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uca.ac.uk website review

Visit site (opens in a new tab)Reviewed 25 October 202634 issues · 84 checks

This review found 34 issues worth fixing on uca.ac.uk, 16 of them high impact, across 84 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.1 s1.2 sMay 2Oct 171.3 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20262.0 s
May 9, 20261.8 s
May 16, 20261.7 s
May 23, 20261.7 s
May 30, 20261.7 s
Jun 6, 20261.7 s
Jun 13, 20261.6 s
Jun 20, 20261.5 s
Jun 27, 20261.4 s
Jul 4, 20261.4 s
Jul 11, 20261.4 s
Jul 18, 20261.4 s
Jul 25, 20261.4 s
Aug 1, 20261.5 s
Aug 8, 20261.6 s
Aug 15, 20261.7 s
Aug 22, 20261.8 s
Aug 29, 20261.8 s
Sep 5, 20261.6 s
Sep 12, 20261.4 s
Sep 19, 20261.3 s
Sep 26, 20261.3 s
Oct 3, 20261.3 s
Oct 10, 20261.3 s
Oct 17, 20261.3 s
Real-visitor tap response (INP)75th percentile, phones
325 ms254 msMay 2Oct 17312 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026301 ms
May 9, 2026285 ms
May 16, 2026273 ms
May 23, 2026266 ms
May 30, 2026262 ms
Jun 6, 2026269 ms
Jun 13, 2026277 ms
Jun 20, 2026276 ms
Jun 27, 2026274 ms
Jul 4, 2026274 ms
Jul 11, 2026272 ms
Jul 18, 2026271 ms
Jul 25, 2026274 ms
Aug 1, 2026281 ms
Aug 8, 2026296 ms
Aug 15, 2026304 ms
Aug 22, 2026313 ms
Aug 29, 2026317 ms
Sep 5, 2026308 ms
Sep 12, 2026306 ms
Sep 19, 2026301 ms
Sep 26, 2026303 ms
Oct 3, 2026306 ms
Oct 10, 2026309 ms
Oct 17, 2026312 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of uca.ac.uk (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. uca.ac.uk at 0.4 s0.4 s
  2. uca.ac.uk at 0.8 s0.8 s
  3. uca.ac.uk at 1.1 s1.1 s
  4. uca.ac.uk at 1.5 s1.5 s
  5. uca.ac.uk at 1.9 s1.9 s
  6. uca.ac.uk at 2.3 s2.3 s
  7. uca.ac.uk at 2.6 s2.6 s
  8. uca.ac.uk at 3.0 s3.0 s

Speed

12 to fix30
  • Use efficient cache lifetimes

    3.0 s · 786 KiB

    37 files are served with short cache lifetimes, so returning visitors download them again (786 KiB).

  • Reduce unused JavaScript

    2.0 s · 850 KiB

    About 850 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.0 s faster on a phone.

  • Mobile performance score: 30

    30/100

    Your mobile performance score is 30 (desktop: 40). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Improve image delivery

    600 ms · 1.6 MB

    24 images could be 1.6 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 600 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, terminalfour.net and cookiepro.com and others), adding 2.8 MB and 1.1 s of main-thread time.

  • Render-blocking requests

    950 ms

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 950 ms.

  • Google Tag Manager adds 671 ms

    671 ms

    Google Tag Manager costs a phone 671 ms of main-thread work and 1.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    460 ms · 88 KiB

    About 88 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 460 ms faster on a phone.

  • terminalfour.net adds 226 ms

    226 ms

    terminalfour.net costs a phone 226 ms of main-thread work and 1.3 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify JavaScript

    300 ms · 61 KiB

    61 KiB could be saved by minifying JavaScript.

  • Main-thread work: 2.1 s

    A phone's processor spends 2.1 s on main-thread work while loading, 1.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 2,122 HTML elements

    The page has 2,122 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Legacy JavaScript

    200 ms · 51 KiB

    Polyfills for old browsers add 51 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 200 ms faster on a phone.

  • 9 long tasks on the main thread

    9 long tasks block the main thread while loading, the longest for 187 ms. During a long task the page ignores taps.

  • Document request latency

    89 KiB

    The HTML itself could arrive sooner: redirects, a slow server response or missing compression delay everything after it.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 164 ms

    164 ms

    Your server sent the HTML in 164 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user CLS: 1.00

    1.00

    For real visitors the layout shifts by 1.00 (75th percentile). Good is under 0.1.

