thelightingoutlet.com.au website review

Not measured in this review.

• Tap response (INP) got 23% slower for real visitors

  +23%

  Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 146 ms to 180 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

• Page weight: 4.0 MB

  4.0 MB

  Your homepage downloads 4.0 MB on a phone, 623 KiB of it images (15%). Under 2 MB keeps phones on slow connections fast.

• 1 image far larger than shown

  57 KiB

  1 image is downloaded at several times the size a phone draws it, for example NEW-Large-TLO-Logo.jpg at 2,394 px wide, shown at 108 px. Resized copies would save about 57 KiB.

  Elements (1)

• About 1.1 g of CO₂ per visit

  1.14 g

  By the Sustainable Web Design model, a visit to your homepage emits about 1.14 g of CO₂e: 136.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

• 18 text elements with low contrast

  18 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  Elements (3)

• 1 tap target too small

  1 tap target is too small or too close together to hit reliably with a finger.

  Elements (1)

• All page content should be contained by landmarks (10 elements)

  All page content should be contained by landmarks: 10 elements on the page fail this check, rated moderate by axe-core.

  Elements (3)

• Page should contain a level-one heading (1 element)

  Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  Elements (1)

• 11 links without text

  11 visible links have no text or label, so screen readers cannot say where they go.

  Elements (3)

• 2 form fields without a label

  2 form fields have no label, so screen readers announce an empty box and autofill guesses.

• Alternative text of images should not be repeated as text (8 elements)

  Alternative text of images should not be repeated as text: 8 elements on the page fail this check, rated minor by axe-core.

  Elements (3)

• No H1 headline

  There is no <h1>, so neither visitors nor Google get a clear main headline.

• Only 2 internal links

  The homepage links to only 2 pages on your own site, so visitors and crawlers find few routes into the rest of it.

• Most text only appears after JavaScript runs

  0%

  A phone browser shows 1,520 words, but the HTML your server sends has only 6. GPTBot, ClaudeBot and PerplexityBot read that HTML without running JavaScript, so they see an almost empty page. Server-side rendering or pre-rendering fixes it.

• 1 page without an H1

  https://thelightingoutlet.com.au/collections/black-friday-cyber-monday has no <h1> headline, so visitors and search engines get no clear main topic.

• 1 internal page checked

  We fetched 1 page linked from your homepage and read each the way a search engine does.

• 3 JavaScript errors while loading

  3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 429 ()”.

• Local business without LocalBusiness data

  Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  View source

• No phone number on the homepage

  A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

• Thin social proof

  Social proof on the homepage: 3 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

• No direct contact details

  No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

• No opening hours

  The homepage shows no opening hours. If customers visit or call, show when.

• No form on the homepage

  There is no form on the homepage, so every lead has to click through to another page first.

• No map or directions link

  There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

• No risk reducer

  No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

• About 1,520 words of copy

  The homepage carries about 1,520 words of visible text.

• Urgency cues

  The page uses urgency cues (a countdown or limited-time wording).

• 7 trackers load before any consent

  7

  Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

• 20 cookies set on arrival

  20

  Opening the homepage sets 20 cookies (measured from a US location before any click).

• No consent tool detected

  No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

• 32 other companies contacted

  Loading the homepage contacts 32 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.