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stonehill.edu website review
Visit site (opens in a new tab)Reviewed 1 November 202632 issues · 84 checks
This review found 32 issues worth fixing on stonehill.edu, 14 of them high impact, across 84 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
73CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 1.5 s |
| May 16, 2026 | 1.5 s |
| May 23, 2026 | 1.6 s |
| May 30, 2026 | 1.6 s |
| Jun 6, 2026 | 1.7 s |
| Jun 13, 2026 | 1.7 s |
| Jun 20, 2026 | 1.7 s |
| Jun 27, 2026 | 1.8 s |
| Jul 4, 2026 | 1.8 s |
| Jul 11, 2026 | 1.7 s |
| Jul 18, 2026 | 1.7 s |
| Jul 25, 2026 | 1.8 s |
| Aug 1, 2026 | 1.9 s |
| Aug 8, 2026 | 2.0 s |
| Aug 15, 2026 | 2.0 s |
| Aug 22, 2026 | 2.0 s |
| Aug 29, 2026 | 1.9 s |
| Sep 5, 2026 | 1.8 s |
| Sep 12, 2026 | 1.7 s |
| Sep 19, 2026 | 1.7 s |
| Sep 26, 2026 | 1.7 s |
| Oct 3, 2026 | 1.7 s |
| Oct 10, 2026 | 1.6 s |
| Oct 17, 2026 | 1.7 s |
| Oct 24, 2026 | 1.6 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 121 ms |
| May 16, 2026 | 121 ms |
| May 23, 2026 | 127 ms |
| May 30, 2026 | 130 ms |
| Jun 6, 2026 | 130 ms |
| Jun 13, 2026 | 133 ms |
| Jun 20, 2026 | 133 ms |
| Jun 27, 2026 | 133 ms |
| Jul 4, 2026 | 137 ms |
| Jul 11, 2026 | 136 ms |
| Jul 18, 2026 | 138 ms |
| Jul 25, 2026 | 141 ms |
| Aug 1, 2026 | 154 ms |
| Aug 8, 2026 | 162 ms |
| Aug 15, 2026 | 175 ms |
| Aug 22, 2026 | 172 ms |
| Aug 29, 2026 | 169 ms |
| Sep 5, 2026 | 161 ms |
| Sep 12, 2026 | 153 ms |
| Sep 19, 2026 | 150 ms |
| Sep 26, 2026 | 149 ms |
| Oct 3, 2026 | 154 ms |
| Oct 10, 2026 | 154 ms |
| Oct 17, 2026 | 155 ms |
| Oct 24, 2026 | 161 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.8 s
1.7 s
2.5 s
3.4 s
4.2 s
5.1 s
5.9 s
6.8 s
Speed
Use efficient cache lifetimes
2.4 s · 1.6 MB27 files are served with short cache lifetimes, so returning visitors download them again (1.6 MB).
Render-blocking requests
2.8 s7 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.8 s.
Google Tag Manager adds 2.3 s
2.3 sGoogle Tag Manager costs a phone 2.3 s of main-thread work and 537 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused JavaScript
1.5 s · 384 KiBAbout 384 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.5 s faster on a phone.
Reduce unused CSS
1.1 s · 260 KiBAbout 260 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.1 s faster on a phone.
Mobile performance score: 15
15/100Your mobile performance score is 15. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 7.5 s
A phone's processor spends 7.5 s on main-thread work while loading, 4.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Facebook and Snapchat and others), adding 1.0 MB and 3.4 s of main-thread time.
18 long tasks on the main thread
18 long tasks block the main thread while loading, the longest for 1.2 s. During a long task the page ignores taps.
Facebook adds 479 ms
479 msFacebook costs a phone 479 ms of main-thread work and 309 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
1,624 HTML elements
The page has 1,624 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Font display
200 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 200 ms).
Improve image delivery
150 ms · 32 KiB1 image could be 32 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.
Legacy JavaScript
13 KiBPolyfills for old browsers add 13 KiB JavaScript that modern phones do not need.
Minify JavaScript
11 KiB11 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 2 ms
2 msYour server sent the HTML in 2 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 17.9 s
17.9 sYour largest element takes 17.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Professor of Chemistry Marilena Hall, left, and Yosra Kaddu…”.
