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sessions.ca website review

Visit site (opens in a new tab)Reviewed 21 October 202644 issues · 77 checks

This review found 44 issues worth fixing on sessions.ca, 20 of them high impact, across 77 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
5.0 s1.2 sMay 2Oct 171.6 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20264.2 s
May 9, 20264.3 s
May 16, 20264.4 s
May 23, 20264.5 s
May 30, 20264.4 s
Jun 6, 20264.3 s
Jun 13, 20264.4 s
Jun 20, 20264.4 s
Jun 27, 20264.4 s
Jul 4, 20264.4 s
Jul 11, 20264.3 s
Jul 18, 20264.1 s
Jul 25, 20263.8 s
Aug 1, 20263.3 s
Aug 8, 20261.9 s
Aug 15, 20261.9 s
Aug 22, 20261.8 s
Aug 29, 20261.8 s
Sep 5, 20261.7 s
Sep 12, 20261.7 s
Sep 19, 20261.7 s
Sep 26, 20261.6 s
Oct 3, 20261.6 s
Oct 10, 20261.6 s
Oct 17, 20261.6 s
Real-visitor tap response (INP)75th percentile, phones
293 ms67 msMay 2Oct 17237 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 202694 ms
May 9, 202693 ms
May 16, 202694 ms
May 23, 202695 ms
May 30, 202695 ms
Jun 6, 202696 ms
Jun 13, 202696 ms
Jun 20, 202696 ms
Jun 27, 202697 ms
Jul 4, 202697 ms
Jul 11, 2026102 ms
Jul 18, 2026121 ms
Jul 25, 2026162 ms
Aug 1, 2026215 ms
Aug 8, 2026267 ms
Aug 15, 2026262 ms
Aug 22, 2026255 ms
Aug 29, 2026249 ms
Sep 5, 2026241 ms
Sep 12, 2026238 ms
Sep 19, 2026237 ms
Sep 26, 2026233 ms
Oct 3, 2026236 ms
Oct 10, 2026236 ms
Oct 17, 2026237 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of sessions.ca (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. sessions.ca at 0.8 s0.8 s
  2. sessions.ca at 1.7 s1.7 s
  3. sessions.ca at 2.5 s2.5 s
  4. sessions.ca at 3.3 s3.3 s
  5. sessions.ca at 4.1 s4.1 s
  6. sessions.ca at 5.0 s5.0 s
  7. sessions.ca at 5.8 s5.8 s
  8. sessions.ca at 6.6 s6.6 s

Speed

9 to fix26
  • Improve image delivery

    6.8 s · 2.6 MB

    10 images could be 2.6 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 6.8 s faster on a phone.

  • Main-thread work: 35.4 s

    A phone's processor spends 35.4 s on main-thread work while loading, 3.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Reduce unused JavaScript

    2.6 s · 624 KiB

    About 624 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.6 s faster on a phone.

  • Mobile performance score: 26

    26/100

    Your mobile performance score is 26. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Use efficient cache lifetimes

    650 ms · 165 KiB

    11 files are served with short cache lifetimes, so returning visitors download them again (165 KiB).

  • Legacy JavaScript

    350 ms · 29 KiB

    Polyfills for old browsers add 29 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 350 ms faster on a phone.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 290 ms. During a long task the page ignores taps.

  • Google Tag Manager adds 190 ms

    190 ms

    Google Tag Manager costs a phone 190 ms of main-thread work and 311 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • LiveChat adds 43 ms

    43 ms

    LiveChat costs a phone 43 ms of main-thread work and 366 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, LiveChat and surfside.io and others), adding 770 KiB and 307 ms of main-thread time.

  • Render-blocking requests

    150 ms

    1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 150 ms.

  • Reduce unused CSS

    19 KiB

    About 19 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 2 ms

    2 ms

    Your server sent the HTML in 2 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user CLS: 0.53

    0.53

    For real visitors the layout shifts by 0.53 (75th percentile). Good is under 0.1.

  • Largest Contentful Paint: 22.9 s

    22.9 s

    Your largest element takes 22.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Tweed - shop all Tweed products”.

  • Time to Interactive: 29.8 s

    29.8 s

    The page becomes fully interactive after 29.8 s. Good is under 3.8 s.

