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velodrom.cc website review
Visit site (opens in a new tab)Reviewed 5 November 202637 issues · 83 checks
This review found 37 issues worth fixing on velodrom.cc, 12 of them high impact, across 83 checks. The most urgent: page weight: 18.4 MB in 488 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
79C- #48,953 of 107,863 reviewed websitesbeats 49%
- #32,294 of 61,077 online storesbeats 41%
- #30,995 of 55,732 Shopify storesbeats 38%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.8 s |
| May 23, 2026 | 1.8 s |
| May 30, 2026 | 1.8 s |
| Jun 6, 2026 | 1.8 s |
| Jun 13, 2026 | 1.9 s |
| Jun 20, 2026 | 1.9 s |
| Jun 27, 2026 | 1.9 s |
| Jul 4, 2026 | 1.8 s |
| Jul 11, 2026 | 1.8 s |
| Jul 18, 2026 | 1.8 s |
| Jul 25, 2026 | 1.8 s |
| Aug 1, 2026 | 1.9 s |
| Aug 8, 2026 | 1.8 s |
| Aug 15, 2026 | 1.8 s |
| Aug 22, 2026 | 1.9 s |
| Aug 29, 2026 | 1.8 s |
| Sep 5, 2026 | 1.9 s |
| Sep 12, 2026 | 1.9 s |
| Sep 19, 2026 | 1.9 s |
| Sep 26, 2026 | 1.9 s |
| Oct 3, 2026 | 2.0 s |
| Oct 10, 2026 | 2.0 s |
| Oct 17, 2026 | 2.1 s |
| Oct 24, 2026 | 2.1 s |
| Oct 31, 2026 | 2.1 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 137 ms |
| May 23, 2026 | 141 ms |
| May 30, 2026 | 145 ms |
| Jun 6, 2026 | 152 ms |
| Jun 13, 2026 | 154 ms |
| Jun 20, 2026 | 154 ms |
| Jun 27, 2026 | 154 ms |
| Jul 4, 2026 | 154 ms |
| Jul 11, 2026 | 156 ms |
| Jul 18, 2026 | 156 ms |
| Jul 25, 2026 | 156 ms |
| Aug 1, 2026 | 159 ms |
| Aug 8, 2026 | 162 ms |
| Aug 15, 2026 | 164 ms |
| Aug 22, 2026 | 168 ms |
| Aug 29, 2026 | 169 ms |
| Sep 5, 2026 | 166 ms |
| Sep 12, 2026 | 163 ms |
| Sep 19, 2026 | 160 ms |
| Sep 26, 2026 | 160 ms |
| Oct 3, 2026 | 161 ms |
| Oct 10, 2026 | 163 ms |
| Oct 17, 2026 | 167 ms |
| Oct 24, 2026 | 169 ms |
| Oct 31, 2026 | 168 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
3.5 s
6.9 s
10.4 s
13.9 s
17.3 s
20.8 s
24.2 s
27.7 s
Speed
7,873 HTML elements
The page has 7,873 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Main-thread work: 4.7 s
A phone's processor spends 4.7 s on main-thread work while loading, 1.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (openai.com, kiwisizing.com and Klaviyo and others), adding 13.5 MB and 275 ms of main-thread time.
Shopify adds 39 ms
39 msShopify costs a phone 39 ms of main-thread work and 13.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Improve image delivery
150 ms · 1.0 MB16 images could be 1.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.
Mobile performance score: 66
66/100Your mobile performance score is 66. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
950 ms16 files block the first paint until they finish downloading. Deferring or inlining them could save about 950 ms.
Reduce unused JavaScript
306 KiBAbout 306 KiB of JavaScript is downloaded but never used on this page.
2 long tasks on the main thread
2 long tasks block the main thread while loading, the longest for 158 ms. During a long task the page ignores taps.
Use efficient cache lifetimes
148 KiB15 files are served with short cache lifetimes, so returning visitors download them again (148 KiB).
Minify JavaScript
36 KiB36 KiB could be saved by minifying JavaScript.
Legacy JavaScript
19 KiBPolyfills for old browsers add 19 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
1 checks passed
Server response: 80 ms
80 msYour server sent the HTML in 80 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 14.4 s
14.4 sYour largest element takes 14.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Velodrom Racing skinsuit film”.
Time to Interactive: 15.1 s
15.1 sThe page becomes fully interactive after 15.1 s. Good is under 3.8 s.
Speed Index: 8.3 s
8.3 sVisually, the page fills in at 8.3 s (Speed Index). Good is under 3.4 s.
