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usginc.com website review

Visit site (opens in a new tab)Reviewed 20 October 202643 issues · 92 checks

This review found 43 issues worth fixing on usginc.com, 13 of them high impact, across 92 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.3 s1.5 sMay 2Oct 172.1 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20262.0 s
May 9, 20262.0 s
May 16, 20262.0 s
May 23, 20261.8 s
May 30, 20261.7 s
Jun 6, 20262.1 s
Jun 13, 20262.5 s
Jun 20, 20262.8 s
Jun 27, 20263.1 s
Jul 4, 20262.9 s
Jul 11, 20262.7 s
Jul 18, 20262.6 s
Jul 25, 20262.6 s
Aug 1, 20262.6 s
Aug 8, 20262.6 s
Aug 15, 20262.6 s
Aug 22, 20262.6 s
Aug 29, 20262.6 s
Sep 5, 20262.4 s
Sep 12, 20262.5 s
Sep 19, 20262.4 s
Sep 26, 20262.2 s
Oct 3, 20262.2 s
Oct 10, 20262.2 s
Oct 17, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
99 ms86 msMay 2Oct 1796 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 202692 ms
May 9, 202689 ms
May 16, 202690 ms
May 23, 202687 ms
May 30, 202688 ms
Jun 6, 202695 ms
Jun 13, 202696 ms
Jun 20, 202697 ms
Jun 27, 202696 ms
Jul 4, 202696 ms
Jul 11, 202696 ms
Jul 18, 202695 ms
Jul 25, 202695 ms
Aug 1, 202695 ms
Aug 8, 202689 ms
Aug 15, 202695 ms
Aug 22, 202696 ms
Aug 29, 202696 ms
Sep 5, 202696 ms
Sep 12, 202695 ms
Sep 19, 202693 ms
Sep 26, 202695 ms
Oct 3, 202697 ms
Oct 10, 202695 ms
Oct 17, 202696 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of usginc.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. usginc.com at 0.5 s0.5 s
  2. usginc.com at 1.0 s1.0 s
  3. usginc.com at 1.6 s1.6 s
  4. usginc.com at 2.1 s2.1 s
  5. usginc.com at 2.6 s2.6 s
  6. usginc.com at 3.1 s3.1 s
  7. usginc.com at 3.7 s3.7 s
  8. usginc.com at 4.2 s4.2 s

Speed

9 to fix65
  • Use efficient cache lifetimes

    1.3 s · 3.5 MB

    25 files are served with short cache lifetimes, so returning visitors download them again (3.5 MB).

  • Reduce unused JavaScript

    1.5 s · 339 KiB

    About 339 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.5 s faster on a phone.

  • Render-blocking requests

    1.6 s

    6 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.

  • Improve image delivery

    1.8 MB

    9 images could be 1.8 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Mobile performance score: 65

    65/100

    Your mobile performance score is 65 (desktop: 77). Pages that score under 90 lose visitors before the first paint.

  • 7 third-party services on the page

    7 third-party services load with your homepage (Google Tag Manager, Google Maps and Optanon and others), adding 3.0 MB and 556 ms of main-thread time.

  • Google Tag Manager adds 237 ms

    237 ms

    Google Tag Manager costs a phone 237 ms of main-thread work and 311 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Maps adds 213 ms

    213 ms

    Google Maps costs a phone 213 ms of main-thread work and 490 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • cloudfront.net adds 0 ms

    0 ms

    cloudfront.net costs a phone 0 ms of main-thread work and 1.9 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    150 ms · 28 KiB

    About 28 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 5 long tasks on the main thread

    5 long tasks block the main thread while loading, the longest for 135 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    9 KiB

    Polyfills for old browsers add 9 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

2 checks passed
  • Main-thread work: 1.6 s

    A phone's processor spends 1.6 s on main-thread work while loading, 701 ms of it running JavaScript. That is comfortably low.

  • Server response: 4 ms

    4 ms

    Your server sent the HTML in 4 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 10.1 s

    10.1 s

    Your largest element takes 10.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “This site uses cookies to enhance site navigation, analyze …”.

  • Time to Interactive: 11.0 s

    11.0 s

    The page becomes fully interactive after 11.0 s. Good is under 3.8 s.

  • Speed Index: 6.7 s

    6.7 s

    Visually, the page fills in at 6.7 s (Speed Index). Good is under 3.4 s.

  • Real-user LCP: 2.5 s

    2.5 s

    Real visitors wait 2.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user TTFB: 1.0 s

    1.0 s

    Real visitors wait 1.0 s for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 2.7 s

    2.7 s

    The first text or image appears after 2.7 s on a phone. Good is under 1.8 s.

