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therapetmd.com website review

Visit site (opens in a new tab)Reviewed 4 November 202644 issues · 87 checks

This review found 44 issues worth fixing on therapetmd.com, 16 of them high impact, across 87 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.1 s1.9 sMay 16Oct 312.1 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.9 s
May 23, 20262.8 s
May 30, 20262.6 s
Jun 6, 20262.5 s
Jun 13, 20262.4 s
Jun 20, 20262.4 s
Jun 27, 20262.4 s
Jul 4, 20262.3 s
Jul 11, 20262.4 s
Jul 18, 20262.4 s
Jul 25, 20262.3 s
Aug 1, 20262.3 s
Aug 8, 20262.2 s
Aug 15, 20262.2 s
Aug 22, 20262.3 s
Aug 29, 20262.3 s
Sep 5, 20262.4 s
Sep 12, 20262.4 s
Sep 19, 20262.4 s
Sep 26, 20262.4 s
Oct 3, 20262.3 s
Oct 10, 20262.3 s
Oct 17, 20262.3 s
Oct 24, 20262.1 s
Oct 31, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
217 ms165 msMay 16Oct 31192 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026173 ms
May 23, 2026173 ms
May 30, 2026171 ms
Jun 6, 2026171 ms
Jun 13, 2026173 ms
Jun 20, 2026174 ms
Jun 27, 2026178 ms
Jul 4, 2026178 ms
Jul 11, 2026178 ms
Jul 18, 2026180 ms
Jul 25, 2026180 ms
Aug 1, 2026179 ms
Aug 8, 2026179 ms
Aug 15, 2026179 ms
Aug 22, 2026179 ms
Aug 29, 2026185 ms
Sep 5, 2026195 ms
Sep 12, 2026203 ms
Sep 19, 2026210 ms
Sep 26, 2026211 ms
Oct 3, 2026210 ms
Oct 10, 2026208 ms
Oct 17, 2026206 ms
Oct 24, 2026203 ms
Oct 31, 2026192 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of therapetmd.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. therapetmd.com at 2.2 s2.2 s
  2. therapetmd.com at 4.3 s4.3 s
  3. therapetmd.com at 6.5 s6.5 s
  4. therapetmd.com at 8.7 s8.7 s
  5. therapetmd.com at 10.8 s10.8 s
  6. therapetmd.com at 13.0 s13.0 s
  7. therapetmd.com at 15.2 s15.2 s
  8. therapetmd.com at 17.3 s17.3 s

Speed

12 to fix40
  • Use efficient cache lifetimes

    1.9 s · 651 KiB

    32 files are served with short cache lifetimes, so returning visitors download them again (651 KiB).

  • Reduce unused JavaScript

    1.1 s · 772 KiB

    About 772 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.1 s faster on a phone.

  • Main-thread work: 13.0 s

    A phone's processor spends 13.0 s on main-thread work while loading, 6.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Mobile performance score: 40

    40/100

    Your mobile performance score is 40. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, JSDelivr CDN and Clarity and others), adding 1.6 MB and 3.1 s of main-thread time.

  • Improve image delivery

    1.9 MB

    16 images could be 1.9 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Google Tag Manager adds 941 ms

    941 ms

    Google Tag Manager costs a phone 941 ms of main-thread work and 705 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • JSDelivr CDN adds 923 ms

    923 ms

    JSDelivr CDN costs a phone 923 ms of main-thread work and 38 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Clarity adds 459 ms

    459 ms

    Clarity costs a phone 459 ms of main-thread work and 29 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Facebook adds 290 ms

    290 ms

    Facebook costs a phone 290 ms of main-thread work and 284 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 278 ms. During a long task the page ignores taps.

  • 1,747 HTML elements

    The page has 1,747 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Render-blocking requests

    150 ms

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 150 ms.

  • Reduce unused CSS

    90 ms · 11 KiB

    About 11 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 90 ms faster on a phone.

  • Minify CSS

    90 ms · 2 KiB

    2 KiB could be saved by minifying CSS.

  • Legacy JavaScript

    51 KiB

    Polyfills for old browsers add 51 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 47 ms

    47 ms

    Your server sent the HTML in 47 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 22.9 s

    22.9 s

    Your largest element takes 22.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Speed Index: 18.5 s

    18.5 s

    Visually, the page fills in at 18.5 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 35.3 s

    35.3 s

    The page becomes fully interactive after 35.3 s. Good is under 3.8 s.

  • Total Blocking Time: 997 ms

    997 ms

    Scripts block taps and scrolling for 997 ms in total while the page loads. Good is under 200 ms.

  • Real-user LCP: 2.5 s

    2.5 s

    Real visitors wait 2.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.23

    0.23

    For real visitors the layout shifts by 0.23 (75th percentile). Good is under 0.1.

