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stacque.com website review
Visit site (opens in a new tab)Reviewed 21 October 202630 issues · 70 checks
This review found 30 issues worth fixing on stacque.com, 14 of them high impact, across 70 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
71CClosest competitors among reviewed websites
Compare side by sideOne score from every part of this review. How it works
Speed
Use efficient cache lifetimes
3.4 s · 892 KiB27 files are served with short cache lifetimes, so returning visitors download them again (892 KiB).
Reduce unused JavaScript
3.0 s · 506 KiBAbout 506 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.0 s faster on a phone.
Render-blocking requests
3.1 s5 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.1 s.
Mobile performance score: 56
56/100Your mobile performance score is 56 (desktop: 71). Pages that score under 90 lose visitors before the first paint.
Google Tag Manager adds 388 ms
388 msGoogle Tag Manager costs a phone 388 ms of main-thread work and 529 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Minify JavaScript
300 ms · 73 KiB73 KiB could be saved by minifying JavaScript.
Improve image delivery
300 ms · 36 KiB2 images could be 36 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 300 ms faster on a phone.
6 third-party services on the page
6 third-party services load with your homepage (Google Tag Manager, iubenda and Google Fonts and others), adding 811 KiB and 459 ms of main-thread time.
Reduce unused CSS
150 ms · 35 KiBAbout 35 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
5 long tasks on the main thread
5 long tasks block the main thread while loading, the longest for 173 ms. During a long task the page ignores taps.
Legacy JavaScript
150 ms · 9 KiBPolyfills for old browsers add 9 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
2 checks passed
Main-thread work: 1.1 s
A phone's processor spends 1.1 s on main-thread work while loading, 543 ms of it running JavaScript. That is comfortably low.
Server response: 300 ms
300 msYour server sent the HTML in 300 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 12.9 s
12.9 sYour largest element takes 12.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “L’ACQUA, COME DOVREBBE ESSERE L’ACQUA.”.
Time to Interactive: 13.0 s
13.0 sThe page becomes fully interactive after 13.0 s. Good is under 3.8 s.
Speed Index: 9.0 s
9.0 sVisually, the page fills in at 9.0 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 3.5 s
3.5 sThe first text or image appears after 3.5 s on a phone. Good is under 1.8 s.
Total Blocking Time: 226 ms
226 msScripts block taps and scrolling for 226 ms in total while the page loads. Good is under 200 ms.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
1 checks passed
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
1 image far larger than shown
49 KiB1 image is downloaded at several times the size a phone draws it, for example cta-banner-home.webp at 1,920 px wide, shown at 390 px. Resized copies would save about 49 KiB.
3 images below the first screen load straight away
3 images further down the page (122 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 0.5 g of CO₂ per visit
0.50 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.50 g of CO₂e: 59.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Page weight: 1.8 MB in 40 requests
1.8 MBYour homepage downloads 1.8 MB in 40 requests on a phone: scripts 964 KiB (8), images 467 KiB (14) and fonts 225 KiB (6). That is a lean page.
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Accessibility
2 buttons without a name
2 buttons have no accessible name, so screen readers announce just “button”.
Form elements must have labels (1 element)
Form elements must have labels: 1 element on the page fails this check, rated critical by axe-core.
4 text elements with low contrast
4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
2 images without alt text
2 images have no alt text, which hurts accessibility and image search.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
3 links without text
3 visible links have no text or label, so screen readers cannot say where they go.
Alternative text of images should not be repeated as text (6 elements)
Alternative text of images should not be repeated as text: 6 elements on the page fail this check, rated minor by axe-core.
1 checks passed
44 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 7 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
36 links crawlers can't follow
36 links have no real href, so search engines can't follow them.
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
Structured data has 4 problems
Structured data found (Organization and WebSite) but with 4 problems, for example “Organization: missing name”.
Invalid hreflang
Your hreflang tags are invalid, so Google may show the wrong language version.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.
151 internal links, 4 external
The homepage links to 151 pages on stacque.com and 4 external pages.
5 checks passed
Meta description: 117 characters
Your meta description is 117 characters: “STA, società trattamento acque offre servizi e realizza impianti per il trattamento delle acque civili e industriali.”.
Title: 59 characters
Your title is a healthy 59 characters: “STA | Società trattamento acque, Impianti trattamento acque”.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.stacque.com/sitemap.xml.
AI search readiness
Organization data is thin (3 of 6 facts)
Your Organization JSON-LD is missing logo, sameAs (social profiles) and description. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
No llms.txt
There is no https://stacque.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (620 words), so crawlers that don't run JavaScript still read it.
Other pages
15 linked pages are broken
Your homepage links to https://stacque.com/chi-siamo.aspx, https://stacque.com/trentino-acque-la-nostra-azienda.aspx, https://stacque.com/omnitec.aspx, https://stacque.com/certificazioni.aspx, https://stacque.com/normative.aspx and https://stacque.com/fiere-1.aspx and 9 others, which answer with an error. Visitors hit a dead end and search engines drop them.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 81 found) and read each the way a search engine does.
Best practices
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Cannot read properties of null (reading 'getAttribute')”.
6 distorted images
6 images are displayed at the wrong aspect ratio, so they look stretched or squashed.
Missing source maps
Large scripts ship without source maps.
2 checks passed
Tap targets are thumb-sized
94 of 95 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 470 words of copy
The homepage carries about 470 words of visible text.
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Download”.
2 calls to action
The homepage has 2 calls to action, for example “Download”.
1 short form
A short form (1 field at most) is right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 1 phone link and 0 email links.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). A consent tool (iubenda) is installed; check it blocks these until visitors agree where the law requires it.
2 cookies set on arrival
2Opening the homepage sets 2 cookies (measured from a US location before any click).
10 other companies contacted
Loading the homepage contacts 10 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: iubenda
A consent management tool (iubenda) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at stacque.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
- The footer still says © 2024.
Stack
- Analytics
- Google Tag Manager
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 30 issues on stacque.com, including 12 speed issues, 5 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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