tatler.no website review

A phone's processor spends 4.7 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Your mobile performance score is 60 (desktop: 93). Pages that score under 90 lose visitors before the first paint.

About 352 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.

8 third-party services load with your homepage (Shopify, Google Tag Manager and Snapchat and others), adding 753 KiB and 802 ms of main-thread time.

21 files are served with short cache lifetimes, so returning visitors download them again (232 KiB).

12 long tasks block the main thread while loading, the longest for 238 ms. During a long task the page ignores taps.

About 48 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

6 images could be 159 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).

Polyfills for old browsers add 37 KiB JavaScript that modern phones do not need.

Desktop scores 93 but mobile only 60. A gap that wide usually means heavy scripts and images that hit phones hardest.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

3 KiB could be saved by minifying JavaScript.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

The page becomes fully interactive after 12.5 s. Good is under 3.8 s.

Your largest element takes 5.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The first text or image appears after 3.5 s on a phone. Good is under 1.8 s.

Real visitors see the first content after 2.1 s (75th percentile). Good is under 1.8 s.

Scripts block taps and scrolling for 511 ms in total while the page loads. Good is under 200 ms.

Visually, the page fills in at 3.6 s (Speed Index). Good is under 3.4 s.

Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 96 ms to 105 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.2 s to 1.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 2.6 MB in 200 requests on a phone: scripts 984 KiB (67), other files 778 KiB (106) and images 692 KiB (12). Under 2 MB keeps phones on slow connections fast.

2_6dec6c30-8c6c-40ee-b043-e739a7126588.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

By the Sustainable Web Design model, a visit to your homepage emits about 0.74 g of CO₂e: 89.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

16 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

7 tap targets are too small or too close together to hit reliably with a finger.

Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

2 visible links have no text or label, so screen readers cannot say where they go.

Elements with role="dialog" or role="alertdialog" do not have accessible names. (1 element).

Your title is only 6 characters: “TATLER”. Between 30 and 65 characters leaves room to say what you do and for whom.

Your meta description is 274 characters; Google truncates after about 160, so the end of your pitch is cut.

The homepage links to 128 pages on tatler.no and 6 external pages.

/collections/nyheter, /collections/a-kjaerbede-2, /collections/american-dreams, /collections/anine-bing, /collections/arnie-says and /collections/becksondergaard and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

/collections/nyheter, /collections/a-kjaerbede-2, /collections/american-dreams, /collections/anine-bing, /collections/arnie-says and /collections/becksondergaard and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 56 found) and read each the way a search engine does.

16 of 20 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

The page uses 1 deprecated browser API that will stop working in future browsers (“`<source src>` with a `<picture>` parent is invalid and therefore ignored. Please use `<source srcs…”).

1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.

2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://widget.porterbuddy.com/porterbuddy-widget.css' from origin 'https://www.tatler.no'…”.

Chrome logged issues while loading the page (“Cookie”).

HSTS is set, but max-age is 91 days; one year is the recommended minimum.

No Referrer-Policy header, so full URLs can leak to the sites you link to.

No Permissions-Policy header to switch off camera, microphone and location for embedded content.

X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.

There is no /.well-known/security.txt telling researchers how to report a security problem to you.

tatler.no's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

Your homepage shows a map but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

The homepage has only about 173 words of visible text; thin pages give Google and first-time buyers little to go on.

The homepage shows no opening hours. If customers visit or call, show when.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

DMARC is set to p=none, so mail pretending to be tatler.no is still delivered. Reports are on, so moving to quarantine is the next step.

Your SPF record doesn't end in -all or ~all, so it doesn't stop other servers sending as you: “v=spf1 include:_custspf.one.com a:www.tatler.no ?all”.

Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager, Meta Pixel, Pinterest Tag and Snap Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 12 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 23 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.