turnto23.com website review

Not measured in this review.

• Fails Core Web Vitals for real visitors

  Real Chrome users on phones do not pass Google's Core Web Vitals on your site (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

• Real-user CLS: 0.71

  0.71

  For real visitors the layout shifts by 0.71 (75th percentile). Good is under 0.1.

• Page weight: 4.8 MB

  4.8 MB

  Your homepage downloads 4.8 MB on a phone, 2.5 MB of it images (52%). Under 2 MB keeps phones on slow connections fast.

• 1 image below the first screen load straight away

  1 image further down the page (27 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  Elements (1)

• About 1.4 g of CO₂ per visit

  1.36 g

  By the Sustainable Web Design model, a visit to your homepage emits about 1.36 g of CO₂e: 163.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

• Unlabelled dropdowns

  1 dropdown has no label.

  Elements (1)

• 22 tap targets too small

  22 tap targets are too small or too close together to hit reliably with a finger.

  Elements (3)

• 8 text elements with low contrast

  8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  Elements (3)

• Malformed lists

  Some lists contain elements other than list items, which screen readers announce wrongly.

  Elements (3)

• 1 image without alt text

  1 image has no alt text, which hurts accessibility and image search.

  View source

• Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

  Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  Elements (1)

• 2 form fields without a label

  2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  View source

• Headings skip levels

  Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

  View sourceElements (1)

• Open Graph partly set

  Open Graph is missing og:description, so shared links fall back to guesses.

  View source

• 159 internal links, 24 external

  The homepage links to 159 pages on turnto23.com and 24 external pages.

• No Organization structured data

  There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  View source

• No llms.txt

  There is no https://www.turnto23.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

• Opted out of AI training for 2 crawlers

  robots.txt blocks GPTBot and Google-Extended, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers, which the crawlers above handle.

• 14 pages without a meta description

  https://www.turnto23.com/live, https://www.turnto23.com/news/local-news, https://www.turnto23.com/news/national-news, https://www.turnto23.com/sports, https://www.turnto23.com/videos and https://www.turnto23.com/breaking-news-alerts and 8 others have no meta description, so Google writes the search snippet from whatever text it finds.

  Elements (8)

• 1 page without an H1

  https://www.turnto23.com/news/national-news has no <h1> headline, so visitors and search engines get no clear main topic.

• 15 internal pages checked

  We fetched 15 pages linked from your homepage (of 135 found) and read each the way a search engine does.

• 1 JavaScript error while loading

  1 error was logged to the browser console while the page loaded, for example “TypeError: Cannot read properties of null (reading 'style')”.

• No call to action on the first screen

  On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

• No social proof

  No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

• No direct contact details

  No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

• No risk reducer

  No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

• About 1,362 words of copy

  The homepage carries about 1,362 words of visible text.

• 8 trackers load before any consent

  8

  Before a visitor clicks anything, the page loads Amazon Ads, Comscore, Criteo, Google Ads and Google Analytics and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

• 17 cookies set on arrival

  17

  Opening the homepage sets 17 cookies, 1 of them by other companies (measured from a US location before any click).

• No consent tool detected

  No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

• 55 other companies contacted

  Loading the homepage contacts 55 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.