  • 6 images without width and height

    6 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 92 ms to 96 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.0 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user INP: 103 ms

    103 ms

    Real visitors wait 103 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Cumulative Layout Shift: 0.027

    0.027

    The layout barely moves while loading (CLS 0.027, good is under 0.1).

  • Total Blocking Time: 63 ms

    63 ms

    Scripts block the page for only 63 ms while loading. Good is under 200 ms.

Images and page weight

5 to fix18
  • Page weight: 7.3 MB in 92 requests

    7.3 MB

    Your homepage downloads 7.3 MB in 92 requests on a phone: images 3.3 MB (37), media 3.0 MB (2) and scripts 916 KiB (24). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    pc7306-entra-r32_us-ends-12-31_feature.jpg weighs 1.5 MB. On a phone connection a single image that size takes seconds.

  • 1 image far larger than shown

    1.3 MB

    1 image is downloaded at several times the size a phone draws it, for example pc7306-entra-r32_us-ends-12-31_feature.jpg at 2,550 px wide, shown at 324 px. Resized copies would save about 1.3 MB.

  • 2 images in older formats

    2 images (1.6 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 2 images below the first screen load straight away

    2 images further down the page (1.6 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 2.1 g of CO₂ per visit

    2.08 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.08 g of CO₂e: 249.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

7 to fixGoogle 8191
  • 2 buttons without a name

    2 buttons have no accessible name, so screen readers announce just “button”.

  • 12 text elements with low contrast

    12 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • ARIA input fields must have an accessible name (1 element)

    ARIA input fields must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 10 links without text

    10 visible links have no text or label, so screen readers cannot say where they go.

  • 3 form fields without a label

    3 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Headings should not be empty (3 elements)

    Headings should not be empty: 3 elements on the page fail this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h4 and h1 → h3), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

2 checks passed
  • Every image has alt text

    All 18 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 7 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 9283
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No XML sitemap

    No XML sitemap at https://daikinnortheast.com/sitemap.xml, so Google discovers your pages only by following links.

  • No robots.txt

    There is no robots.txt at daikinnortheast.com/robots.txt, the first file search crawlers ask for.

  • 3 links crawlers can't follow

    3 links have no real href, so search engines can't follow them.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 73 internal links, 29 external

    The homepage links to 73 pages on usginc.com and 29 external pages.

4 checks passed
  • Meta description: 160 characters

    Your meta description is 160 characters: “Daikin Northeast is a wholesale distributor supplying HVAC, Refrigeration and Hydronics equipment and supplies to profe…”.

  • One H1 headline

    Your main headline reads: “Global Solutions. Locally Delivered.”.

  • Title: 37 characters

    Your title is a healthy 37 characters: “Daikin Comfort Technologies Northeast”.

  • Canonical URL set

    The canonical URL is https://daikinnortheast.com/.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://daikinnortheast.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    There is no robots.txt, so nothing stops the crawlers behind ChatGPT search, Claude and Perplexity from reading the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (739 words), so crawlers that don't run JavaScript still read it.

Other pages

5 to fix76
  • 2 pages share a title

    https://daikinnortheast.com/become-a-dealer and https://daikinnortheast.com/become-a-customer all use the title “Become A Customer”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 3 pages without a meta description

    https://daikinnortheast.com/trainings-events, https://daikinnortheast.com/products-solutions/residential-hvac and https://daikinnortheast.com/products-solutions/lt-commercial-hvac have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://daikinnortheast.com/become-a-dealer and https://daikinnortheast.com/become-a-customer use the same meta description. A description written for each page earns more clicks.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://daikinnortheast.com/become-a-dealer, whose canonical is https://daikinnortheast.com/become-a-customer. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 4 pages without an H1

    https://daikinnortheast.com/subscribe, https://daikinnortheast.com/locations, https://daikinnortheast.com/products-solutions/aer and https://daikinnortheast.com/products-solutions/line-card have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 24 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

1 to fixGoogle 8893
  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Requests the geolocation permission on page load

    Requests the geolocation permission on page load.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Content security policy”).

2 checks passed
  • Tap targets are thumb-sized

    92 of 96 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix88
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 568 words of copy

    The homepage carries about 568 words of visible text.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop Portal” and “Contact”.

  • 12 calls to action

    The homepage has 12 calls to action, for example “Subscribe”, “Shop Portal” and “Contact”.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 3 phone links and 0 email links.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

  • 7 cookies set on arrival

    7

    Opening the homepage sets 7 cookies (measured from a US location before any click).

  • 9 other companies contacted

    Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: OneTrust

    A consent management tool (OneTrust) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at usginc.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
jQuery
Analytics
Google Tag Manager

Upkeep, stack, hiring and company data from programmable.info

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