  • First Contentful Paint: 7.2 s

    7.2 s

    The first text or image appears after 7.2 s on a phone. Good is under 1.8 s.

  • Speed Index: 14.6 s

    14.6 s

    Visually, the page fills in at 14.6 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 3.1 s

    3.1 s

    Scripts block taps and scrolling for 3.1 s in total while the page loads. Good is under 200 ms.

  • Real-user INP: 256 ms

    256 ms

    Real visitors wait 256 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Tap response (INP) got 153% slower for real visitors

    +153%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 94 ms to 237 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • 5 images without width and height

    5 images have no width and height attributes, so the layout jumps as each one loads.

5 checks passed
  • Real-user LCP: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 1.2 s

    1.2 s

    Real visitors see the first content after 1.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 336 ms

    336 ms

    Real visitors wait 336 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 62% faster for real visitors

    -62%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 4.2 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

6 to fix19
  • Page weight: 5.5 MB in 113 requests

    5.5 MB

    Your homepage downloads 5.5 MB in 113 requests on a phone: images 3.0 MB (26), scripts 1.4 MB (31) and other files 1,003 KiB (46). Under 2 MB keeps phones on slow connections fast.

  • 2 images over 500 KB

    2 images weigh 1.3 MB together. On a phone connection a single image that size takes seconds.

  • 8 images far larger than shown

    1.5 MB

    8 images are downloaded at several times the size a phone draws them, for example oct-claybourne-hero-mobile.jpg at 1,500 px wide, shown at 390 px. Resized copies would save about 1.5 MB.

  • 8 images in older formats

    8 images (2.7 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • An image on the first screen is lazy-loaded

    oct-claybourne-hero-mobile.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • 5 images below the first screen load straight away

    5 images further down the page (898 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.6 g of CO₂ per visit

    1.57 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.57 g of CO₂e: 188.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

7 to fixGoogle 8990
  • 33 text elements with low contrast

    33 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 4 tap targets too small

    4 tap targets are too small or too close together to hit reliably with a finger.

  • All page content should be contained by landmarks (37 elements)

    All page content should be contained by landmarks: 37 elements on the page fail this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 15 links without text

    15 visible links have no text or label, so screen readers cannot say where they go.

  • Elements use prohibited ARIA attributes

    Elements use prohibited ARIA attributes (3 elements).

  • Alternative text of images should not be repeated as text (9 elements)

    Alternative text of images should not be repeated as text: 9 elements on the page fail this check, rated minor by axe-core.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

1 checks passed
  • 39 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 44 WCAG 2.2 A/AA and best-practice rules on the phone render: 39 passed and 5 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

6 to fixGoogle 9272
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Title is long (72 characters)

    Your title is 72 characters, so Google will cut it off around 60: “Sessions Cannabis — Rooted in Community. Elevated Cannabis & Connection.”.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • Only 0 internal links

    The homepage links to only 0 pages on your own site, so visitors and crawlers find few routes into the rest of it.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

4 checks passed
  • Meta description: 88 characters

    Your meta description is 88 characters: “Explore exclusive deals and promotions at Sessions Cannabis dispensaries across Ontario.”.

  • Canonical URL set

    The canonical URL is https://www.sessions.ca/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.sessions.ca/sitemap.xml.

AI search readiness

2 to fix63
  • Most text only appears after JavaScript runs

    0%

    A phone browser shows 460 words, but the HTML your server sends has only 0. GPTBot, ClaudeBot and PerplexityBot read that HTML without running JavaScript, so they see an almost empty page. Server-side rendering or pre-rendering fixes it.

  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.sessions.ca/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

1 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

Best practices

Google 96100
  • Missing source maps

    Large scripts ship without source maps.

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    26 of 30 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix50
  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 460 words of copy

    The homepage carries about 460 words of visible text.

2 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop” and “SHOP NOW”.

  • Analytics in place

    Analytics detected: Google Tag Manager and Cloudflare Web Analytics.

Privacy and tracking

1 to fix
  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Reddit Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 5 cookies set on arrival

    5

    Opening the homepage sets 5 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 19 other companies contacted

    Loading the homepage contacts 19 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at sessions.ca, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

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