Time to Interactive: 19.3 s
19.3 sThe page becomes fully interactive after 19.3 s. Good is under 3.8 s.
Total Blocking Time: 2.1 s
2.1 sScripts block taps and scrolling for 2.1 s in total while the page loads. Good is under 200 ms.
First Contentful Paint: 3.8 s
3.8 sThe first text or image appears after 3.8 s on a phone. Good is under 1.8 s.
Speed Index: 7.5 s
7.5 sVisually, the page fills in at 7.5 s (Speed Index). Good is under 3.4 s.
Cumulative Layout Shift: 0.353
0.353The layout shifts by 0.353 while loading, so content jumps under the reader's thumb. Good is under 0.1.
Tap response (INP) got 31% slower for real visitors
+31%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 121 ms to 161 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
+7%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.5 s to 1.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
6 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 2.0 s
2.0 sReal visitors wait 2.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 162 ms
162 msReal visitors wait 162 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.02
0.02For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.
Real-user FCP: 1.4 s
1.4 sReal visitors see the first content after 1.4 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 704 ms
704 msReal visitors wait 704 ms for your server to start answering (75th percentile). Good is under 800 ms.
Images and page weight
Page weight: 2.9 MB in 77 requests
2.9 MBYour homepage downloads 2.9 MB in 77 requests on a phone: images 1.2 MB (17), scripts 1.2 MB (24) and stylesheets 270 KiB (4). Under 2 MB keeps phones on slow connections fast.
1 image in older formats
1 image (92 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 0.8 g of CO₂ per visit
0.83 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.83 g of CO₂e: 99.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 9 images in the HTML carry an alt attribute.
44 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 45 WCAG 2.2 A/AA and best-practice rules on the phone render: 44 passed and 1 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is short (17 characters)
Your title is only 17 characters: “Stonehill College”. Between 30 and 65 characters leaves room to say what you do and for whom.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
1 link with vague text
1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.
151 internal links, 30 external
The homepage links to 151 pages on stonehill.edu and 30 external pages.
5 checks passed
Meta description: 132 characters
Your meta description is 132 characters: “Stonehill has over 100 college majors, minors and concentrations. Find the college degree program that is right for you…”.
One H1 headline
Your main headline reads: “Define Success By Your Impact on Others”.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://www.stonehill.edu/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://www.stonehill.edu/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,316 words), so crawlers that don't run JavaScript still read it.
Other pages
8 pages without a meta description
https://www.stonehill.edu/plan-your-visit/open-house, https://www.stonehill.edu/plan-your-visit/graduate-open-house, https://www.stonehill.edu/how-will-you-lead/leadership-in-the-field/experiential-guarantee, https://www.stonehill.edu/outcomes, https://www.stonehill.edu/how-will-you-lead and https://www.stonehill.edu/connect-with-community and 2 others have no meta description, so Google writes the search snippet from whatever text it finds.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 93 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 third-party cookie
1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://cloud.typography.com/7038134/6757612/css/fonts.css' from origin 'https://www.stone…”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
2 checks passed
Tap targets are thumb-sized
10 of 10 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
Thin social proof
Social proof on the homepage: 3 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
About 976 words of copy
The homepage carries about 976 words of visible text.
5 checks passed
10 calls to action
The homepage has 10 calls to action, for example “Learn more”, “Request Information” and “Apply for Admission”.
Analytics in place
Analytics detected: Google Tag Manager and Google Analytics.
Direct contact links
Visitors can reach you directly: 1 phone link and 0 email links.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
7 trackers load before any consent
7Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, LinkedIn Insight and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
16 cookies set on arrival
16Opening the homepage sets 16 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
30 other companies contacted
Loading the homepage contacts 30 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at stonehill.edu, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- jQuery
- Analytics
- Google Analytics | Google Tag Manager
- Hosting
- Rackspace
Company
- Employees
- 713
- Founded
- 1948
- Headquarters
- North Easton
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 32 issues on stonehill.edu, including 18 speed issues, 4 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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