Website review, no card needed

undz.com logo

undz.com website review

Visit site (opens in a new tab)Reviewed 6 November 202626 issues · 75 checks

This review found 26 issues worth fixing on undz.com, 6 of them high impact, across 75 checks. The most urgent: 3 text elements with low contrast. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
979 ms666 msMay 16Oct 31702 ms
Show as table
DateReal-visitor load time (LCP)
May 16, 2026915 ms
May 23, 2026940 ms
May 30, 2026943 ms
Jun 6, 2026873 ms
Jun 13, 2026905 ms
Jun 20, 2026865 ms
Jun 27, 2026854 ms
Jul 4, 2026865 ms
Jul 11, 2026844 ms
Jul 18, 2026867 ms
Aug 1, 2026832 ms
Aug 29, 2026802 ms
Sep 5, 2026831 ms
Sep 12, 2026824 ms
Sep 19, 2026784 ms
Sep 26, 2026812 ms
Oct 3, 2026814 ms
Oct 10, 2026768 ms
Oct 17, 2026798 ms
Oct 24, 2026753 ms
Oct 31, 2026702 ms
Real-visitor tap response (INP)75th percentile, phones
77 ms62 msMay 23Oct 3172 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 202670 ms
May 30, 202672 ms
Jun 6, 202674 ms
Jun 13, 202675 ms
Jun 20, 202671 ms
Jun 27, 202671 ms
Jul 4, 202671 ms
Jul 11, 202670 ms
Jul 18, 202670 ms
Sep 12, 202665 ms
Sep 19, 202664 ms
Sep 26, 202666 ms
Oct 3, 202666 ms
Oct 10, 202667 ms
Oct 17, 202669 ms
Oct 24, 202670 ms
Oct 31, 202672 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of undz.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. undz.com at 0.4 s0.4 s
  2. undz.com at 0.8 s0.8 s
  3. undz.com at 1.1 s1.1 s
  4. undz.com at 1.5 s1.5 s
  5. undz.com at 1.9 s1.9 s
  6. undz.com at 2.3 s2.3 s
  7. undz.com at 2.6 s2.6 s
  8. undz.com at 3.0 s3.0 s

Speed

4 to fix71
  • Mobile performance score: 71

    71/100

    Your mobile performance score is 71. Pages that score under 90 lose visitors before the first paint.

  • Improve image delivery

    839 KiB

    8 images could be 839 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Render-blocking requests

    500 ms

    29 files block the first paint until they finish downloading. Deferring or inlining them could save about 500 ms.

  • Shopify adds 72 ms

    72 ms

    Shopify costs a phone 72 ms of main-thread work and 319 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused JavaScript

    150 ms · 149 KiB

    About 149 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 4 third-party services on the page

    4 third-party services load with your homepage (Klaviyo, Shopify and shop.app and others), adding 510 KiB and 153 ms of main-thread time.

  • Use efficient cache lifetimes

    150 ms · 39 KiB

    7 files are served with short cache lifetimes, so returning visitors download them again (39 KiB).

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 58 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    32 KiB

    About 32 KiB of CSS is downloaded but never applied on this page.

  • Legacy JavaScript

    19 KiB

    Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.7 s

    A phone's processor spends 1.7 s on main-thread work while loading, 633 ms of it running JavaScript. That is comfortably low.

  • Server response: 5 ms

    5 ms

    Your server sent the HTML in 5 ms, well inside Google's 600 ms guideline.

Core Web Vitals

4 to fix100
  • Largest Contentful Paint: 13.2 s

    13.2 s

    Your largest element takes 13.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 13.7 s

    13.7 s

    The page becomes fully interactive after 13.7 s. Good is under 3.8 s.

  • Speed Index: 4.3 s

    4.3 s

    Visually, the page fills in at 4.3 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.0 s

    2.0 s

    The first text or image appears after 2.0 s on a phone. Good is under 1.8 s.

  • Tap response (INP) held steady for real visitors

    0%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 70 ms to 72 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

9 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 0.7 s

    0.7 s

    Real visitors wait 0.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 71 ms

    71 ms

    Real visitors wait 71 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.4 s

    0.4 s

    Real visitors see the first content after 0.4 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 266 ms

    266 ms

    Real visitors wait 266 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 22% faster for real visitors

    -22%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 0.9 s to 0.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 11 ms

    11 ms

    Scripts block the page for only 11 ms while loading. Good is under 200 ms.

Images and page weight

2 to fix81
  • Page weight: 3.9 MB in 231 requests

    3.9 MB

    Your homepage downloads 3.9 MB in 231 requests on a phone: images 2.3 MB (20), other files 725 KiB (78) and scripts 589 KiB (96). Under 2 MB keeps phones on slow connections fast.

  • An image on the first screen is lazy-loaded

    Sans_titre_b82826e5-08c0-4059-9a2a-3e9eec0e0a51.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

  • About 1.1 g of CO₂ per visit

    1.12 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.12 g of CO₂e: 133.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9794
  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Summary elements must have discernible text (1 element)

    Summary elements must have discernible text: 1 element on the page fails this check, rated serious by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 14 links without text

    14 visible links have no text or label, so screen readers cannot say where they go.

2 checks passed
  • Every image has alt text

    All 20 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 3 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10090
  • Structured data has 1 problem

    Structured data found (Organization and WebSite) but with 1 problem, for example “Organization: logo is not an absolute URL ("https:files/undztag.png")”.

  • No favicon declared

    No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.

  • One H1 headline

    Your <h1> is empty.

  • 72 internal links, 9 external

    The homepage links to 72 pages on undz.com and 9 external pages.

6 checks passed
  • Meta description: 132 characters

    Your meta description is 132 characters: “Unique and affordable underwear for men, women, and kids. Free shipping and fit guaranteed. Limited editions in stock. …”.

  • Title: 45 characters

    Your title is a healthy 45 characters: “UNDZ | Crazy Affordable Underwear and Apparel”.

  • Canonical URL set

    The canonical URL is https://undz.ca/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://undz.ca/sitemap.xml.

AI search readiness

100
3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • llms.txt published

    The site publishes https://undz.ca/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

4 to fix68
  • 1 page without a title

    https://undz.ca/customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 linked page hidden from search

    https://undz.ca/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 15 pages without a meta description

    https://undz.ca/collections/men-homme, https://undz.ca/collections/bamboo-men-2025, https://undz.ca/collections/classic-boxer-brief-boxer-classique, https://undz.ca/collections/swim-trunks, https://undz.ca/collections/women-femme and https://undz.ca/collections/sport-bra-soutien-gorge-sport and 9 others have no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    https://undz.ca/customer_authentication/redirect has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 26 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

Best practices

1 to fixGoogle 9693
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

2 checks passed
  • Tap targets are thumb-sized

    18 of 19 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix71
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 118 words

    The homepage has only about 118 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

4 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop”.

  • 6 calls to action

    The homepage has 6 calls to action, for example “Shop”, “Shop Everything” and “Shop more”.

  • 6 short forms

    6 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Microsoft Clarity.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 14 cookies set on arrival

    14

    Opening the homepage sets 14 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 16 other companies contacted

    Loading the homepage contacts 16 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at undz.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 3 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Klaviyo Email Marketing Sms · goaffpro.com · pandect.es

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Hosting
Shopify

Company

Headquarters
Montreal

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 26 issues on undz.com, including 8 speed issues, 3 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25