Real-user LCP: 2.7 s
2.7 sReal visitors wait 2.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Tap response (INP) got 21% slower for real visitors
+21%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 137 ms to 168 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 20% slower for real visitors
+20%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.8 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
First Contentful Paint: 1.8 s
1.8 sThe first text or image appears after 1.8 s on a phone. Good is under 1.8 s.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
6 checks passed
Real-user INP: 169 ms
169 msReal visitors wait 169 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.05
0.05For real visitors the layout shifts by 0.05 (75th percentile). Good is under 0.1.
Real-user FCP: 1.7 s
1.7 sReal visitors see the first content after 1.7 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 630 ms
630 msReal visitors wait 630 ms for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 86 ms
86 msScripts block the page for only 86 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0.007
0.007The layout barely moves while loading (CLS 0.007, good is under 0.1).
Images and page weight
Page weight: 18.4 MB in 488 requests
18.4 MBYour homepage downloads 18.4 MB in 488 requests on a phone: media 12.8 MB (1), images 3.0 MB (63) and other files 1.5 MB (291). Under 2 MB keeps phones on slow connections fast.
9 images far larger than shown
1,019 KiB9 images are downloaded at several times the size a phone draws them, for example cdc-aw26-hero-871.webp at 871 px wide, shown at 180 px. Resized copies would save about 1,019 KiB.
8 images in older formats
8 images (1.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
An image on the first screen is lazy-loaded
exposure-lights-hero-full-q94-20260918.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
18 images below the first screen load straight away
18 images further down the page (859 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 5.2 g of CO₂ per visit
5.22 gBy the Sustainable Web Design model, a visit to your homepage emits about 5.22 g of CO₂e: 627.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
2 text elements with low contrast
2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Malformed lists
Some lists contain elements other than list items, which screen readers announce wrongly.
Alternative text of images should not be repeated as text (23 elements)
Alternative text of images should not be repeated as text: 23 elements on the page fail this check, rated minor by axe-core.
2 links without text
2 visible links have no text or label, so screen readers cannot say where they go.
2 checks passed
Every image has alt text
All 123 images in the HTML carry an alt attribute.
49 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 3 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 H1 headlines
There are 2 <h1> headlines (“” and “Velodrom — Products”). One clear main headline is easier for people and search engines.
522 internal links, 3 external
The homepage links to 522 pages on velodrom.cc and 3 external pages.
7 checks passed
Meta description: 160 characters
Your meta description is 160 characters: “Velodrom CC offers you an amazing range of cycling clothing brands. You can have next day delivery options and super ea…”.
Title: 46 characters
Your title is a healthy 46 characters: “Velodrom CC - The premium cycling online store”.
Canonical URL set
The canonical URL is https://www.velodrom.cc/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.velodrom.cc/sitemap.xml.
AI search readiness
No llms.txt
There is no https://www.velodrom.cc/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (3,205 words), so crawlers that don't run JavaScript still read it.
Other pages
3 pages share a meta description
https://www.velodrom.cc/policies/shipping-policy, https://www.velodrom.cc/collections/velodrom-vcc and https://www.velodrom.cc/collections/bundles use the same meta description. A description written for each page earns more clicks.
4 pages without an H1
https://www.velodrom.cc/policies/shipping-policy, https://www.velodrom.cc/pages/newsletter, https://www.velodrom.cc/collections/velodrom-vcc and https://www.velodrom.cc/collections/bundles have no <h1> headline, so visitors and search engines get no clear main topic.
1 page slow to respond
https://www.velodrom.cc/collections/velodrom-vcc took over 3 s to send its HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 198 found) and read each the way a search engine does.
6 checks passed
Linked pages load
4 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 4 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 4 pages that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
2 checks passed
Tap targets are thumb-sized
59 of 61 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No phone number on the homepage
A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 536 words of copy
The homepage carries about 536 words of visible text.
2 checks passed
10 calls to action
The homepage has 10 calls to action, for example “Contact”, “Shop” and “Join the list↗”.
9 short forms
9 short forms (1 field at most) are right on the homepage.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
16 cookies set on arrival
16Opening the homepage sets 16 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
27 other companies contacted
Loading the homepage contacts 27 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at velodrom.cc, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 6 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Klaviyo Email Marketing Sms · Velodrom Checkout Accelerator · trustpilot.com · kiwisizing.com · digitaloceanspaces.com · wickedreports.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- Bootstrap
- E-commerce
- Shopify
- Hosting
- Cloudflare
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 37 issues on velodrom.cc, including 17 speed issues, 1 SEO issue and 6 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.