  • First Contentful Paint: 2.6 s

    2.6 s

    The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

  • 7 images without width and height

    7 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) got 14% slower for real visitors

    +14%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 173 ms to 192 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user INP: 187 ms

    187 ms

    Real visitors wait 187 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 1.6 s

    1.6 s

    Real visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 784 ms

    784 ms

    Real visitors wait 784 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 27% faster for real visitors

    -27%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.9 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

6 to fix19
  • Page weight: 8.1 MB in 418 requests

    8.1 MB

    Your homepage downloads 8.1 MB in 418 requests on a phone: images 4.6 MB (57), scripts 2.2 MB (120) and other files 919 KiB (182). Under 2 MB keeps phones on slow connections fast.

  • 5 images over 500 KB

    5 images weigh 7.1 MB together. On a phone connection a single image that size takes seconds.

  • 15 images far larger than shown

    7.0 MB

    15 images are downloaded at several times the size a phone draws them, for example Dog-diffuser.webp at 2,934 px wide, shown at 302 px. Resized copies would save about 7.0 MB.

  • 8 images below the first screen load straight away

    8 images further down the page (6.6 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 11 images in older formats

    11 images (6.2 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • An image on the first screen is lazy-loaded

    Homepage_3_1.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 2.3 g of CO₂ per visit

    2.30 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.30 g of CO₂e: 276.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

3 to fixGoogle 9494
  • Hidden but focusable

    5 elements hidden from screen readers can still receive keyboard focus.

  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • <svg> elements with an img or image role must have alternative text (2 elements)

    <svg> elements with an img or image role must have alternative text: 2 elements on the page fail this check, rated serious by axe-core.

2 checks passed
  • Every image has alt text

    All 68 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 3 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10083
  • Title is long (69 characters)

    Your title is 69 characters, so Google will cut it off around 60: “TheraPetMD — Create A Peaceful, Stress-Free Environment For Your Pet!”.

  • Meta description is long (269 characters)

    Your meta description is 269 characters; Google truncates after about 160, so the end of your pitch is cut.

  • One H1 headline

    Your <h1> is empty.

  • 51 internal links, 17 external

    The homepage links to 51 pages on therapetmd.com and 17 external pages.

5 checks passed
  • Canonical URL set

    The canonical URL is https://therapetmd.com/en-us.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://therapetmd.com/sitemap.xml.

AI search readiness

1 to fix83
  • Parts of the site are closed to 6 AI crawlers

    Your robots.txt lets ChatGPT search (OAI-SearchBot), ChatGPT (ChatGPT-User), Claude search (Claude-SearchBot), Claude (Claude-User), Perplexity (PerplexityBot) and Perplexity (Perplexity-User) read the homepage but closes other sections to them, so answers about those pages can't cite you.

3 checks passed
  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,233 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://therapetmd.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

4 to fix81
  • 6 pages share 3 titles

    https://therapetmd.com/en-us/pages/aboutus and https://therapetmd.com/pages/aboutus all use the title “About TheraPet – TheraPetMD”, and 2 other titles repeat too. Search engines can't tell which page to show for a search, so each competes with the others.

  • 11 pages share a meta description

    https://therapetmd.com/collections/all, https://therapetmd.com/en-us/policies/shipping-policy, https://therapetmd.com/en-us/collections/dog, https://therapetmd.com/en-us/collections/cat, https://therapetmd.com/en-us/pages/faqs and https://therapetmd.com/en-us/pages/tracking-page and 3 others use the same meta description. A description written for each page earns more clicks.

  • 4 links to non-canonical URLs

    Your homepage links to 4 pages by a URL that isn't their canonical one, for example https://therapetmd.com/collections/all, whose canonical is https://therapetmd.com/en-us/collections/all. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 5 pages without an H1

    https://therapetmd.com/en-us/pages/faqs, https://therapetmd.com/en-us/pages/aboutus, https://therapetmd.com/en-us/pages/tracking-page, https://therapetmd.com/pages/tracking-page and https://therapetmd.com/pages/aboutus have no <h1> headline, so visitors and search engines get no clear main topic.

  • 12 pages with very little text

    https://therapetmd.com/collections/all, https://therapetmd.com/en-us/collections/dog, https://therapetmd.com/en-us/collections/cat, https://therapetmd.com/en-us/pages/faqs, https://therapetmd.com/en-us/pages/aboutus and https://therapetmd.com/pages/aboutus and 6 others have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 21 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

4 to fixGoogle 5483
  • 13 small tap targets

    13 of 38 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 1 third-party cookie

    1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “Invalid left-hand side in assignment”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix86
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • About 1,103 words of copy

    The homepage carries about 1,103 words of visible text.

6 checks passed
  • 26 calls to action

    The homepage has 26 calls to action, for example “Shop Now”, “Shop Dogs” and “Shop Cats”.

  • 4 short forms

    4 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 44 testimonial or review blocks, 5 customer or partner logos, a star rating, 2 trust badges and “1M+ Happy Customers”.

  • Analytics in place

    Analytics detected: Google Analytics and Microsoft Clarity.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager, Klaviyo, Microsoft Clarity and Pinterest Tag and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 24 cookies set on arrival

    24

    Opening the homepage sets 24 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 35 other companies contacted

    Loading the homepage contacts 35 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at therapetmd.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Analytics | Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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This review found 44 issues on therapetmd.com, including 21 speed issues, 3 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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