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thescribesmith.com website review

Visit site (opens in a new tab)Reviewed 10 November 202614 issues · 61 checks

This review found 14 issues worth fixing on thescribesmith.com, 1 of them high impact, across 61 checks. The most urgent: 4 text elements with low contrast. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of thescribesmith.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. thescribesmith.com at 0.4 s0.4 s
  2. thescribesmith.com at 0.8 s0.8 s
  3. thescribesmith.com at 1.1 s1.1 s
  4. thescribesmith.com at 1.5 s1.5 s
  5. thescribesmith.com at 1.9 s1.9 s
  6. thescribesmith.com at 2.3 s2.3 s
  7. thescribesmith.com at 2.6 s2.6 s
  8. thescribesmith.com at 3.0 s3.0 s

Speed

1 to fix98
  • Wix adds 62 ms

    62 ms

    Wix costs a phone 62 ms of main-thread work and 677 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 3 third-party services on the page

    3 third-party services load with your homepage (Wix, archive.org and Hotjar), adding 818 KiB and 95 ms of main-thread time.

  • Reduce unused JavaScript

    152 KiB

    About 152 KiB of JavaScript is downloaded but never used on this page.

  • Use efficient cache lifetimes

    132 KiB

    3 files are served with short cache lifetimes, so returning visitors download them again (132 KiB).

  • 1 long task on the main thread

    1 long task block the main thread while loading, the longest for 55 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    15 KiB

    About 15 KiB of CSS is downloaded but never applied on this page.

  • Improve image delivery

    7 KiB

    1 image could be 7 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

3 checks passed
  • Mobile performance score: 98

    98/100

    Your mobile performance score is 98. That is in Google's “good” band (90 and up).

  • Main-thread work: 0.6 s

    A phone's processor spends 0.6 s on main-thread work while loading, 194 ms of it running JavaScript. That is comfortably low.

  • Server response: 105 ms

    105 ms

    Your server sent the HTML in 105 ms, well inside Google's 600 ms guideline.

Core Web Vitals

100
  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

6 checks passed
  • First Contentful Paint: 1.7 s

    1.7 s

    The first text or image appears after 1.7 s, inside the 1.8 s “good” threshold.

  • Speed Index: 2.7 s

    2.7 s

    Visually, the page fills in at 2.7 s (Speed Index), inside the 3.4 s “good” threshold.

  • Largest Contentful Paint: 1.7 s

    1.7 s

    Your largest element renders in 1.7 s on a phone, inside Google's 2.5 s “good” threshold. The largest element is the text “Copywriting & Messaging Strategy for SaaS Companies & Onlin…”.

  • Cumulative Layout Shift: 0.027

    0.027

    The layout barely moves while loading (CLS 0.027, good is under 0.1).

  • Total Blocking Time: 0 ms

    0 ms

    Scripts block the page for only 0 ms while loading. Good is under 200 ms.

  • Time to Interactive: 1.8 s

    1.8 s

    The page is fully interactive after 1.8 s.

Images and page weight

100
  • About 0.3 g of CO₂ per visit

    0.28 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.28 g of CO₂e: 33.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Page weight: 1,016 KiB in 100 requests

    1,016 KiB

    Your homepage downloads 1,016 KiB in 100 requests on a phone: fonts 425 KiB (14), scripts 315 KiB (48) and HTML 189 KiB (2). That is a lean page.

Accessibility

2 to fixGoogle 9497
  • 4 text elements with low contrast

    4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 22 images in the HTML carry an alt attribute.

  • 41 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 44 WCAG 2.2 A/AA and best-practice rules on the phone render: 41 passed and 3 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 9286
  • Title is long (70 characters)

    Your title is 70 characters, so Google will cut it off around 60: “The Scribesmith | Launch Copy for Personality-Driven Online Businesses”.

  • 5 H1 headlines

    There are 5 <h1> headlines (“Copywriting & Messaging Strategy for SaaS Compani…”, “COMING SOON” and “What People Say”). One clear main headline is easier for people and search engines.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 16 internal links, 14 external

    The homepage links to 16 pages on thescribesmith.com and 14 external pages.

6 checks passed
  • Meta description: 103 characters

    Your meta description is 103 characters: “The Scribesmith specializes in conversion-focused copywriting & content for B2B SaaS & online educators”.

  • Canonical URL set

    The canonical URL is https://thescribesmith.com/.

  • Structured data in place

    Structured data found: WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://thescribesmith.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (786 words), so crawlers that don't run JavaScript still read it.

Other pages

4 to fix79
  • 1 linked page hidden from search

    https://thescribesmith.com/values is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 2 pages share a title

    https://thescribesmith.com/launch-copywriter and https://thescribesmith.com/copywriting-for-launches all use the title “Scribesmith | Launch Copywriter | The End of Blah”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages share a meta description

    https://thescribesmith.com/launch-copywriter and https://thescribesmith.com/copywriting-for-launches use the same meta description. A description written for each page earns more clicks.

  • 4 pages without an H1

    https://thescribesmith.com/launch-copywriter, https://thescribesmith.com/copywriting-for-launches, https://thescribesmith.com/blog and https://thescribesmith.com/values have no <h1> headline, so visitors and search engines get no clear main topic.

  • 7 internal pages checked

    We fetched 7 pages linked from your homepage and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 7 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 7 pages that loaded have a meta description.

  • Every page has a title

    All 7 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9287
  • 11 small tap targets

    11 of 32 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “SecurityError: Failed to construct 'Worker': Script at 'https://web.archive.org/web/20250814102818/https://www.thescrib…”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix88
  • Thin social proof

    Social proof on the homepage: 1 testimonial or review block. Pairing it with named testimonials or customer logos makes it far more convincing.

  • Phone number is not tap-to-call

    Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 771 words of copy

    The homepage carries about 771 words of visible text.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP” and “BOOK A CALL”.

  • 7 calls to action

    The homepage has 7 calls to action, for example “SHOP”, “BOOK A CALL” and “JOIN THE WAITLIST NOW”.

  • Analytics in place

    Analytics detected: Hotjar.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 6 other companies contacted

    Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at thescribesmith.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

  • The footer still says © 2023.

Stack

CMS
Wix
Framework
React
Analytics
Hotjar
Hosting
Hostinger

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 14 issues on thescribesmith.com, including 1 speed issue, 3 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
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  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
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  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
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