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tullverket.se website review

Visit site (opens in a new tab)Reviewed 28 October 202624 issues · 75 checks

This review found 24 issues worth fixing on tullverket.se, 8 of them high impact, across 75 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.5 s1.4 sMay 9Oct 241.5 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.4 s
May 16, 20261.4 s
May 23, 20261.5 s
May 30, 20261.5 s
Jun 6, 20261.5 s
Jun 13, 20261.5 s
Jun 20, 20261.5 s
Jun 27, 20261.5 s
Jul 4, 20261.5 s
Jul 11, 20261.5 s
Jul 18, 20261.5 s
Jul 25, 20261.5 s
Aug 1, 20261.5 s
Aug 8, 20261.5 s
Aug 15, 20261.5 s
Aug 22, 20261.5 s
Aug 29, 20261.5 s
Sep 5, 20261.5 s
Sep 12, 20261.4 s
Sep 19, 20261.4 s
Sep 26, 20261.5 s
Oct 3, 20261.5 s
Oct 10, 20261.5 s
Oct 17, 20261.5 s
Oct 24, 20261.5 s
Real-visitor tap response (INP)75th percentile, phones
105 ms94 msMay 9Oct 24104 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 202696 ms
May 16, 202696 ms
May 23, 202697 ms
May 30, 202697 ms
Jun 6, 202696 ms
Jun 13, 202696 ms
Jun 20, 202695 ms
Jun 27, 202696 ms
Jul 4, 202696 ms
Jul 11, 202696 ms
Jul 18, 202696 ms
Jul 25, 202696 ms
Aug 1, 202696 ms
Aug 8, 202696 ms
Aug 15, 202696 ms
Aug 22, 202696 ms
Aug 29, 202696 ms
Sep 5, 202697 ms
Sep 12, 202698 ms
Sep 19, 2026100 ms
Sep 26, 2026101 ms
Oct 3, 2026102 ms
Oct 10, 2026103 ms
Oct 17, 2026104 ms
Oct 24, 2026104 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of tullverket.se (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. tullverket.se at 0.4 s0.4 s
  2. tullverket.se at 0.8 s0.8 s
  3. tullverket.se at 1.1 s1.1 s
  4. tullverket.se at 1.5 s1.5 s
  5. tullverket.se at 1.9 s1.9 s
  6. tullverket.se at 2.3 s2.3 s
  7. tullverket.se at 2.6 s2.6 s
  8. tullverket.se at 3.0 s3.0 s

Speed

5 to fix57
  • Render-blocking requests

    2.3 s

    37 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.3 s.

  • Font display

    1.0 s

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 1.0 s).

  • Mobile performance score: 57

    57/100

    Your mobile performance score is 57 (desktop: 92). Pages that score under 90 lose visitors before the first paint.

  • Reduce unused CSS

    300 ms · 69 KiB

    About 69 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • 6 long tasks on the main thread

    6 long tasks block the main thread while loading, the longest for 285 ms. During a long task the page ignores taps.

  • Reduce unused JavaScript

    150 ms · 144 KiB

    About 144 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Legacy JavaScript

    150 ms · 141 KiB

    Polyfills for old browsers add 141 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Use efficient cache lifetimes

    193 KiB

    2 files are served with short cache lifetimes, so returning visitors download them again (193 KiB).

  • Improve image delivery

    161 KiB

    5 images could be 161 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Phones get a much slower page than desktops

    Desktop scores 92 but mobile only 57. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Minify CSS

    6 KiB

    6 KiB could be saved by minifying CSS.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.6 s

    A phone's processor spends 1.6 s on main-thread work while loading, 986 ms of it running JavaScript. That is comfortably low.

  • Server response: 14 ms

    14 ms

    Your server sent the HTML in 14 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Cumulative Layout Shift: 0.41

    0.41

    The layout shifts by 0.41 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Largest Contentful Paint: 5.1 s

    5.1 s

    Your largest element takes 5.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Bara godkända varor över gränsen”.

  • Real-user CLS: 0.19

    0.19

    For real visitors the layout shifts by 0.19 (75th percentile). Good is under 0.1.

  • Time to Interactive: 6.5 s

    6.5 s

    The page becomes fully interactive after 6.5 s. Good is under 3.8 s.

  • First Contentful Paint: 2.4 s

    2.4 s

    The first text or image appears after 2.4 s on a phone. Good is under 1.8 s.

  • Speed Index: 4.3 s

    4.3 s

    Visually, the page fills in at 4.3 s (Speed Index). Good is under 3.4 s.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +8%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 96 ms to 104 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.4 s to 1.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 96 ms

    96 ms

    Real visitors wait 96 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 580 ms

    580 ms

    Real visitors wait 580 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 8 ms

    8 ms

    Scripts block the page for only 8 ms while loading. Good is under 200 ms.

Images and page weight

1 to fix85
  • Page weight: 2.3 MB in 79 requests

    2.3 MB

    Your homepage downloads 2.3 MB in 79 requests on a phone: fonts 823 KiB (7), images 714 KiB (10) and scripts 587 KiB (30). Under 2 MB keeps phones on slow connections fast.

  • 3 images in older formats

    3 images (100 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 0.6 g of CO₂ per visit

    0.64 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.64 g of CO₂e: 77.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

Google 100100
2 checks passed
  • Every image has alt text

    All 12 images in the HTML carry an alt attribute.

  • 43 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 43 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 0 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10084
  • Title is short (22 characters)

    Your title is only 22 characters: “Startsida - Tullverket”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is short (13 characters)

    Your meta description is only 13 characters: “Bli en av oss”. 70 to 160 characters is enough to sell the click.

  • 84 internal links, 3 external

    The homepage links to 84 pages on tullverket.se and 3 external pages.

5 checks passed
  • One H1 headline

    Your main headline reads: “Startsida”.

  • Canonical URL set

    The canonical URL is http://www.tullverket.se/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at http://www.tullverket.se/sitemapindex.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.tullverket.se/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (896 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 61 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

3 to fixGoogle 8885
  • 3 small tap targets

    3 of 11 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Loading the script 'https://s.go-mpulse.net/boomerang/XBSHJ-JEKLR-22MW7-7G3W5-PH8VH' violates the following Content Sec…”.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Content security policy”).

  • Missing source maps

    Large scripts ship without source maps.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 410 words of copy

    The homepage carries about 410 words of visible text.

3 checks passed
  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Matomo.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

Privacy and tracking

  • 5 cookies set on arrival

    5

    Opening the homepage sets 5 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at tullverket.se, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
jQuery
Analytics
Matomo
Hosting
Akamai

Company

Founded
1636
Headquarters
Stockholm

Upkeep, stack, hiring and company data from programmable.info

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