile.com at 1.4 s1.4 s
  4. sbsmobile.com at 1.8 s1.8 s
  5. sbsmobile.com at 2.3 s2.3 s
  6. sbsmobile.com at 2.7 s2.7 s
  7. sbsmobile.com at 3.2 s3.2 s
  8. sbsmobile.com at 3.6 s3.6 s

sbsmobile.com does not allow embedding, so this is Google's rendering of the page.

Speed

8 to fix62
  • Main-thread work: 4.6 s

    A phone's processor spends 4.6 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Mobile performance score: 62

    62/100

    Your mobile performance score is 62 (desktop: 65). Pages that score under 90 lose visitors before the first paint.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Shopify and iubenda and others), adding 1.2 MB and 872 ms of main-thread time.

  • Reduce unused JavaScript

    807 KiB

    About 807 KiB of JavaScript is downloaded but never used on this page.

  • Render-blocking requests

    450 ms

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.

  • Google Tag Manager adds 362 ms

    362 ms

    Google Tag Manager costs a phone 362 ms of main-thread work and 330 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Shopify adds 304 ms

    304 ms

    Shopify costs a phone 304 ms of main-thread work and 690 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,610 HTML elements

    The page has 1,610 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 11 long tasks on the main thread

    11 long tasks block the main thread while loading, the longest for 224 ms. During a long task the page ignores taps.

  • Font display

    200 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 200 ms).

  • Reduce unused CSS

    41 KiB

    About 41 KiB of CSS is downloaded but never applied on this page.

  • Use efficient cache lifetimes

    30 KiB

    9 files are served with short cache lifetimes, so returning visitors download them again (30 KiB).

  • Improve image delivery

    25 KiB

    1 image could be 25 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Minify JavaScript

    8 KiB

    8 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify CSS

    2 KiB

    2 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 21 ms

    21 ms

    Your server sent the HTML in 21 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix100
  • Time to Interactive: 19.6 s

    19.6 s

    The page becomes fully interactive after 19.6 s. Good is under 3.8 s.

  • Largest Contentful Paint: 5.4 s

    5.4 s

    Your largest element takes 5.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “cover per iPhone 18 serire”.

  • First Contentful Paint: 3.0 s

    3.0 s

    The first text or image appears after 3.0 s on a phone. Good is under 1.8 s.

  • Total Blocking Time: 413 ms

    413 ms

    Scripts block taps and scrolling for 413 ms in total while the page loads. Good is under 200 ms.

  • Speed Index: 4.5 s

    4.5 s

    Visually, the page fills in at 4.5 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) got 13% slower for real visitors

    +13%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 153 ms to 172 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -3%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.1 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 2.1 s

    2.1 s

    Real visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 173 ms

    173 ms

    Real visitors wait 173 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.2 s

    1.2 s

    Real visitors see the first content after 1.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 616 ms

    616 ms

    Real visitors wait 616 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

3 to fix55
  • Page weight: 9.8 MB in 263 requests

    9.8 MB

    Your homepage downloads 9.8 MB in 263 requests on a phone: media 5.3 MB (3), images 1.7 MB (20) and scripts 1.4 MB (66). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    mobile.svg weighs 1.4 MB. On a phone connection a single image that size takes seconds.

  • An image on the first screen is lazy-loaded

    mobile_3.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 1 image below the first screen load straight away

    1 image further down the page (30 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 2.8 g of CO₂ per visit

    2.77 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.77 g of CO₂e: 331.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

5 to fixGoogle 9094
  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

  • 7 images without alt text

    7 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (2 elements)

    All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.

  • 29 links without text

    29 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h1 → h3 and h2 → h5), which makes the page harder to scan with a screen reader.

1 checks passed
  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 4 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9293
  • Structured data has 2 problems

    Structured data found (BreadcrumbList, Organization, Store and WebSite) but with 2 problems, for example “Organization: missing name”.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 272 internal links, 6 external

    The homepage links to 272 pages on sbsmobile.com and 6 external pages.

