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thewhitakergrp.com website review

Visit site (opens in a new tab)Reviewed 20 October 202634 issues · 78 checks

This review found 34 issues worth fixing on thewhitakergrp.com, 11 of them high impact, across 78 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.9 s1.0 sMay 2Oct 171.5 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20261.3 s
May 9, 20261.1 s
May 16, 20261.1 s
May 23, 20261.3 s
May 30, 20261.2 s
Jun 6, 20261.4 s
Jun 13, 20261.5 s
Jun 20, 20261.5 s
Jul 18, 20261.2 s
Jul 25, 20261.3 s
Aug 1, 20261.6 s
Aug 8, 20261.8 s
Aug 29, 20261.3 s
Sep 5, 20261.3 s
Sep 12, 20261.3 s
Sep 19, 20261.3 s
Sep 26, 20261.4 s
Oct 3, 20261.4 s
Oct 10, 20261.5 s
Oct 17, 20261.5 s
Real-visitor tap response (INP)75th percentile, phones
79 ms60 msMay 30Oct 1762 ms
Show as table
DateReal-visitor tap response (INP)
May 30, 202676 ms
Jun 13, 202677 ms
Sep 5, 202671 ms
Sep 12, 202671 ms
Sep 19, 202670 ms
Sep 26, 202669 ms
Oct 3, 202662 ms
Oct 10, 202662 ms
Oct 17, 202662 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of thewhitakergrp.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. thewhitakergrp.com at 0.4 s0.4 s
  2. thewhitakergrp.com at 0.8 s0.8 s
  3. thewhitakergrp.com at 1.1 s1.1 s
  4. thewhitakergrp.com at 1.5 s1.5 s
  5. thewhitakergrp.com at 1.9 s1.9 s
  6. thewhitakergrp.com at 2.3 s2.3 s
  7. thewhitakergrp.com at 2.6 s2.6 s
  8. thewhitakergrp.com at 3.0 s3.0 s

Speed

4 to fix66
  • Improve image delivery

    1.0 s · 5.2 MB

    16 images could be 5.2 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.0 s faster on a phone.

  • Mobile performance score: 66

    66/100

    Your mobile performance score is 66 (desktop: 88). Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    750 ms

    12 files block the first paint until they finish downloading. Deferring or inlining them could save about 750 ms.

  • Reduce unused JavaScript

    310 ms · 63 KiB

    About 63 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 310 ms faster on a phone.

  • Minify JavaScript

    140 ms · 7 KiB

    7 KiB could be saved by minifying JavaScript.

  • 5 third-party services on the page

    5 third-party services load with your homepage (Cloudflare CDN, JSDelivr CDN and jQuery CDN and others), adding 123 KiB and 78 ms of main-thread time.

  • Reduce unused CSS

    11 KiB

    About 11 KiB of CSS is downloaded but never applied on this page.

  • Legacy JavaScript

    9 KiB

    Polyfills for old browsers add 9 KiB JavaScript that modern phones do not need.

  • Minify CSS

    6 KiB

    6 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Use efficient cache lifetimes

    4 KiB

    2 files are served with short cache lifetimes, so returning visitors download them again (4 KiB).

2 checks passed
  • Main-thread work: 0.4 s

    A phone's processor spends 0.4 s on main-thread work while loading, 118 ms of it running JavaScript. That is comfortably low.

  • Server response: 1 ms

    1 ms

    Your server sent the HTML in 1 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Largest Contentful Paint: 13.2 s

    13.2 s

    Your largest element takes 13.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Whitaker”.

  • Time to Interactive: 13.2 s

    13.2 s

    The page becomes fully interactive after 13.2 s. Good is under 3.8 s.

  • Speed Index: 5.8 s

    5.8 s

    Visually, the page fills in at 5.8 s (Speed Index). Good is under 3.4 s.

  • Largest content (LCP) got 23% slower for real visitors

    +23%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.3 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • First Contentful Paint: 2.6 s

    2.6 s

    The first text or image appears after 2.6 s on a phone. Good is under 1.8 s.

  • 17 images without width and height

    17 images have no width and height attributes, so the layout jumps as each one loads.

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Tap response (INP) got 19% faster for real visitors

    -19%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 76 ms to 62 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 0 ms

    0 ms

    Scripts block the page for only 0 ms while loading. Good is under 200 ms.

Images and page weight

5 to fix18
  • Page weight: 15.2 MB in 73 requests

    15.2 MB

    Your homepage downloads 15.2 MB in 73 requests on a phone: images 14.9 MB (36), scripts 199 KiB (20) and stylesheets 42 KiB (13). Under 2 MB keeps phones on slow connections fast.

  • 6 images over 500 KB

    6 images weigh 5.5 MB together. On a phone connection a single image that size takes seconds.

  • 16 images far larger than shown

    4.6 MB

    16 images are downloaded at several times the size a phone draws them, for example Jaide-white-1.png at 12,500 px wide, shown at 154 px. Resized copies would save about 4.6 MB.

  • 18 images in older formats

    18 images (6.9 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 13 images below the first screen load straight away

    13 images further down the page (2.8 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 4.3 g of CO₂ per visit

    4.31 g

    By the Sustainable Web Design model, a visit to your homepage emits about 4.31 g of CO₂e: 517.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

5 to fixGoogle 7992
  • 4 buttons without a name

    4 buttons have no accessible name, so screen readers announce just “button”.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 11 links without text

    11 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

1 checks passed
  • 39 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 45 WCAG 2.2 A/AA and best-practice rules on the phone render: 39 passed and 6 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

6 to fixGoogle 7770
  • No meta description

    No meta description, so Google writes its own snippet from whatever text it finds.

  • Title is short (8 characters)

    Your title is only 8 characters: “Whitaker”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 3 H1 headlines

    There are 3 <h1> headlines (“Redefining Experiences, Committed to Community”, “Future Forward: Who's Next” and “"Our people areeverything."”). One clear main headline is easier for people and search engines.

  • No social preview image

    No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 39 internal links, 6 external

    The homepage links to 39 pages on thewhitakergrp.com and 6 external pages.

3 checks passed
  • Canonical URL set

    The canonical URL is https://thewhitakergrp.com/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://thewhitakergrp.com/wp-sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://thewhitakergrp.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (334 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix83
  • 16 pages share a title

    /, https://thewhitakergrp.com/category/retail, https://thewhitakergrp.com/a-ma-maniere, https://thewhitakergrp.com/social-status, https://thewhitakergrp.com/apb and https://thewhitakergrp.com/prosper and 10 others all use the title “Whitaker”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 15 pages without a meta description

    https://thewhitakergrp.com/category/retail, https://thewhitakergrp.com/a-ma-maniere, https://thewhitakergrp.com/social-status, https://thewhitakergrp.com/apb, https://thewhitakergrp.com/prosper and https://thewhitakergrp.com/category/community and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    https://thewhitakergrp.com/events has no <h1> headline, so visitors and search engines get no clear main topic.

  • 2 pages with very little text

    https://thewhitakergrp.com/category/retail and https://thewhitakergrp.com/category/community have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 16 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

Google 100100
3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    21 of 21 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 13 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 319 words of copy

    The homepage carries about 319 words of visible text.

1 checks passed
  • 2 calls to action

    The homepage has 2 calls to action, for example “Learn More” and “Contact”.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 6 other companies contacted

    Loading the homepage contacts 6 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at thewhitakergrp.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery

Upkeep, stack, hiring and company data from programmable.info

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