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tw-group.com website review

Visit site (opens in a new tab)Reviewed 28 October 202639 issues · 81 checks

This review found 39 issues worth fixing on tw-group.com, 17 of them high impact, across 81 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
7.0 s2.4 sMay 9Oct 243.0 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20266.5 s
May 16, 20266.4 s
May 23, 20266.5 s
May 30, 20266.3 s
Jun 6, 20264.8 s
Jun 13, 20265.4 s
Jun 20, 20265.0 s
Jun 27, 20264.9 s
Jul 4, 20264.9 s
Jul 11, 20264.8 s
Jul 18, 20265.1 s
Jul 25, 20265.1 s
Aug 1, 20264.8 s
Aug 8, 20264.3 s
Aug 15, 20264.0 s
Aug 22, 20263.7 s
Aug 29, 20263.8 s
Sep 5, 20263.8 s
Sep 12, 20263.4 s
Sep 19, 20263.1 s
Sep 26, 20263.1 s
Oct 3, 20262.9 s
Oct 10, 20263.1 s
Oct 17, 20263.2 s
Oct 24, 20263.0 s
Real-visitor tap response (INP)75th percentile, phones
170 ms95 msMay 9Oct 24161 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026130 ms
May 16, 2026127 ms
May 23, 2026124 ms
May 30, 2026126 ms
Jun 6, 2026126 ms
Jun 13, 2026128 ms
Jun 20, 2026127 ms
Jun 27, 2026114 ms
Jul 4, 2026113 ms
Jul 11, 2026114 ms
Jul 18, 2026114 ms
Jul 25, 2026115 ms
Aug 1, 2026114 ms
Aug 8, 2026104 ms
Aug 15, 2026106 ms
Aug 22, 2026116 ms
Aug 29, 2026117 ms
Sep 5, 2026118 ms
Sep 12, 2026118 ms
Sep 19, 2026114 ms
Sep 26, 2026110 ms
Oct 3, 2026116 ms
Oct 10, 2026124 ms
Oct 17, 2026147 ms
Oct 24, 2026161 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of tw-group.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. tw-group.com at 0.6 s0.6 s
  2. tw-group.com at 1.1 s1.1 s
  3. tw-group.com at 1.7 s1.7 s
  4. tw-group.com at 2.3 s2.3 s
  5. tw-group.com at 2.8 s2.8 s
  6. tw-group.com at 3.4 s3.4 s
  7. tw-group.com at 4.0 s4.0 s
  8. tw-group.com at 4.5 s4.5 s

Speed

10 to fix49
  • Use efficient cache lifetimes

    4.8 s · 2.9 MB

    110 files are served with short cache lifetimes, so returning visitors download them again (2.9 MB).

  • Render-blocking requests

    3.6 s

    47 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.6 s.

  • Reduce unused JavaScript

    1.8 s · 726 KiB

    About 726 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.8 s faster on a phone.

  • Mobile performance score: 49

    49/100

    Your mobile performance score is 49 (desktop: 74). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 7 third-party services on the page

    7 third-party services load with your homepage (Google Tag Manager, Google Maps and cdn-cookieyes.com and others), adding 1.2 MB and 956 ms of main-thread time.

  • Improve image delivery

    600 ms · 467 KiB

    10 images could be 467 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 600 ms faster on a phone.

  • Google Tag Manager adds 746 ms

    746 ms

    Google Tag Manager costs a phone 746 ms of main-thread work and 882 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    450 ms · 99 KiB

    About 99 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.

  • Main-thread work: 3.5 s

    A phone's processor spends 3.5 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 1,567 HTML elements

    The page has 1,567 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • 11 long tasks on the main thread

    11 long tasks block the main thread while loading, the longest for 168 ms. During a long task the page ignores taps.

  • Font display

    100 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

  • Legacy JavaScript

    29 KiB

    Polyfills for old browsers add 29 KiB JavaScript that modern phones do not need.

  • Phones get a much slower page than desktops

    Desktop scores 74 but mobile only 49. A gap that wide usually means heavy scripts and images that hit phones hardest.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify JavaScript

    4 KiB

    4 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 109 ms

    109 ms

    Your server sent the HTML in 109 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user LCP: 4.4 s

    4.4 s

    Real visitors wait 4.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Largest Contentful Paint: 14.1 s

    14.1 s

    Your largest element takes 14.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Usamos cookies para mejorar su experiencia de navegación, m…”.

