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shopprojectsolar.com website review

Visit site (opens in a new tab)Reviewed 10 November 202639 issues · 76 checks

This review found 39 issues worth fixing on shopprojectsolar.com, 11 of them high impact, across 76 checks. The most urgent: page weight: 25.5 MB in 424 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.5 s1.9 sMay 23Aug 152.3 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20262.0 s
May 30, 20262.0 s
Jun 6, 20262.1 s
Jun 13, 20262.2 s
Jul 18, 20262.3 s
Jul 25, 20262.4 s
Aug 1, 20262.4 s
Aug 8, 20262.2 s
Aug 15, 20262.3 s

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of shopprojectsolar.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. shopprojectsolar.com at 0.4 s0.4 s
  2. shopprojectsolar.com at 0.8 s0.8 s
  3. shopprojectsolar.com at 1.1 s1.1 s
  4. shopprojectsolar.com at 1.5 s1.5 s
  5. shopprojectsolar.com at 1.9 s1.9 s
  6. shopprojectsolar.com at 2.3 s2.3 s
  7. shopprojectsolar.com at 2.6 s2.6 s
  8. shopprojectsolar.com at 3.0 s3.0 s

Speed

9 to fix62
  • Use efficient cache lifetimes

    1.1 s · 170 KiB

    14 files are served with short cache lifetimes, so returning visitors download them again (170 KiB).

  • 8 third-party services on the page

    8 third-party services load with your homepage (Shopify, Klaviyo and gemcommerce.com and others), adding 21.3 MB and 311 ms of main-thread time.

  • Shopify adds 104 ms

    104 ms

    Shopify costs a phone 104 ms of main-thread work and 20.8 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Mobile performance score: 62

    62/100

    Your mobile performance score is 62. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    900 ms

    13 files block the first paint until they finish downloading. Deferring or inlining them could save about 900 ms.

  • Improve image delivery

    150 ms · 507 KiB

    12 images could be 507 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • Legacy JavaScript

    450 ms · 25 KiB

    Polyfills for old browsers add 25 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 450 ms faster on a phone.

  • Main-thread work: 2.3 s

    A phone's processor spends 2.3 s on main-thread work while loading, 888 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,235 HTML elements

    The page has 2,235 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Reduce unused JavaScript

    160 ms · 110 KiB

    About 110 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 160 ms faster on a phone.

  • Reduce unused CSS

    160 ms · 28 KiB

    About 28 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 160 ms faster on a phone.

  • 1 long task on the main thread

    1 long task block the main thread while loading, the longest for 74 ms. During a long task the page ignores taps.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 7 ms

    7 ms

    Your server sent the HTML in 7 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix55
  • Largest Contentful Paint: 9.0 s

    9.0 s

    Your largest element takes 9.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Power Bank 2000”.

  • Time to Interactive: 12.7 s

    12.7 s

    The page becomes fully interactive after 12.7 s. Good is under 3.8 s.

  • Speed Index: 5.1 s

    5.1 s

    Visually, the page fills in at 5.1 s (Speed Index). Good is under 3.4 s.

  • Cumulative Layout Shift: 0.192

    0.192

    The layout shifts by 0.192 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • 8 images without width and height

    8 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) got 12% slower for real visitors

    +12%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.0 s to 2.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

2 checks passed
  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

  • Total Blocking Time: 12 ms

    12 ms

    Scripts block the page for only 12 ms while loading. Good is under 200 ms.

Images and page weight

3 to fix53
  • Page weight: 25.5 MB in 424 requests

    25.5 MB

    Your homepage downloads 25.5 MB in 424 requests on a phone: media 21.7 MB (4), images 1.6 MB (70) and other files 1.1 MB (200). Under 2 MB keeps phones on slow connections fast.

  • 7 images far larger than shown

    366 KiB

    7 images are downloaded at several times the size a phone draws them, for example EZCART_1024x1024.png at 1,013 px wide, shown at 67 px. Resized copies would save about 366 KiB.

  • 9 images below the first screen load straight away

    9 images further down the page (492 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 7.2 g of CO₂ per visit

    7.24 g

    By the Sustainable Web Design model, a visit to your homepage emits about 7.24 g of CO₂e: 868.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

Accessibility

6 to fixGoogle 7791
  • 25 buttons without a name

    25 buttons have no accessible name, so screen readers announce just “button”.

  • Unlabelled dropdowns

    2 dropdowns have no label.

  • 13 text elements with low contrast

    13 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 2 images without alt text

    2 images have no alt text, which hurts accessibility and image search.

  • 4 form fields without a label

    4 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 3 links without text

    3 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

1 checks passed
  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 6 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 7786
  • 54 links crawlers can't follow

    54 links have no real href, so search engines can't follow them.

  • 7 H1 headlines

    There are 7 <h1> headlines (“”, “Power Bank600” and “Power Bank 2000”). One clear main headline is easier for people and search engines.

  • Meta description is long (272 characters)

    Your meta description is 272 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 64 internal links, 8 external

    The homepage links to 64 pages on shopprojectsolar.com and 8 external pages.

6 checks passed
  • Title: 34 characters

    Your title is a healthy 34 characters: “Project Solar – Shop Project Solar”.

  • Canonical URL set

    The canonical URL is https://shopprojectsolar.com/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://shopprojectsolar.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,452 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://shopprojectsolar.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

6 to fix50
  • 1 page without a title

    https://shopprojectsolar.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 page points its canonical at the homepage

    https://shopprojectsolar.com/products/q-cell-monocrystalline-panel declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.

  • 1 linked page hidden from search

    https://shopprojectsolar.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 2 pages share a title

    / and https://shopprojectsolar.com/products/q-cell-monocrystalline-panel all use the title “Project Solar – Shop Project Solar”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages without a meta description

    https://shopprojectsolar.com/collections/all and https://shopprojectsolar.com/customer_authentication/redirect have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    https://shopprojectsolar.com/customer_authentication/redirect has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 19 found) and read each the way a search engine does.

1 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

Best practices

2 to fixGoogle 9291
  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

2 checks passed
  • Tap targets are thumb-sized

    15 of 15 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix67
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 455 words of copy

    The homepage carries about 455 words of visible text.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Learn More”.

  • 11 calls to action

    The homepage has 11 calls to action, for example “Shop”, “Contact” and “Learn More”.

  • 14 short forms

    14 short forms (2 fields at most) are right on the homepage.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 15 cookies set on arrival

    15

    Opening the homepage sets 15 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 26 other companies contacted

    Loading the homepage contacts 26 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at shopprojectsolar.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 5 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Klaviyo Email Marketing Sms · Globo Mega Menu · Gempages Builder · Aftersell · good-apps.co

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 39 issues on shopprojectsolar.com, including 14 speed issues, 4 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
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