  • Largest Contentful Paint: 10.2 s

    10.2 s

    Your largest element takes 10.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Cumulative Layout Shift: 1.214

    1.214

    The layout shifts by 1.214 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Time to Interactive: 21.5 s

    21.5 s

    The page becomes fully interactive after 21.5 s. Good is under 3.8 s.

  • Speed Index: 7.6 s

    7.6 s

    Visually, the page fills in at 7.6 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 3.3 s

    3.3 s

    The first text or image appears after 3.3 s on a phone. Good is under 1.8 s.

  • Real-user INP: 310 ms

    310 ms

    Real visitors wait 310 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Total Blocking Time: 324 ms

    324 ms

    Scripts block taps and scrolling for 324 ms in total while the page loads. Good is under 200 ms.

  • 3 images without width and height

    3 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 301 ms to 312 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user LCP: 2.4 s

    2.4 s

    Real visitors wait 2.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user FCP: 1.6 s

    1.6 s

    Real visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 799 ms

    799 ms

    Real visitors wait 799 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 30% faster for real visitors

    -30%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.0 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Images and page weight

4 to fix33
  • Page weight: 9.4 MB in 123 requests

    9.4 MB

    Your homepage downloads 9.4 MB in 123 requests on a phone: media 4.9 MB (1), images 2.2 MB (40) and scripts 1.9 MB (31). Under 2 MB keeps phones on slow connections fast.

  • 12 images far larger than shown

    809 KiB

    12 images are downloaded at several times the size a phone draws them, for example online-uca-showcase-pic-2-1024x1024.jpg at 1,024 px wide, shown at 188 px. Resized copies would save about 809 KiB.

  • 16 images below the first screen load straight away

    16 images further down the page (1.6 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 12 images in older formats

    12 images (1.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 2.7 g of CO₂ per visit

    2.67 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.67 g of CO₂e: 320.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

4 to fixGoogle 9393
  • 2 tap targets too small

    2 tap targets are too small or too close together to hit reliably with a finger.

  • Orphan list items

    Some list items are not inside a list.

  • Interactive controls must not be nested (1 element)

    Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (9 elements)

    All page content should be contained by landmarks: 9 elements on the page fail this check, rated moderate by axe-core.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

2 checks passed
  • Every image has alt text

    All 73 images in the HTML carry an alt attribute.

  • 46 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10097
  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 218 internal links, 31 external

    The homepage links to 218 pages on uca.ac.uk and 31 external pages.

7 checks passed
  • Meta description: 153 characters

    Your meta description is 153 characters: “UCA is a specialist creative arts university in the UK, offering undergraduate and postgraduate degree courses in Creat…”.

  • One H1 headline

    Your main headline reads: “Open Day: 7 November”.

  • Title: 64 characters

    Your title is a healthy 64 characters: “UCA | Art & Design Degrees UK | University for the Creative Arts”.

  • Canonical URL set

    The canonical URL is https://www.uca.ac.uk/.

  • Structured data in place

    Structured data found: CollegeOrUniversity.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.uca.ac.uk/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,647 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.uca.ac.uk/llms.txt (6 KiB, 0 links), a plain-text guide to the site for AI tools.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 116 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 10078
  • 1 broken image

    1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=26331176&tm=gtm002&Ver=2&mid=816616be-b0a3-4856-884c-393dd9ccf2a2&bo=1&sid=d7c665c0d0ca11f1b5f0254bca5241e5&vid=d7c68a80d0ca11f1b8735337b9ec0b49&vids=1&msclkid=N&pi=91.

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

2 checks passed
  • Tap targets are thumb-sized

    20 of 22 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

100
  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 620 words of copy

    The homepage carries about 620 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Book your place now”.

  • 14 calls to action

    The homepage has 14 calls to action, for example “How To Apply”, “Contact” and “Contact Us”.

  • 3 short forms

    3 short forms (3 fields at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 8 testimonial or review blocks and 1 trust badge.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 0 email links.

Privacy and tracking

  • 8 trackers load before any consent

    8

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Ads and 3 mores (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 5 cookies set on arrival

    5

    Opening the homepage sets 5 cookies (measured from a US location before any click).

  • 23 other companies contacted

    Loading the homepage contacts 23 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at uca.ac.uk, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
Terminalfour
Framework
jQuery
Analytics
Google Tag Manager

Company

Founded
2005

Upkeep, stack, hiring and company data from programmable.info

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