6 checks passed
  • Meta description: 160 characters

    Your meta description is 160 characters: “Scopri l'ampia gamma di accessori SBS e acquista i migliori accessori Hi-tech. Scegli tra accessori smartphone, tablet,…”.

  • One H1 headline

    Your main headline reads: “SBS”.

  • Title: 61 characters

    Your title is a healthy 61 characters: “SBS store: accessori Hi-Tech per smartphone, tablet, PC | SBS”.

  • Canonical URL set

    The canonical URL is https://www.sbsmobile.com/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.sbsmobile.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, description and contact details; logo and sameAs (social profiles) would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (950 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes /llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

3 to fix75
  • 4 pages without a title

    /collections/motorola, /collections/huawei, /collections/oneplus and /collections/altri-dispositivi have no <title>, so Google invents the link text in results.

  • 4 pages without a meta description

    /collections/motorola, /collections/huawei, /collections/oneplus and /collections/altri-dispositivi have no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 pages without an H1

    /collections/apple, /collections/samsung, /collections/xiaomi, /collections/oppo, /collections/google and /collections/honor and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 2 pages slow to respond

    /collections/altri-dispositivi and /collections/5-powerbank took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 138 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

Best practices

2 to fixGoogle 9687
  • 14 small tap targets

    14 of 27 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “"undefined" is not valid JSON JSON.parse (<anonymous>)”.

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

100
  • Short HSTS lifetime

    HSTS is set, but max-age is 91 days; one year is the recommended minimum.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • Deprecated X-XSS-Protection

    X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

7 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (sbsmobile.com).

  • Valid certificate (60 days left)

    The certificate from Let's Encrypt · YE1 verifies for sbsmobile.com and is valid for another 60 days.

  • Protected from clickjacking

    X-Frame-Options or a frame-ancestors policy stops other sites framing yours.

  • Content-Security-Policy set

    A Content-Security-Policy is set, the main browser-side defence against injected scripts.

  • http:// redirects to https

    http://sbsmobile.com redirects to the secure version.

  • HTTP/2 and HTTP/3

    The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.

  • All 46 links work

    All 46 links checked from your homepage (40 internal, 6 external) answered without errors.

Domain and trust

  • DNSSEC is off

    sbsmobile.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

3 checks passed
  • Domain is 21 years old

    21 years

    sbsmobile.com was registered in Apr 2005 through Tucows Domains Inc.. An established domain carries more trust with email providers and search engines.

  • Certificate issuers are restricted

    CAA records allow only pki.goog, ssl.com, digicert.com and globalsign.com to issue certificates for sbsmobile.com, so a mis-issued certificate from anyone else is refused.

  • Registered until Apr 2027

    sbsmobile.com is registered until Apr 2027.

Content and conversion

2 to fix71
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 366 words of copy

    The homepage carries about 366 words of visible text.

5 checks passed
  • 2 calls to action

    The homepage has 2 calls to action, for example “Book”.

  • 5 short forms

    5 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Phone number on the homepage

    Your phone number is on the homepage.

  • LocalBusiness structured data

    Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.

Email authentication

1 to fix75
  • DMARC is monitor-only (p=none)

    DMARC is set to p=none, so mail pretending to be sbsmobile.com is still delivered. Add a report address, check the reports, then move to quarantine.

  • Email authentication score: 75/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

2 checks passed
  • SPF with a strict ending (-all)

    An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 ip4:212.183.164.0/24 mx ptr include:servers.mcsv.net include:spf.nohup.it include:spf.protection.outlook.com ip4…”.

  • DKIM signing found

    A DKIM key is published (selector “selector1”, “selector2” and “k1”), so receivers can verify mail really came from you.

Privacy and tracking

  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). A consent tool (iubenda) is installed; check it blocks these until visitors agree where the law requires it.

  • 13 cookies set on arrival

    13

    Opening the homepage sets 13 cookies (measured from a US location before any click).

  • 29 other companies contacted

    Loading the homepage contacts 29 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: iubenda

    A consent management tool (iubenda) loads with the page.

Upkeep, stack and company

  • The footer still says © 2025.

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Tag Manager
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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