shopsethi.com website review

About 302 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.8 s faster on a phone.

6 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.3 s.

A phone's processor spends 4.8 s on main-thread work while loading, 1.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Your mobile performance score is 60. Pages that score under 90 lose visitors before the first paint.

8 third-party services load with your homepage (boostcommerce.io, Clarity and Klaviyo and others), adding 1.3 MB and 706 ms of main-thread time.

About 98 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

11 files are served with short cache lifetimes, so returning visitors download them again (40 KiB).

The page has 2,510 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

Klaviyo costs a phone 136 ms of main-thread work and 308 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Shopify costs a phone 73 ms of main-thread work and 329 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

azurefd.net costs a phone 67 ms of main-thread work and 321 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

5 images could be 97 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 200 ms).

5 long tasks block the main thread while loading, the longest for 67 ms. During a long task the page ignores taps.

Polyfills for old browsers add 51 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 16.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 16.9 s. Good is under 3.8 s.

Visually, the page fills in at 8.3 s (Speed Index). Good is under 3.4 s.

The first text or image appears after 3.7 s on a phone. Good is under 1.8 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 11.2 MB in 435 requests on a phone: media 6.9 MB (1), scripts 1.3 MB (173) and images 1.2 MB (20). Under 2 MB keeps phones on slow connections fast.

4 images (309 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

3 images further down the page (238 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 3.16 g of CO₂e: 379.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.

2 images have no alt text, which hurts accessibility and image search.

10 visible links have no text or label, so screen readers cannot say where they go.

1 form field has no label, so screen readers announce an empty box and autofill guesses.

Headings skip levels (h1 → h4 and h2 → h4), which makes the page harder to scan with a screen reader.

Your title is only 13 characters: “SETHI – Sethi”. Between 30 and 65 characters leaves room to say what you do and for whom.

Your meta description is 237 characters; Google truncates after about 160, so the end of your pitch is cut.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

The homepage links to 235 pages on shopsethi.com and 3 external pages.

Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

https://shopsethi.com/collections/new-arrivals, https://shopsethi.com/collections/bracelet, https://shopsethi.com/collections/bangles, https://shopsethi.com/collections/beaded-bracelets, https://shopsethi.com/collections/wrap-bracelets and https://shopsethi.com/collections/chained-bracelets and 7 others have no meta description, so Google writes the search snippet from whatever text it finds.

https://shopsethi.com/collections/stackable-bands-sethi-couture, https://shopsethi.com/collections/new-arrivals, https://shopsethi.com/collections/bracelet, https://shopsethi.com/collections/bangles, https://shopsethi.com/collections/beaded-bracelets and https://shopsethi.com/collections/wrap-bracelets and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

https://shopsethi.com/collections/new-arrivals, https://shopsethi.com/collections/bangles and https://shopsethi.com/collections/earrings took over 3 s to send their HTML from our server.

We fetched 15 pages linked from your homepage (of 98 found) and read each the way a search engine does.

2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 226 words of visible text; thin pages give Google and first-time buyers little to go on.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

Before a visitor clicks anything, the page loads Klaviyo, Meta Pixel and Microsoft Clarity (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 15 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 28 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.