  • Time to Interactive: 15.6 s

    15.6 s

    The page becomes fully interactive after 15.6 s. Good is under 3.8 s.

  • Speed Index: 7.6 s

    7.6 s

    Visually, the page fills in at 7.6 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 3.3 s

    3.3 s

    The first text or image appears after 3.3 s on a phone. Good is under 1.8 s.

  • Tap response (INP) got 20% slower for real visitors

    +20%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 130 ms to 161 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 2.3 s

    2.3 s

    Real visitors see the first content after 2.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 1.1 s

    1.1 s

    Real visitors wait 1.1 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 491 ms

    491 ms

    Scripts block taps and scrolling for 491 ms in total while the page loads. Good is under 200 ms.

4 checks passed
  • Real-user INP: 175 ms

    175 ms

    Real visitors wait 175 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

  • Largest content (LCP) got 52% faster for real visitors

    -52%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 6.5 s to 3.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 4.7 MB in 149 requests

    4.7 MB

    Your homepage downloads 4.7 MB in 149 requests on a phone: media 1.8 MB (2), scripts 1.6 MB (62) and images 799 KiB (17). Under 2 MB keeps phones on slow connections fast.

  • 6 images in older formats

    6 images (438 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 3 images below the first screen load straight away

    3 images further down the page (255 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.3 g of CO₂ per visit

    1.32 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.32 g of CO₂e: 158.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9294
  • 6 text elements with low contrast

    6 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Interactive controls must not be nested (6 elements)

    Interactive controls must not be nested: 6 elements on the page fail this check, rated serious by axe-core.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 4 links without text

    4 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h2 → h4 and h2 → h5), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 21 images in the HTML carry an alt attribute.

  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 5 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 9280
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • No XML sitemap

    No XML sitemap at https://tw-group.com/sitemap.xml, so Google discovers your pages only by following links.

  • No robots.txt

    There is no robots.txt at tw-group.com/robots.txt, the first file search crawlers ask for.

  • 2 links crawlers can't follow

    2 links have no real href, so search engines can't follow them.

  • 143 internal links, 7 external

    The homepage links to 143 pages on tw-group.com and 7 external pages.

5 checks passed
  • Meta description: 138 characters

    Your meta description is 138 characters: “Operador logístico internacional: logística hecha a medida, innovación en la cadena, fiable, eficiente y rentable. Cada…”.

  • Title: 47 characters

    Your title is a healthy 47 characters: “TW Group - Soluciones en Logística y Automoción”.

  • Canonical URL set

    The canonical URL is https://tw-group.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

AI search readiness

1 to fix81
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://tw-group.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

1 checks passed
  • Text is in the HTML

    Your server sends the page's text in the HTML (740 words), so crawlers that don't run JavaScript still read it.

Other pages

4 to fix81
  • 2 pages share a title

    https://tw-group.com/pt-pt and https://tw-group.com/sv all use the title “Cada cliente, un mundo - TW Group”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 1 page without a meta description

    https://tw-group.com/de has no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://tw-group.com/pt-pt and https://tw-group.com/sv use the same meta description. A description written for each page earns more clicks.

  • 5 pages without an H1

    https://tw-group.com/en, https://tw-group.com/fr, https://tw-group.com/pt-pt, https://tw-group.com/sv and https://tw-group.com/de have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 49 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    12 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 12 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 7 small tap targets

    7 of 13 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix40
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 556 words of copy

    The homepage carries about 556 words of visible text.

2 checks passed
  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

Privacy and tracking

  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and LinkedIn Insight (measured from a US location before any click). A consent tool (CookieYes) is installed; check it blocks these until visitors agree where the law requires it.

  • 4 cookies set on arrival

    4

    Opening the homepage sets 4 cookies (measured from a US location before any click).

  • 13 other companies contacted

    Loading the homepage contacts 13 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: CookieYes

    A consent management tool (CookieYes) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at tw-group.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Analytics | Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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